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HN Brief
Editorial Article

Booking Is Building a Machine to Wholesale Your Rooms at Scale, Hotel Satisfaction Hits 30-Year High, Urban Cowboy Built Four Hotels with Zero Marketing

The hotels that will win in AI-mediated discovery are the ones whose guests' actual behavior, reviews, return rates, spend patterns, matches what the brand claims about itself: Revinate thinks the AI trusts ... OpenTable's 2026 Top 100 Hotel Restaurants list coincides with the data, with its AI Concierge tool now live on the homepage, pointing to hotel F&B becoming a meaningful discovery and booking driver in

Hospitality Net
Opinion Article Markets & Performance

Beyond RevPAR: Why the Hotel Performance Dashboard Is Expanding

Advances in cloud-based property management systems, business intelligence platforms and AI-powered revenue management are enabling hotels to measure performance in ways that were simply not possible a ... In short, the hotel performance dashboard is expanding. The question facing today's hotel leaders is no longer whether Occupancy, ADR and RevPAR matter. The question is whether they measure enough.

Dr Ajay Khatter
By Dr Ajay Khatter, Senior Lecturer in Hospitality Management, William Angliss Institute
Opinion Article Sales & Marketing

Booking is scaling the machine that wholesales your rooms

AI assistants are becoming the place travelers plan a trip, and a chat window that answers "where should I stay in Milan" threatens to slot itself between the traveler and Booking.com , draining the search ... Booking is building one to match, and feeding it with the largest room inventory in travel — a good part of which is yours. The distribution question for a hotel used to stop at "which OTA."

Markus Busch
By Markus Busch, Editor/Publisher, hospitality.today
Ad AI Hospitality
Ernest - Lighthouse's AI for hoteliers

"Just tell me why my weekend pickup dropped." With Ernest, now you can ask your commercial data anything, and act on the answer. 
Lighthouse
Ad Guide
The next-gen metrics that move hotel P&L

Hotel tech has changed what's possible – and measurable. RevPAR and ADR aren't enough; discover the metrics that really matter. 
Mews
HN Original
Podcast General Management

The night auditor who built a unicorn: Richard Valtr opens The Boardroom Reboot

In this episode Why Mews has never had a night audit The reception desk idea that made people laugh in 2012 What a hotel still running on DOS had to do with Richard going all in Why he disagrees with his ... His answer on AI and hotel jobs does not land where you might expect. His ten-year prediction is the boldest thing in the episode. It involves half the working world.

Richard Valtr in conversation with Floor Bleeker
Opinion Article Sales & Marketing

For Whom the Algorithm Ranks: What Ernest Hemingway Can Teach Us About GEO

Ironically, one of the hotels that consistently enjoys the highest AI visibility among all the properties I monitor also has one of the weakest technical websites I've seen in years. ... Investing in What Survives Personally, I'd rather invest in assets whose value survives regardless of how AI evolves.

By Simone Puorto, Head of Emerging Trends and Strategic Innovation, Hospitality Net
Supplier News Technology

Apaleo appoints Connor Neeson to lead growth across the UK & Ireland

Neeson joins Apaleo with more than 15 years of experience in hospitality technology, including serving as Market Director for the UK & Ireland at Triptease, alongside roles at Cloudbeds and CheKin. ... Today, Apaleo operates in more than 30 countries , supporting over 2,200 properties and 100,000 units worldwide across hotels, vacation rentals, serviced apartments and residential living.

Apaleo GmbH
United Kingdom