the 1930s, but it feels more relevant than ever as AI turbocharges automation. ... In the sales office, where auto-response features of CRMs provide an initial, prompt reply, have salespeople reach out personally to create relationships.
(40% in 2026 vs 43% in 2025), balanced by 50% seeing growth in occupancy rates, up 10% YoY. ... To participate, respondents had to be 18+ years, have traveled at least once in the past 12 months, must be planning to travel in 2026, and be either the primary decision maker or involved in the decision
In this eye-opening conversation, Stephen reveals his unique framework for analyzing hotel stocks—rooted in the timeless principles from Graham and Dodd—and how it adapts to today's rapidly evolving landscape ... Practical questions to ask CEOs during earnings calls to unlock hidden risks and opportunities buried in their metrics.
Tellingly, optimism about AI is often higher in emerging markets than in the developed world, which means the appetite to adopt is frequently strongest exactly where the opportunity to leapfrog is greatest ... Literacy is no longer a specialism; it is the new baseline of employability, and the concept AI Literacy — long championed in our industry by educators such as Ian Millar — belongs in every
Google's AI Mode data shows travel queries have tripled in length, which means hotels built around keyword interception are competing for a surface that is shrinking. ... Amadeus launched a Travel Advertising Platform built on an agentic AI framework.
Google's AI Mode data shows travel queries have tripled in length as travelers shift from keywords to conversational briefs, structurally undermining how hotel distribution channels compete for search ... What the data says, and what to trust in it Google published this to mark one year of AI Mode, the AI-native version of Search it launched in the U.S. in May 2025, and the figures all point the same way
Karen has more than 25 years of expertise in global hospitality technology and online distribution — including managing global accounts in travel and hospitality organizations such as Travelocity and lastminute.com ... He then brought his love for travel and technology to Revinate where he played a vital part in establishing Revinate’s position in the US market, followed by the Asia Pacific region and now in Europe.
It consumes compute, and in generative AI, that compute is priced in tokens — the units models use to process and generate language. ... TCPG creates a shared language: the CIO can explain AI usage operationally, the CFO financially, the GM in service terms, and the owner in terms of profitability and asset value.
Amadeus today introduced the Amadeus Travel Advertising Platform at its Advertising Summit in Nice, France. ... data, we’re enabling a new approach to travel advertising — one that puts humans firmly in the lead, while AI does the heavy analytical lifting.
The real product is placement in the AI surface where travel decisions are made. ... AI Ranks Fourth in Travel Planning, Accuracy Is the Blocker Cornell's survey of 1,029 U.S. travelers finds AI ranks fourth as a travel planning tool , behind search engines, review sites, and personal
Most of the day pulled in that direction. More personalisation, more data, more experience, more revenue per guest, and above all more AI. ... That information sits in nearly every property management system on the market, and has for years. Yet it came up again, in a room full of semantic layers, AI agents and autopilot pricing.
in today’s business world. ... In most cases, if you blindfold an experienced traveler and walk them into different hotels, they would see very little difference between brands. Price?
As the hospitality industry hits an inflection point with AI-powered booking channels, autonomous agents, and conversational commerce, hotels must confidently respond to new demand signals in how travelers ... We truly believe in where this is heading, and everything we've seen over the past year has reinforced that confidence.
Motto by Hilton : Urban micro-lifestyle hotels in prime city locations, designed for the experience-first traveler. 3. ... Why it leads: Best-in-class wellness brands, a meaningfully upgraded loyalty program that rewards frequent travelers generously, and strong AI infrastructure.
Accor gathered 270+ franchise partners and owners in Sydney to discuss growth strategy, investment trends, AI-driven efficiencies, and loyalty, covering its 420+ Pacific properties. ... Our focus is on delivering tangible results, translating investment in our brands into real demand and profitability for our owners.
Cornell survey of 1,029 U.S. travelers finds AI ranks 4th in travel planning tools, with accuracy concerns cited by 60%+ as the top barrier, and adoption motivations varying sharply across Budget, Premium ... of each traveler segment. 8 Key Takeaways AI adoption in travel planning is real but not yet dominant.
This is the most profitable position in travel distribution. It is also the lightest. ... In April, Google extended AI Max, its AI-powered ad system, to travel.
Google I/O's AI announcements signal a shift toward assembled, agentic travel planning that could upend how OTAs capture travel discovery and disrupt the top of the booking funnel. ... And OTAs are going to be challenged in the process. The biggest change I think is that travel research starts becoming assembled.
Signals Mexico led all of North America in travel and tourism growth in 2025. ... BCD Travel launched an MCP framework for corporate travel AI agents.
BCD, a global leader in travel management, today announced the use of Model Context Protocol (MCP) across its Tripsource technology platform. ... These investments underscore BCD's belief that the future of travel management is dependent on AI agents, open platforms and shared innovation.