Ennismore, the fastest-growing lifestyle hospitality company, and YAMED, the property development platform of Ynexis Group, Morocco's foremost real estate investment group, announce the signing of Delano Marrakech Hotel & Residences. This landmark agreement marks Delano's debut on the African continent and positions Marrakech alongside Miami and Dubai as a cornerstone of the brand's new global chapter.
The highly anticipated hotel in Morocco’s tallest tower blends refined luxury and distinctive design with rich cultural heritage.
UN Tourism announced startup competition winners in Marrakech, with Beyond the Map taking top prize for AR-powered cultural heritage experiences.
Hilton's CEO launches a video series learning traditional dishes from hotel chefs, starting with Moroccan tagine at Conrad Rabat Arzana.
Four Seasons Hotel Casablanca announces the appointment of Pierre Barusta as Executive Chef, effective this April. With more than two decades of international culinary leadership across Europe, the Caribbean, the Middle East, and Asia, Chef Pierre brings a refined, globally inspired vision to the hotel’s culinary experience.
Nikki Beach Hospitality Group, the global luxury lifestyle and hospitality company, is proud to announce the development of Nikki Beach Resort & Spa Marrakech, set to open in 2028. The new property will rise in an unrivalled prime location on the prestigious Route de l’Ourika, where the vibrant spirit of Marrakech meets the serenity of the Atlas Mountains.
The partnership will launch Sofitel Tangier, renovate existing properties, and create a co-funded training academy ahead of Morocco's 2030 World Cup hosting.
Casablanca’s evolving hospitality landscape is set to welcome a new player this summer as LEVA Hotels enters Morocco with the launch of LEVA Casablanca, through a strategic management agreement with Ismail Oukrid, COO of the Group, Ares Invest, Oukrid Family Office. Formerly known as the Washington Hotel, the property is set for an official transition on 1st June 2026 and will undergo a phased refurbishment, allowing it to remain fully operational for guests throughout the transformation. This centrally located 106-key, 4-star property in the lively Mers Sultan district will be reimagined as a design-led, lifestyle-focused destination.
The 37-suite property on a 10-hectare organic farm will open in phases starting Q1 2027, developed with Sazanes Immobilier.
Kerten Hospitality, the global lifestyle hospitality group known for creating purpose-driven, community-centric destinations, has announced the signing of Casadora Resort by Cloud 7 Hotels, a new resort and branded residences project in El Jadida, initiated and developed by Groupe Ramos, the French real estate developer recognised for over half a century for its innovative developments and strong attachment to Moroccan culture and heritage.
Hilton (NYSE: HLT) will further expand its presence in Morocco with the signing of DoubleTree by Hilton Marrakech La Palmeraie, a resort-style property set in Marrakech's renowned Palmeraie district.
IHG Hotels & Resorts, one of the world's leading hotel companies, has announced the signing of a franchise agreement with Sirayane Hospitality, a local high end hospitality investor and operator with over twenty years' experience in Marrakech, to develop Kimpton Marrakech, a 67-key luxury lifestyle hotel opening in Q4 2026. The signing marks the introduction of the Kimpton brand in Morocco, further expanding IHG's luxury and lifestyle footprint in the country.
Kerten Hospitality, the global lifestyle operator renowned for creating community-driven destinations, today announced the signing of Cloud 7 Dersa Tetuàn in partnership with Oromecanica Group, a distinguished Moroccan jeweler celebrated for its commitment to authentic craftsmanship and fine artisanal heritage. The signing, which took place in Casablanca, marks Kerten Hospitality's foray into Morocco's vibrant and rapidly growing hospitality market.
Radisson Hotel Group proudly announces the debut of Radisson Residences Taghazout Bay, in the heart of Morocco's surf capital. Nestled on the scenic hills of Taghazout Bay with sweeping views of the Atlantic, the new property features 208 modern serviced apartments, padel court, two outdoor pools and a kids area.
Radisson Hotel Group proudly announces the debut of Radisson Residences Taghazout Bay, in the heart of Morocco's surf capital. Nestled on the scenic hills of Taghazout Bay with sweeping views of the Atlantic, the new property features 208 modern serviced apartments, padel court, two outdoor pools and a kid's area.
Calixte has been with the group since 1989, and will now oversee Fairmont's four Morocco properties.
RIU Hotels & Resorts and Tikida Group have completed the refurbishment of the Riu Palace Tikida Agadir, their 5-star beachfront hotel in Agadir, Morocco, which opened in 2012. The hotel, which offers the renowned 24h All Inclusive by RIU service, now has a capacity of 456 rooms and an improved layout, as well as new food options, brighter common areas and better entertainment to give guests an even more complete experience.
The TUI Group last weel announced the launch of its 500th hotel project - TUI Magic Life Agadir - at the International Tourism Fair (ITB), marking a significant milestone in the company's global growth strategy. The tourism group plans to expand its hotel portfolio from the current 433 to 600 hotels in the medium term. Construction of the new club in Agadir, in partnership with the Tikida Group, is scheduled to begin this spring, with the opening scheduled for summer 2027.
Growth Advisors International Network (GAIN) and M&I are proud to expand their partnership, transforming the technology and innovation landscape in the Meetings, Incentives, Conferences, and Exhibitions (MICE) industry. This collaboration will debut at M&I Fest Global, held in Marrakech from March 16–20, 2025, with the launch of the Annual MICE Tech and Innovation Primer—a comprehensive guide to keep MICE suppliers and buyers ahead of the curve in technological advancements.
Hilton (NYSE: HLT) is accelerating its plans to more than double its portfolio in Morocco with the signing of nine hotels across seven of its global brands, including the debut of its iconic Waldorf Astoria Hotels & Resorts brand in the capital city of Rabat, as well as the introduction of its luxury LXR Hotels & Resorts, lifestyle Curio Collection by Hilton, and value-driven Hampton by Hilton brands to the country.