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Markets & Performance

Press Release

Gorgeous Smiling Hotels Unites Operations with Aspire GmbH

Gorgeous Smiling Hotels GmbH and Aspire GmbH are joining forces, consolidating their hotel operations and setting the stage for ambitious future growth. Their first deal as Gorgeous Smiling Hotels will be with the addition of Great2Stay Hotels, which is a hotel management company based in Augsburg. This move will create one of the largest operators in the DACH region portfolios of the year. The joint umbrella brand for all activities will be Gorgeous Smiling Hotels.

Gorgeous Smiling Hotels (GSH) and Aspire Hotel Group
Germany
Opinion Article

It is time to develop new reflexes

France has a natural tendency towards romanticism, which is often a strength but can sometimes become a weakness. It is the world's leading tourist destination, with a hotel and tourism ecosystem that has never been as structured, inventive or powerful as it is today... and yet. And yet we like to make things more difficult, procedures more complex and decisions more opaque.

Vanguélis Panayotis
By Vanguélis Panayotis, CEO MKG Consulting & Hospitality ON / MRICS, Hospitality ON
France
Opinion Article

UEFA Women’s Euro 2025: Switzerland’s Summer of Football

When Switzerland welcomed the UEFA Women’s Euro 2025, it was more than just another major football tournament; it was a nationwide festival that brought together sport, culture and tourism in a way few countries could replicate. Over 650,000 fans filled stadiums across eight host cities, with an additional 500 million viewers watching on television and online. All but two of the 31 matches were sold out with fans coming from over 100 countries, reflecting the global pull of the women’s game.

Guy LlewellynLionel SaulAmélie Keller
By Guy Llewellyn, Lionel Saul, and Amélie Keller
Switzerland
Opinion Article

Hotel Market Beat 2025 H1 - UK

The UK hotel investment market witnessed a marked decline in transaction volumes during H1 2025, largely attributable to a subdued level of portfolio transactions compared to 2024. Although most UK markets saw a contraction in transaction activity, standouts such as Edinburgh and Glasgow demonstrated resilience, with Edinburgh recording a 136% increase in volume—primarily driven by high-value, single-asset transactions, including the sale of the W Edinburgh to Schroders. London, while representing 64% of the overall transaction volume, experienced a sharper year-on-year decline compared to regional markets. The overall reduction in volumes for H1 may reflect extended deal timelines, with many transactions being deferred to the second half of the year. Looking ahead, transaction activity is expected to recover as pricing expectations between buyers and sellers converge and financing conditions continue to stabilise.

Anastasia CooperFrancesca Madden
By Anastasia Cooper and Francesca Madden
United Kingdom
Opinion Article

Vienna Hotel Market Spotlight YE June 2025

The sample of branded full-service hotels in Vienna recorded a notable increase in profit during the 12 months ending in June 2025. The GOP per available room (GOP PAR) increased by 13.8% (YoY), driven by a 6.1% revenue rise that outpaced the 2.5% increase in expenses. While revenue growth slowed to 5.4% in H1 2025, it still surpassed expenses (+4.0%), leading to an 8.8% GOP PAR increase.

Nicolas HorkyAlina Cazachevici
By Nicolas Horky and Alina Cazachevici
Austria
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Press Release

“Salary Compass 2025” highlights continued growth and rising salary levels in Vienna’s hotel sector

PKF hospitality group announces the release of the 2025 edition of its “Hospitality Salary Compass 2025”, an annual benchmarking survey for the Viennese hotel market, now available to participating hotels. The survey provides the most up-to-date benchmarks for salary ranges across the upscale and luxury segments of Vienna’s hotel industry, offering operators, owners, and stakeholders critical insights into the city’s evolving hospitality market.

PKF hospitality group
Vienna, Austria
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Opinion Article

Edinburgh Market Pulse 2025 – Leading the Way from the North

Edinburgh is the economic, cultural and political capital of Scotland and is considered one of the UK’s primary powerhouses. This reputation has fuelled significant population growth over the past decade, with the Edinburgh metropolitan area reaching nearly 559,000 residents in 2024, a 12.0% increase since 2014. A compact city steeped in history, with notable cityscapes and exceptional views, Edinburgh is a renowned weekend-break destination with an international airport recording strong passenger growth and fast rail links on the East Coast Mainline branch. As the second most visited city in the UK after London, Edinburgh’s appeal lies in its cultural vibrancy and strategic location. Moreover, the Edinburgh Festival Fringe continues to be a global cultural highlight. In 2024, the festival sold approximately 2.6 million tickets (compared to 2.5 million in 2023), reaffirming its status as the largest annual arts festival in the world.

Margherita RivettiAlexandra Dumoulin
By Margherita Rivetti and Alexandra Dumoulin
Edinburgh, United Kingdom
Press Release

Greek Hospitality Industry Performance 2025 Q2

International arrivals at Greek airports increased 6.3% in YTD June 2025/24, reaching 12 million. The top 10 airports accounted for 95% of all international arrivals, with Athens alone representing 46%. However, 31% of the below presented international arrivals for Athens were Greek residents based on data of Athens International Airport.

GBR Consulting
Greece