A practical guide to guest journey automation for small hotels and B&Bs
The guide outlines three automation levels for independents, from basic confirmations to data-driven journeys, emphasizing pre-stay automation delivers the biggest impact.
The guide outlines three automation levels for independents, from basic confirmations to data-driven journeys, emphasizing pre-stay automation delivers the biggest impact.
Neo integrates with hotel systems to handle 80% of guest requests instantly, supporting 95+ languages and deploying in one day without technical expertise.
The guide identifies AI operational use, trust-building, and attendee-led personalization as key drivers reshaping corporate events and hospitality strategy.
Analysis reveals how post-COVID lean staffing strategies create costly cycles of burnout, turnover, and declining service standards across hospitality operations.
Study of 34,000 booking requests reveals conversion drivers vary by demand period, requiring hotels to adapt pricing and marketing strategies rather than rely on static averages.
Oracle's potential influence over TikTok could transform hospitality by integrating travel inspiration data with hotel operations, moving CRM upstream from booking confirmation to intent formation.
Castle's 19 Hawaii and New Zealand properties will use Canary's AI messaging, digital compendium, and dynamic upsells to enhance guest communication and unlock new revenue streams.
Hilton's survey of 14,000+ travelers shows 56% prioritize rest and emotional well-being over destinations, prompting hotels to market experiences rather than amenities.
Arctic SnowHotel in Rovaniemi operates just 3.5 months annually but maintains year-round profitability through strategic planning and technology that works in sub-zero temperatures.
The author argues that while hotels should automate operational processes, human-facing communications require genuine intention to maintain guest trust and engagement.
Dylan Cole and Nick Ellis explore how Australian hoteliers leverage guest data for direct bookings and on-property spend in a high-cost operating environment.
The strategy focuses on creating destination guides, planning resources, and FAQ content that continues driving bookings and reducing operational strain over time.
Red Roof expands its existing Sojern partnership by rolling out AI Concierge across properties after seeing 6.64% quality improvement with Reputation Manager.
Global guest satisfaction rose to 86.7% despite record tourist arrivals, with 3-star and 4-star hotels driving growth while luxury segment gains slowed.
The example showcases how wooden key cards with embossed textures can serve as tactile brand touchpoints that reflect location and event purpose.
Author advocates tracking metrics on repeat customer service calls, arguing that second calls for the same issue cost more time and money than initial complaints.
The article argues that modern hospitality success depends on inclusivity, tech-enhanced human service, hyper-personalization, transparent sustainability, and expanding beyond traditional room stays.
GCSTIMES introduces a plant-based leather wristband that functions as a keyless entry device, combining sustainable materials with discreet luxury aesthetics.
The integration enables charge-to-room functionality and unified financials, addressing disconnected systems between property management and POS platforms.
Choice Hotels partners with Keegan-Michael Key for its third consecutive year to launch a multi-channel campaign across TV, digital, and social platforms through 2026.