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Opinion Articles

Opinion Article

In-Room Herbal Tea Is the Most Effective Cost-Per-Unit Wellness Amenity

Coffee and tea service, specifically herbal tea, as an in-room wellness amenity represents an area where there’s a strong opportunity for hotels to improve their presentation. This guestroom feature is easily accessible for all hotel categories due to low per-unit costs and scalable due to minimal labor inputs, thus representing a great entry to the wellness market. A hotel’s tea presentation cannot exist in isolation, though, and is best approached as part of a concerted effort to enhance the room’s wellness branding through a cluster of sleep or health-focused amenities.

Adam Mogelonsky
By Adam Mogelonsky, Partner, Hotel Mogel Consulting Limited
Opinion Article

University Lodging Revenue Enhancement with the Growing Demand for Longevity, Health, and Well-being Solutions

University campuses are located on some of the most attractive and visually appealing real estate across the U. S. and the world. These campuses serve as a welcoming retreat and provide a large, picturesque landscape, where these natural settings surrounding college campuses may be scarce for private development purposes.

Fred DeMicco
By Fred DeMicco, Executive Director (2019-2024), Full Professor in the School of Hotel and Restaurant Management, the W.A. Franke College of Business, Northern Arizona University
Opinion Article

The Holistic Lifestyle: Can Naturopathy, Herbal Mixology, and Other Holistic Practices Be Applied in U.S. Hotels?

Naturopathy is an alternative medicine that focuses on a holistic approach to health and wellness. It is founded on the principle that the human body possesses a natural capacity for healing and focuses on identifying the underlying causes of health issues instead of merely addressing the symptoms. It blends traditional healing practices with modern scientific knowledge to support natural healing and well-being.

Bendegul Okumus
By Bendegul Okumus, Associate Professor, UCF Rosen College & Hospitality Management, UCF
United States
Opinion Article

The Estate Hotels and Residences Heralds a New Era for Longevity Tourism

Longevity is indeed the new wellness, to borrow a phrase. Yes, wellness and spa tourism will continue to exist – and for good reason as they’re both growing like crazy! – the word longevity adds yet another layer based in scientific precision, diagnostics and preventative medicine. The megatrend of longevity tourism may only be accessible for ultraluxury at the moment, but like all adoption curves, it will inevitably slink its way down the star ratings, offering huge revenue opportunities for forward-thinking hotel brands.

Larry MogelonskyAdam Mogelonsky
By Larry Mogelonsky and Adam Mogelonsky
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Opinion Article

Designing Wellness Experiences to Attract Hotel Guests

Modern travelers want more than comfortable beds and room service — they want all-encompassing experiences that support their physical, mental, and emotional well-being during their time away from home. Hoteliers that create immersive wellness experiences give guests a compelling reason to choose their accommodations over competitors.

Indiana Lee
By Indiana Lee, Freelance Technical Writer, Indiana Lee Writes
Opinion Article

The Holistic Journey: How Wellness Travel Boosts Revenue in Hospitality

Wellness travel is one of the fastest-growing segments in the hospitality industry. From the pandemic’s impact on travelers to a heightened focus on mental health and increased attention to preventive care, many individuals are prioritizing self-care practices that promote holistic wellness — both in their everyday lives and while traveling. So much so that the wellness tourism market is forecasted to more than double between 2022 and 2027, with spending dramatically increasing from $651 billion in 2022 to $868 billion in 2023 with an expected spend to reach $1 trillion by the end of 2024.

Haley Payne
By Haley Payne, Head of Commercial, Pure Wellness
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Opinion Article

Inside the Trillion-Dollar Synergy: Hospitality, Travel and Wellness Converge to Redefine Global Tourism

With worries swirling around the global economy, climate change, political instability, and ongoing health and safety issues, health and wellness have emerged as the shining beacons guiding our travel plans. Travel, hospitality, and wellness have joined forces in a thrilling "convergence" that's changing how we think about the industry. This isn't just a trend; it's a full-blown revolution.

Ivana Johnston
By Ivana Johnston, Co-Founder and CEO, Puzzle Partner
Opinion Article

Thoughtful Sleep Program Setup at the Deer Path Inn as an Example for All Independent Hotels

Sleep tourism may be a relatively new buzz term, but for hospitality it isn’t really anything novel; it’s an extension and more deliberate expansion of what hotels aim to achieve each and every night. After all, one of the hallmarks of guest satisfaction, and a core part of any hotelier’s duty of care, is whether or not the guest slept well. Knowing this principle, leading brands are engaged in an arms race of sorts to meet the increasing cultural appreciation and prioritization for sleep amenities. Often lost in this conversation, though, are independent hotels.

Adam MogelonskyLarry Mogelonsky
By Adam Mogelonsky and Larry Mogelonsky
Lake Forest, Illinois, United States
Opinion Article

Innovative approach to chest pain evaluation for traveler

One of the very frequent events that take place while traveling and has not been properly addressed over the years is the complaint of acute chest pain. This can potentially ruin the entire vacation/travel plan and would add undue stress on the travelers. Most travelers either have established coronary artery disease or risk factors for heart disease such as high blood pressure, diabetes, high cholesterol, high triglycerides, smoking, vaping, and others.

Adel EldinFred DeMicco
By Adel Eldin and Fred DeMicco