Rethinking value creation in travel through the perspective of Mauricio Prieto
eDreams co-founder argues travel companies overinvest in features while underinvesting in reducing customer risk and executing after acquisition.
Supplier News
Lodging Interactive Unveils New Brand Identity: “Smarter Marketing. Better Results.”
The agency rebranded with a new marketing ecosystem emphasizing human-led strategy and synchronized digital services including AI optimization.
OOH Connect and HCN Announce Strategic Partnership to Expand Programmatic and Direct Demand for Hotel Room Tablet Screens
The partnership will make HCN's in-room tablet inventory available through programmatic platforms and direct sales to reach travelers in hotel rooms.
RBC and HTS (Hopper Technology Solutions) Come Together to Elevate the Travel Booking Experience for Canadians
RBC partners with Hopper Technology Solutions to upgrade Canada's largest loyalty program with enhanced booking features and price insights.
Hotels risk losing visibility as search behaviour rapidly evolves with the rise of AI & social search
Study finds 47,300 monthly TikTok searches and 28,100 Perplexity searches for "hotels in London" alongside 74,000 Google searches, prompting new optimization strategies.
Catching Flights and Feelings? Travel’s Pivot from Finding Yourself to Finding Each Other
Hotels are redesigning common spaces and programming to facilitate connections among solo travelers seeking social experiences, not just solitude.
Tambourine Reimagines Nevis for a New Era of Luxury Travel, Honored with 2025 Adrian Award
Tambourine's Nevis rebrand drove mobile engagement up 84%, hotel leads up 75%, and restaurant leads up 2,281%.
Your stay, saved. Engraved in a bookmark.
The concept proposes engraved wooden bookmarks and key cards featuring mountain contours to create memorable guest touchpoints at resort properties.
TrustYou and HSMAI Europe Celebrate Strategic Partnership at Berlin Industry Gathering
TrustYou presented its data-driven Excellence Award to Hotel Maistra 160 for achieving a 98.75 guest satisfaction score based on verified feedback.
Emerging Travel Group strengthens its global offering though new partnership with Meliá Hotels International
The partnership adds over 400 Meliá properties across 40 countries to ETG's RateHawk platform, connecting with nearly 120,000 B2B travel professionals.
SOCIETIES Q1 2026 Spotlights Google AI Travel Planning, Guerlain’s Waldorf Astoria Spa, and the Rise of Design-Driven Hospitality
Influence Society's Q1 2026 brief examines Google's AI travel tools, Guerlain's new Waldorf Astoria spa, and design-driven independents reshaping luxury hospitality.
When Four Paws Check In: Sustainable Pet-Friendly Touchpoints for Hotels & Resorts
GCSTIMES offers eco-conscious pet amenities including wood key cards, detachable pet tags, and branded door hangers to enhance pet-friendly hospitality experiences.
Welcoming Every Guest, Including the Ones with Paws: GCSTIMES Pet-Themed Wooden Key Cards and Paper Card Holders for Hotels & Resorts
GCSTIMES offers wooden key cards with detachable pet tags for hotels, targeting the growing pet travel market.
Lighthouse launches Review Agent to help independent hotels boost OTA rankings and bookings as AI search reshapes travel discovery
Lighthouse's new tool aggregates reviews from Booking.com and Expedia with AI-powered response automation to help independent hotels improve visibility on search platforms.
Beyond the Water Bowl: The Key Strategy of Pet-Friendly Hospitality
The $500 billion global pet industry is driving hotels to create premium pet experiences as revenue streams, moving beyond basic pet tolerance to curated amenities and services.
Visit Hungary expands use of Amadeus Media Solutions to drive demand to the destination
The partnership delivered a 20% increase in bookings via travel agents year over year using targeted campaigns and comprehensive travel data.
When Stories Shape Destinations: Book-Inspired Travel
Hotels are creating book-themed packages and programming as 55% of travelers consider literary-inspired trips, with brands like Loews adding curated reading lists.
Start Your Screen-Free Guest Journeys with GCSTIMES Sustainable Key Cards
GCSTIMES promotes their sustainable key cards as part of hotels' digital detox programs that encourage guests to disconnect from devices.
ITB Berlin 2026: Hotel booking lead time increases 14% compared to last year, according to RateGain’s data
Berlin hotel bookings for ITB 2026 show travelers planning 84.75 days ahead versus 74.4 days last year, with ADR rising to €146.86.
A visit from an A-list celebrity to a hotel can send demand soaring by as much as 142%
Simonstone Hall in Yorkshire saw 142% demand spike after hosting A-list cast, with owner Jake Dinsdale sharing insights on leveraging celebrity stays.