Aloft Hotels to Debut in South Korea with Aloft Suwon
Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) announced today that it plans to debut the Aloft brand in South Korea in late 2014, signing an agreement with development partner Youngshin HRD. Co., Ltd., a wholly owned subsidiary of OKHOW Co., Ltd. The hotel, Aloft Suwon, will be the first Aloft hotel in South Korea, adding to the brand's global expansion plan and growth momentum in Asia Pacific that has been building up in recent years.