Taormina Market Pulse 2026 - From the Grand Tour Heritage to a Global Luxury Destination
The report shows Taormina's hotel ADR exceeded €1,200 in 2025, up 80% since 2018, driven by luxury positioning and White Lotus exposure.
Markets & Performance
From Global Connections to Domestic Realities: Navigating the USA's Evolving Hotel Landscape
International visitor spending in the US is projected to fall from $181 billion in 2024 to $169 billion in 2025, forcing hotels to pivot to domestic tourism.
By Justin Taillon, Professor & Department Head, Highline College
New Report: Hotels Are $12 Billion Economic Engine in Honolulu
A new economic impact report released today by the American Hotel & Lodging Association and the Hawai’i Hotel Alliance details the Honolulu hotel industry’s far-reaching economic impact and reinforces its role as a powerful engine for growth and opportunity. The study, conducted by Oxford Economic, found that Honolulu hotel operations and visitor spending generate $12 billion in economic activity, support 63,912 jobs, and contribute $1.9 billion in federal, state, and local tax revenue.
U.S. hotel results for week ending 7 February
The U.S. hotel industry reported positive year-over-year comparisons, according to CoStar’s latest data through 7 February. CoStar is a leading global provider of online real estate marketplaces, information and analytics in the property markets.
Europe (Finally) Opens Its Eyes to Tourism
Europe launches its first coordinated tourism strategy to address fragmented investment and maintain leadership against organized global competition.
By Vanguélis Panayotis, CEO MKG Consulting & Hospitality ON / MRICS, Hospitality ON
Australian Open drove Melbourne hotel room rates to January record
January RevPAR hit AUD196.65, up 8.6% year-over-year, with peak performance on tournament Saturday reaching AUD354.94.
Cologne hotel performance jumped in January
RevPAR surged 23.2% year-over-year driven by events including Imm Cologne trade fair, STICKS & STONES career fair, and entertainment events.
Eventful January boosted Abu Dhabi hotel rates
ADR reached AED846.34 (+10.4%) and RevPAR hit AED720.98 (+9.9%), driven by conferences like WCO Technology and concerts by Lewis Capaldi and Linkin Park.
Hoshino Resorts Inbound Travel Report 2025: What 1.33M Guest Nights Reveal About Japan’s Next Phase of Tourism
Hoshino Resorts data shows 24% growth in international bookings for 2025, down from 94% in 2024, with Western travelers staying longer and regional destinations gaining popularity.
WTTC warns that new UK tourism levies would dent growth, restrict jobs and reduce competitiveness
WTTC data shows UK tourism growth at 4.3% lags 36% behind global average of 6.7%, with country already ranking 113th for price competitiveness.
JLL's 2026 Global Hotel Investment Outlook forecasts robust investment growth driven by strengthening debt markets, record capital availability and renewed investor confidence
JLL forecasts 2026 hotel investment growth driven by strengthening debt markets, record capital availability, and the Americas leading with 27% transaction volume growth in 2025.
Talent, Technology and Tenacity: The State of India’s Accommodation Industry in 2025
The Statista-Booking.com survey of 285 Indian hoteliers shows 75% expect positive growth in next six months, with 70% reporting higher occupancy rates despite tighter funding access.
By Santosh Kumar, Regional Manager, India, Booking.com
U.S. Hotel Forecast Assumptions – February 2026
STR/Tourism Economics projects 0.6% RevPAR growth for 2026, driven by modest demand recovery and 2026 FIFA World Cup impact offsetting continued economic headwinds.
U.S. News Reveals the 2026 Best Hotels
U.S. News ranked over 31,000 hotels across 400+ destinations, with Four Seasons dominating multiple regional categories for the second consecutive year.
Long-haul travellers grow more cautious in 2026, while safety and flexibility shape demand for Europe
The ETC survey shows 59% plan long-haul trips in 2026 (down 5%), with Europe interest at 42% as cost concerns drive preference for domestic travel.
WTTC High-Level Meeting in Madrid Examines Global Investment Challenges and Opportunities in Travel & Tourism
The sector contributed $11.7 trillion to global GDP in 2025, with 1.5 billion international travelers marking the strongest year on record.
GBTA Calls for Balanced Approach to New ESTA Requirements, Citing Risks to Global Business Travel, U.S. Competitiveness, and International Data Privacy Compliance
GBTA survey of 571 professionals shows 78% are concerned about proposed ESTA changes, with 43% more likely to hold meetings outside the U.S.
U.S. hotel results for week ending 31 January
Overall U.S. performance shows occupancy down 4.3% and RevPAR down 4.0%, with Nashville seeing unusual gains due to Winter Storm Fern displacement bookings.
Milan hotel booking levels top 85% ahead of Winter Olympics
CoStar data shows February occupancy will hit 77.9%, the highest on record for Milan, with ADR jumping 48.1% year over year.
MMGY Survey Signals a Defining Split in Asia-Pacific Outbound Travel as China and India Drive Growth
MMGY study of 4,000 travelers shows China and India planning 3.2-3.5 trips annually versus 1.9-2.3 for Australia, Japan, and South Korea.