Use AI to schedule, summarize, and reduce drudgery in hiring; keep a human in the room for judgment. ... THE SHAPE OF IT Robots and AI will not empty your hotel of people.
Vacatia’s business does not fit neatly into traditional hotel technology categories. ... City Rama 9 Hotel, which quickly achieved occupancy levels above 85%.
A new industry body wants to bring order to how hotels adopt AI, while two opinion pieces argue the real advantage now lies in how well a hotel runs its data and its costs rather than how much it spends ... Detail in Thailand luxury hotel transactions recorded THB 2.2bn in 2025 .
The hotel adapted to the tool. Delivery was the right model because the value lived in the software. AI is different in a way that matters enormously. The value does not live in the tool. ... A hotel that answers them honestly has made AI available to itself in a way no vendor could.
A hotel group will not rebuild a property-management platform in six weeks, and should not try. ... None of this means hotels become technology companies in costume.
AI developments AI Hospitality Summit – our in-person flagship conference A Commitment We recognize the scale of this undertaking. ... Some will evolve in unexpected ways. New priorities may emerge as AI continues to reshape our industry.
Break It Before They Do: Hotels Are Legally Liable for AI Failures Pertlink argues that hospitality operators carry direct legal liability when AI systems on their platforms fail, pointing to the Air Canada ... Outdated hotel content is becoming an AI credibility risk.
LONDON, 19 JUNE, 2026 – Otherwander Soho , the newly opened 566-pod hotel in central London, has selected Apaleo , the API-first property management platform, to power its fully digitised guest journey ... the business in real time.
The rules of hotel discovery have changed overnight. Guests have stopped searching for hotels and started asking AI to book one for them. ... could be one of the most important periods for hotel distribution in years.
The rules of hotel discovery have changed overnight. Guests have stopped searching for hotels and started asking AI to book one for them. ... could be one of the most important periods for hotel distribution in years.
Red teaming is how you find these failures while they are still cheap — a line in a test report rather than a line in a judgment. Modern AI regulation now encodes this. ... You cannot test what you have not cataloged — and “shadow AI” is already in your building. Separate the guest’s words from the system’s instructions.
From advances in AI to shifting consumer behaviors and guest expectations, the decisions being made today will shape the future of hospitality. ... The 2027 HSMAI Commercial Strategy Conference will take place June 29-30, in Orlando, Florida.
Not because hotels don’t care about it. Most do. The challenge is that much of the hospitality industry’s content ecosystem exists in places hotels rarely see. ... And in many ways, it may become one of the defining distribution challenges of the AI era. Because the future winners in hospitality will not necessarily be the hotels with the most content.
In early trials, Kore is already surfacing a property's full data set to large language models, making connected hotels discoverable inside AI-powered travel planning as that channel takes shape. ... The hotels that are part of that from the start will already be in that conversation when the channel reaches scale.
The efficiency gains in Q1 appear to be mostly operational discipline rather than technology deployment, which raises a pointed question: if hotels are already improving labor productivity without AI, ... Accor's Handwritten Collection reached 50 hotels in two years.
solution providers seeking practical insights, meaningful industry connections and a voice in the conversations shaping the future of Caribbean tourism. ... Delegates will also have access to preferred hotel rates and discounted airfare options through participating airline partners.
The strongest signal in this year’s chart, however, is the emergence of AI discovery and visibility platforms as a distinct category within hotel distribution. ... Hotel Distribution Technology Chart 2026 highlights the rise of AI-powered direct booking Alongside AI discovery, the Hotel Distribution Technology Chart 2026 introduces another emerging layer: AI-powered
Bonafide works on getting hotels found correctly in AI search by pulling their scattered data on rooms, rates and policies into one clean, trusted source, so assistants like ChatGPT and Gemini answer accurately ... Oracle, the largest PMS company at the show, already has some agents running in hotels.
For a deeper explanation of why hotel marketing often begins too late in the commercial sequence, see Why Most Hotel Marketing Starts Too Late . ... A hotel can perform well in favorable conditions while still being structurally exposed.
Guest Flows runs inside Innspire.ONE , the AI HotelOS connecting 100+ hotel systems across properties operated by LVMH Cheval Blanc, Viceroy Hotels, Park Lane New York, and others. ... Check-in, digital key, AI Concierge, F&B ordering, upgrades, and checkout — connected, on-brand, with nothing to install.