Markets & Performance

Berlin Hotel Market Spotlight

Berlin is at the top of the list of the world's favourite destinations for city breaks, both in Germany and internationally. The hotel landscape is correspondingly lively - increasingly sustainable and with numerous modern, new and individual concepts.

After expecting a slight revival in the hotel investment market at the beginning of the year, our latest Hotel Market Spotlight for Berlin now looks at the hotel performance itself.

How have profits and revenues developed within a year (H1 2024 vs. H1 2023)? Have operating costs and expenses increased? And what proportion do wage and labour costs account for? Here are the key findings:

Spotlights

  • Despite considerable cost pressure, the full-service branded hotels in Berlin recorded rising profits in the first half of 2024.
  • The occupancy rate reached 71% in the first half of 2024, up from 68% in H1 2023.
  • While utility costs fell by 23%, the overall operating expenses increased by 13%. Labor costs recorded the strongest growth of 10% compared to the previous year.
  • Nevertheless, thanks to 4% revenue growth, the GOP (gross operating profit) per available room rose by 2%.

Christine Mayer, Partner, Valuation & Advisory Services:

'The revenue of hotels in Berlin continues to recover, underpinned by Berlin’s popularity as a tourism and business destination. It is good to see that this also translates into improved nominal profits despite the cost pressures. A good sign for hotel investors and operators.’

Access the full report here

Zleep Hotels and Core Hospitality merges

Danish hotel company Zleep Hotels A/S is merging with the third-party hotel management company Core Hospitality A/S, creating the 4th largest hotel operating company from Denmark. The merger happens immediately after a split with Deutsche Hospitality; while the German hotel group now owns 100% of the Zleep Hotels brand, Core Hospitality owns 100% of the operations in Denmark.

Madrid Market Pulse 2024 – Smashing the Rate Ceiling

As the capital of Spain, Madrid holds a prominent position as a cultural, economic and political hub in Europe. Its rich history, vibrant arts scene, world-renowned culinary offerings as well as its many corporate head offices and financial institutions attract a diverse range of visitors, including both leisure travellers and business professionals. Additionally, Madrid's strategic location within Spain and its well-connected transportation infrastructure, including its international airport and high-speed rail services, facilitate easy access for both domestic and international travellers. The city's tourism sector, which was heavily impacted by the COVID-19 pandemic, experienced a gradual recovery from the latter half of 2021, buoyed by successful vaccination campaigns and the easing of travel restrictions both domestically and internationally.

Hotel Market Beat 2024 H1 - Italy

Investment TrendsItalian hotel transactions exceeded €800 million in H1 2024, involving over 30 properties and nearly 4,500 rooms. This marks a 90% increase compared to H1 2023, positioning Italy as the fourth largest European market by transaction volume for the first half of 2024, behind the United Kingdom, Spain, and France. Hotel investments were primarily driven by domestic and European investors, amounting to 85% of the volumes in H1.

Berlin Market Pulse 2024 – A Bright Outlook

Berlin, Germany’s largest city with a population exceeding 3.7 million, is a vibrant hub of culture, innovation and diversity. Renowned for its top universities, dynamic sports events, world-class museums and captivating arts scene, Berlin offers a rich tapestry of experiences. With residents of 190 different nationalities, Berlin embraces inclusivity and creativity, making it a truly cosmopolitan destination.

Hotel Market Beat H1 2024 - UK

Transaction volumes in the UK hotel real estate market have significantly increased in the first half of 2024, reaching levels unseen since H1 2015. According to new data from Cushman & Wakefield, this revival saw around £3.9 billion transacted by hotel investors in the first half of the year. Fuelled by several major private equity portfolio deals, half-yearly investment saw a 210% upswing in activity versus the same period in 2023.

Measuring the Impact of the 2024 Olympics on France’s Hotels

With slightly over three weeks until the start of Paris 2024, SiteMinder, the name behind the only software platform that unlocks the full revenue potential of hotels, has analysed hotel arrivals during the Olympics period (26 July to August 11), and compared them to the same dates last year. The results are derived from SiteMinder's platform, which generates more than 120 million reservations annually, worth over US$50 billion in revenue for its more than 41,000 hotel customers.

Weekend events drove Dublin hotel rates past €300

Boosted by three large-scale events during the final weekend of June, Dublin hotel average daily rate (ADR) eclipsed EUR300 for just the second time this year and sixth time in history, according to preliminary data from CoStar. CoStar is a leading provider of online real estate marketplaces, information, and analytics in the property markets.