The industry outperformed our expectations on stronger leisure and business travel, fueled in part by the World Cup and America 250 celebrations. ... Stable labor markets, recent wealth gains, and easing inflation should keep consumer spending resilient, while business investment is broadening beyond AI-related projects and group travel continues to
But at that time it was really in incentive travel and large group travel. ... So we’re investing in AI agents — like on ChatGPT and the other AI platforms, we’re building in our own agents.
Consumers see value in using AI for travel, but their comfort level varies significantly between researching a trip and completing a booking. ... These findings reinforce a central message of Travelport’s AI in Travel campaign: consumer expectations will help shape the next generation of travel technology.
Massive corporate capital expenditures in artificial intelligence (AI) infrastructure and data center construction are keeping the economy resilient. ... Venture capital investment in hospitality technology has topped $1 billion since early 2025 and is on pace to grow further in 2026, with generative AI increasingly reshaping booking, guest communications
AI and technology-related investment is emerging as a significant driver of business travel growth, particularly in North America and Asia Pacific. ... Nearly three-quarters (74%) of business travelers report traveling as much or more than in previous years, led by Asia Pacific, where four in five (80%) maintained or increased their travel activity.
In the average market, five properties accounted for half of everything AI recommended. In Chicago, Maui, and Napa Valley, four did. ... What was measured, and how The AGR Luxury Hotel AI Visibility Index put ten questions travelers ask to ChatGPT, Google AI Mode, and Gemini, across New York City, Los Angeles, Chicago, Miami, Maui, and
Coupled with a rise in “revenge travel” following the cancellation or postponement of trips during a tumultuous 2025, these trends are boosting RevPAR, particularly in the luxury, upper-upscale, and upscale ... Our 2026 forecast reflects an expectation of continued strong fall travel and ADR growth in light of the trends that unfolded this past spring.
As an early adopter of roommaster's AI-powered revenue management powered by ampliphi AI, the property replaced manual rate work with automated pricing intelligence that integrates directly with the roommaster ... "It has demonstrated the ability to understand competitive pricing, demand in the market, and anticipate demand in the market.
Let’s Dive In AI Mode: When using AI Mode and asking “what’s the best hotel in Dallas?” the first mentioned hotel is from Forbes Travel Guide’s website. ... Toggle to opt-in to AI Max settings. Select the specific AI Max features you want to use in your campaign, such as Search term matching or Asset optimization. Select Save.
Lesson 2: Travelers aren’t making a hotel decision in a vacuum The World Cup reminded hoteliers that a guest’s lodging decision is only one part of a World Cup travel itinerary that includes transportation ... for travelers in Monterrey was orders of magnitude smaller.
of leisure travel behavior in America. ... Increased use of AI in planning is driving more informed choices.
AI is no different in kind. It is, however, different in scale. This article is not a technology primer. ... The hospitality professionals who will thrive in the decade ahead are those who become fluent in AI without losing fluency in human connection. Those two capabilities are not in tension.
Luxury travelers have become extraordinary curators of their own lives. ... Additional speakers and session details will be announced in the coming months.
premier awards competition, recognizing excellence in hospitality and travel marketing. ... The Adrian Awards have commemorated the very best in hospitality and travel marketing for 70 years, celebrating the ideas, campaigns, and people who continue to move our industry forward.
OpenTable today revealed its 2026 Top 100 Hotel Restaurants in America, as new consumer research and dining data show that hotel restaurants are playing a bigger role in how Americans plan their travel ... The 2026 Top 100 Hotel Restaurants in America For travelers looking to make dining part of the destination, the 2026 Top 100 Hotel Restaurants in America 3 offers a guide to the restaurants worth adding
For a hospitality company operating in some of the most beautiful and remote destinations in the country, being there for guests matters. ... Built by hoteliers with more than 30 years in the industry, roommaster brings together cloud native property management software, booking engine, channel manager, payments, AI revenue management, and AI
"We don't use personally identifiable guest or employee information in our AI initiatives. ... "AI makes integrations easier, but success still depends on choosing partners that are committed to solving workflows together rather than operating in silos."
over an uncertified 5-star at the same price; 7 in 10 say they will pay more for a guaranteed safe stay Hospitality is entering a new phase in how travellers choose hotels. ... The data shows pests like bed bugs ranking as the concern at the time of booking, ahead of cleanliness, value and staff friendliness, in every market surveyed. 57% of US travellers, 55% in France and 53%
The word that didn't come up Normally the word AI turns up early in our conversations. This time it took a while. A few minutes in we pointed that out, and Jerimi liked it. ... What won't change In one of the HITEC sessions earlier that day, someone had flipped the usual question. Don't ask what will be different in five years, ask what won't have changed in five years.
One slide from this session made it plain: when a traveler asks a follow-up question, AI verifies your amenities across review sites, business listings, and travel forums. ... And AI is changing how travelers find us, whether we’re ready or not.