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April 10

The Future of Hospitality Is Not More Human Interaction — It Is More Selective Human Value

The article argues AI will reduce routine human interactions in hotels rather than create more guest contact time, forcing operators to strategically deploy human value where it matters most.

By Terence Ronson, Founder & Managing Director, Pertlink Limited

Opinion Article General Management

April 10

The Two Problems in the Travel Value Chain We Never Solved

The article argues group travel and vacation packages remain structurally inefficient despite two decades of innovation in hotel room distribution.

By Fred Bean, Founder & CEO, HotelPORT

April 10

The Future of Hotels Will Not Be Won by More Bookings, It Will Be Won by Better Thinking

The article argues hotels must shift from volume-driven to intelligence-driven growth, focusing on guest understanding and experience design rather than simply capturing more bookings.

By Are Morch, Digital Transformation Coach for Hotels, Are Morch, Digital Transformation Coach

April 9

UrVenue Expands AI Strategy to Advance the Future of Experience Commerce

UrVenue develops AI capabilities including Model Context Protocol to make experience inventory more discoverable across AI-powered booking systems.

UrVenue

Press Release Technology

April 9

Minor Hotels Unveils Global Data and AI Platform to Power Next-Generation Guest Experience

Minor Hotels partners with Google Cloud, Salesforce, OneTrust and Deloitte to build an AI-powered platform connecting 640+ properties by 2026.

Minor

See why hotels are switching to Mews

April 9

Shiji AI•R: Transitioning to an AI‑First Hospitality Platform

Shiji CEO Kevin King outlines the company's shift to embedding AI across all hospitality technology products to reduce operational complexity rather than add features.

Shiji

Ad #1 Hotel PMS

Revenue up. Manual work down. Hotels using Mews see 35% higher RevPAR and 45% more upsells. Book a free demo.

Mews

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Radical Innovation Hospitality TECHNOLOGY

Radical Innovation is an initiative that challenges creative thinkers and visionaries in hospitality TECH to pioneer compelling innovations that fuel the future of the hospitality and travel industries.

Radical Innovation

Ad Apply Now!

Radical Innovation Hospitality TECHNOLOGY

Radical Innovation

Podcast Technology

April 8

Webinar Replay: The AI Distribution Shift is underway

Virtual forum features hospitality executives and AI experts discussing artificial intelligence's impact on hotel booking technology.

Nazpari Aydin, Brad Brewer, and Ira Vouk in conversation with Michael J. Goldrich

April 8

Stayntouch Hits Record-Breaking Quarter as Hotels Shift to Best-in-Class Cloud PMS

Q1 2026 revenue from new business jumped 75% year-over-year, with 106% more hotel rooms under contract as properties favor specialized tech over all-in-one systems.

Stayntouch

April 8

Human vs AI in Hotel Paid Ads

The article argues hotels should automate ad execution while keeping humans in control of strategy, positioning, and commercial objectives.

By Savina Karaivanova, Marketing & Product Strategist, Userguest

April 8

The Silent Build of the Agentic Web and the Coming Shift in Travel Distribution

The author argues that AI infrastructure like MCP is rapidly building the foundation for agent-driven travel booking, positioning early adopters for advantage when consumer adoption accelerates.

By George Roukas, President, GAIPAN

April 7

Your Hotel Isn't Being Found by AI — Here's Why That's a Crisis (and a Fix)

Hotels must optimize content for AI engines like ChatGPT as nearly half of website traffic will soon come from AI-driven searches, not traditional Google results.

By Cory Falter, Partner, Lure Agency

Explainer Technology

April 7

Hotel rate shopping: Why real-time, live data beats a scheduled shop every time

Lighthouse Pricing argues that real-time rate shopping data gives hotels a competitive advantage over traditional scheduled data collection methods that can be hours behind market changes.

By Jonathan Gough, Content Team Lead, Lighthouse

Cogwheel Marketing & Analytics

April 7

AI in Action: Lessons from the Female Founders in Hospitality Summit

Key insights from hospitality AI experts emphasize solving business problems first, establishing data governance, and creating experimentation time for teams.

New York, United States

April 6

2035: When Machines Offer Loving Grace, What Do Humans Offer?

The author explores how AI advancement by 2035 could automate hospitality logistics while making human connection the ultimate luxury amenity.

By Jitendra Jain (JJ), Hotelier, Tech Enthusiast and Founder, hotelemarketer.com

Explainer Sales & Marketing

April 3

How hotels should use AI and a smarter commercial strategy to protect profit margins against rising costs

The guide shows how AI-powered tools like digital concierges and agentic revenue agents can cut costs while growing revenue, with specific strategies for energy management and predictive maintenance.

By Jonathan Gough, Content Team Lead, Lighthouse

April 3

How AI is reshaping the direct channel opportunity for hotel marketers

AI-powered personalization tools now enable hotel marketers to create targeted website campaigns in seconds rather than days, addressing the execution gap that prevented teams from capitalizing on direct booking opportunities.

By Paige Lopez, Content marketer, Lighthouse

April 3

Running 5 Hospitality Brands with a Team of 3

The operator uses automation tools like n8n, Make, and AI to handle workflows, content production, and reporting while maintaining human oversight for strategy.

By Lucas Stamm, Director of Marketing & Digital, Nara Hospitality Group

Dubai, United Arab Emirates

April 2

Revinate appoints Frank Trampert as Chief Revenue Officer to accelerate global growth

Trampert brings 20+ years of travel tech and hotel operations experience to lead Revinate's global expansion as the company prepares to unveil platform evolution at NAVIGATE 2026.

Revinate, Inc.