WITT Launches New Global Accreditation for Wellness Hospitality Professionals
WITT's new credential targets hotel leaders, spa directors, and consultants, offering certification based on five wellness pillars and practical application standards.
Press Releases
Soul Community Planet Launches Wild Wellness, A Nature-driven Collection Of Immersive Experiences
SCP Hotels introduces nature-based wellness programming across five properties, featuring sound therapy in Costa Rica, cold-water plunges in California, and forest bathing experiences.
Mandarin Oriental Marks Eleven Years Of Silent Night With A Renewed Focus On Sleep, Stillness, And Digital Balance
The December 10 event introduces Sleepfulness, a new year-round treatment addressing sleep disruptions from stress, travel, and digital overstimulation.
Orient Express and Guerlain Unveil an Unprecedented Odyssey into the Art of Wellness
The partnership creates a 500-square-meter Guerlain Spa aboard the world's largest sailing yacht, launching Mediterranean voyages in June 2026.
BodyHoliday Announces A New Global Leadership Team To Usher In A New Era Of International Expansion
BodyHoliday, operator of the Caribbean's first wellness resort, today announces the appointment of a distinguished new global leadership team from hospitality titans Fairmont Hotels & Resorts, IHG and Soho House – among others – to lead its next phase of growth, beginning with its first European property, BodyHoliday Algarve in Portugal.
IHCL to Acquire Controlling Stake in Atmantan; Marking Its Foray into the Integrated Wellness Segment
Indian Hotels Company (IHCL),India’s largest hospitality company, today signed definitive agreements to acquire 51% stake in Sparsh Infratech Private Limited, owning company of the brand ‘Atmantan’, a well-established luxury wellness centre located in Mulshi near Pune. The acquisition gives IHCL ownership of the Atmantan brand and its proprietary expertise, enabling expansion of the wellness platform in collaboration with its founding promoters.
Auberge Collection introduces ‘The Joy of Wellbeing’, a groundbreaking new approach to wellness
Auberge Collection, the award-winning portfolio of one-of-a-kind luxury hotels, resorts, and residences, today unveils The Joy of Wellbeing – a bold new direction that redefines wellness. Long recognized as a leader in the wellbeing space, Auberge now centers its approach on a simple foundation: joy is more than a feeling; it is a way of living well. At its heart is the belief that true wellbeing begins with meaningful connection, emotional richness, and the freedom to feel good. Guided by the principles of Awe, Connect, Excel, and Nurture, The Joy of Wellbeing will be uniquely brought to life through the soul of each Auberge destination.
UN Tourism Hosts First Regional Workshop on Wellness Tourism in the Middle East
Held at the UN Tourism Regional Office for the Middle East in Riyadh, the two-day event (9–10 September) brought together representatives from National Tourism Administrations and Organizations (NTAs/NTOs) from 12 Middle East Member States, with more than 30 participants in total, alongside industry experts and key stakeholders from across the region. The workshop explored the growing potential of wellness tourism as a driver of economic growth, tourism diversification, and sustainability for the Middle East.
WITT and Wellness Tourism Association Announce the Core Wellness Standards for Hotels
WITT (Wellness in Travel & Tourism) and the Wellness Tourism Association (WTA) have partnered to launch the Core Wellness Standards for Hotels, a first-of-its-kind global initiative designed to help hotels integrate authentic, holistic and high-quality wellness into every guest touchpoint.
Anantara Hotels & Resorts and Technogym Launch Exclusive In-Room Wellness Series
Anantara Hotels & Resorts, the experiential luxury brand of Minor Hotels, announces an exclusive global partnership with Technogym, the world-leading brand for fitness, wellness, sport and health, to deliver a new standard of in-room wellbeing for travellers worldwide.
Equinox Hotels Launches 'The Sleep Lab' - Backed by Dr. Matthew Walker
Earlier this month, Equinox Hotel New York unveiled The Sleep Lab, a first-of-its-kind, science-backed experience created in collaboration with world-renowned neuroscientist and bestselling author, Dr. Matthew Walker.
Estée Lauder and Auberge Resorts Collection Debut First-of-Its-Kind Longevity Institute
Estée Lauder announces an exclusive partnership with Hacienda AltaGracia, Auberge Resorts Collection in Costa Rica, debuting its first Skin Longevity Institute in the Americas within the resort’s world-renowned Casa de Agua Spa. Located adjacent to one of the world’s five “Blue Zones,” regions recognized for their high concentration of centenarians, Hacienda AltaGracia offers a transformative journey grounded in trusted longevity practices. The experience-led programming and immersive treatments are designed to awaken vitality, restore balance, and reconnect guests with the simple joys of life inspired by the resort’s natural surroundings.
Radisson Hotel Group Launches ‘Revitalize Rooms’ to Enhance Guest Sleep Quality
As part of its ongoing commitment to guests’ wellbeing, Radisson Hotel Group is launching ‘Revitalize Rooms’ to enhance the sleep quality of its guests. In partnership with Biow, a leader in sleep science technology, this initiative will further elevate the sleep experience, ensuring guests can recharge their energy while sleeping and wake up feeling refreshed.
The psychology of managing difficult customers in your spa
In luxury spas, guests expect exquisite service and nothing less than perfection. Spas are places of relaxation and indulgence, and when something disrupts that — whether it’s a scheduling issue, a perceived lack of attentiveness, or an unexpected outcome — guests may react emotionally. Recognizing and effectively addressing these responses is key to maintaining a positive guest experience.
Rethinking Wellbeing - Why It's More Than Spas & Luxury Hotels
Hospitality often treats wellbeing as a luxury spa experience, but Valentina Clergue of EHL argues it's so much more.
Accor’s latest white paper reveals a new era of wellness design in hospitality
Accor announced the release of a new white paper that will shape the future of the hospitality industry, ushering in a new era of spa and wellness design. Making Waves: Rethinking Spa and Wellness Design for a Modern Era shares the priorities for well-being that Accor believes are most relevant now and how the global hospitality group is advancing innovative ways to deliver wellness through its unrivalled portfolio of global hospitality brands.
Six Senses introduces inaugural Female Wellness program
Female Wellness programs are the latest example of the Six Senses integrated wellness philosophy. With a focus on perimenopause, menopause, and holistic female well-being, each bespoke 3-, 5- or 7-day Female Wellness journey is designed to empower women with the insights and tools to keep their hormones and metabolism balanced through times of transition and during their monthly cycle.
The Rise of Wellness Tourism and Its Transformative Impact
The global wellness tourism sector has emerged as a pivotal force in reshaping the hospitality industry. By merging traditional tourism with health-centered activities, this sector addresses the growing demand for experiences that enhance well-being. Industry professionals must understand current trends and adopt forward-looking strategies to stay ahead of the competition.
More than 90% of luxury travelers want wellness
In 2025, luxury travelers are making bold demands for their health and well-being. A striking 84% of affluent individuals now expect wellness services tailored to their unique health goals. Spontaneity and personalization define the new wellness landscape, with nearly 70% booking treatments on the spot during their trips, while 78% value the ability to plan ahead. These evolving preferences, revealed in the latest Buzz vs. Reality report from from International Luxury Travel Market (ILTM), Altiant, and Hyatt highlight a seismic shift in how health and travel intersect.
Innovating Rest: Hilton and Calm Partner to Address Growing Wellness Demand Through Transformative Mindfulness and Sleep Support for Guests
Hilton (NYSE: HLT) and Calm, a leading mental health company, today announced an exclusive partnership that addresses consumers’ increasing preference for wellness. Launching in March 2025, the innovative partnership integrates Calm’s award-winning content into Hilton’s proprietary Connected Room Experience technology—providing guests with access to guided meditations, Sleep Stories, calming soundscapes, and mindfulness exercises directly from their in-room TV, no subscription required.