Press Releases

IHCL Enters into Sales, Marketing & Distribution Agreement for the Storied 'Clarks' Brand

India’s largest hospitality company has entered into a strategic marketing and distribution partnership with Clarks Group of Hotels. Under the alliance, four Clarks hotels in Agra, Jaipur, Khajuraho and Lucknow will be marketed under SeleQtions, a platform of curated hotels known for their unique identity and legacy offering travelers distinct experiences. This collaboration will also entail expansion of the Clarks brand.

Choice Hotels International Survey Reveals Waffles Are the Heart of Vacations and the Nation's Biggest Breakfast Debate

In celebration of National Waffle Day, Choice Hotels International (NYSE: CHH), one of the world's largest and most successful lodging franchisors, and its flagship hotel brand, Comfort Hotels, is spotlighting America's love for waffles and the breakfast moments that make vacations unforgettable. A new nationwide survey commissioned by Choice Hotels* reveals that waffles are far more than a morning meal – they're a cherished symbol of travel, connection, joy and the Comfort brand.

HSMAI Releases New Ancillary Revenue Strategy Playbook to Help Hotels Unlock Incremental Revenue in a Shifting Landscape

The Hospitality Sales and Marketing Association International (HSMAI) has released a new industry resource, Ancillary Revenue Strategy Playbook: Going Beyond Room Revenue, designed to help hotel professionals drive revenue growth through creative, non-room income streams. The guide covers real world examples of successful revenue generating initiatives, along with strategic considerations and performance metrics to inform and support hoteliers in planning and execution.