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Asia PacificSales & MarketingPage 5
globetrender
External Article
May 8, 2023

Chinese Travellers Seek Longer Trips And More Gentle Itineraries

Having surveyed more than 2,000 affluent Chinese travellers in early 2023 – after the China government lifted international travel restrictions after three years – a report offers insights into the preferences and plans of the world’s largest outbound travel market.

globetrender
globetrender.com
China
La Vie Hotels & Resorts
Press Release
May 3, 2023

La Vie Hotels & Resorts launches new upscale lifestyle brand, NOOE

La Vie Hotels & Resorts, one of Asia Pacific’s leading and fastest growing independent hotel management companies, is today officially announcing the launch of its new lifestyle brand, NOOE, alongside its first NOOE resort, a new build island resort in the tropical paradise of the Maldives.

La Vie Hotels & Resorts
La Vie Hotels and Resorts
Maldives
Hong Kong Polytechnic University
Press Release
April 28, 2023

PolyU Presents TOUROMETER: A Decision Support System through Social Listening for Tourism Policy Formation and Monitoring

The School of Hotel and Tourism Management (SHTM) of The Hong Kong Polytechnic University (PolyU) today (28 April) announced the findings of a study on “A Decision Support System for Post-COVID Tourism Policy Formation and Monitoring”. The study developed a cloud-based social listening platform, TOUROMETER, to measure Hong Kong residents’ sentiment towards visitors and tourism development as well as visitors’ sentiment towards Hong Kong tourism.

School of Hotel and Tourism Management Shtm at the Hong Kong Polytechnic University
Hong Kong PolyU
Hong Kong, Hong Kong (SAR)
Finn Partners
Press Release
March 29, 2023

Bullish Chinese Keen on Longer Holidays, Slow Travel and Spending More

Almost nine in every 10 mainland Chinese say they miss traveling abroad. This, coupled with economic optimism, bodes well for a strong rebound of what was once the world’s largest outbound travel market. “Outbound Rebound: The Return of Chinese Travelers”, the latest industry report presented by global marketing agency Finn Partners and professional research consultancy Consumer Search Group indicates that mainland Chinese travelers intend to boost their pre-pandemic pace of overseas travel this year.

Finn Partners
Finn Partners
China
Logo 'HVS International'
Opinion Article
March 27, 2023

HVS Monday Musings: Film Tourism as an Effective Destination Marketing Tool

Films have the potential to reach and connect with a wide audience. How much can they influence tourism of a place? Read on to find out.

Dipti MohanMandeep Lamba
By Dipti Mohan and Mandeep Lamba
India
The Indian Hotels Company Limited (IHCL)
Press Release
February 17, 2023

Care@Tajness – an Industry Leading Initiative Launched at Taj

Founded by Jamsetji Tata, Indian Hotels Company Limited’s (IHCL) iconic brand Taj was established in 1903 with the opening of The Taj Mahal Palace, Mumbai. For over a century it is renowned for its world-class service of genuine warmth and sincere care. In today’s dynamic environment, with ever changing consumer behaviour and in keeping with its legacy of service excellence, India’s largest hospitality company sharpens its focus on customer experience with the introduction of Care@Tajness.

The Indian Hotels Company Limited (IHCL)
IHCL
India
Logo 'HVS International'
Opinion Article
February 13, 2023

Wildlife Tourism in India - The Roar Can Be Louder!

India is known as a land sustaining immense diversity, not just in terms of its population, but also when it comes to other living beings. The country is home to 567 wildlife sanctuaries and 106 national parks, but we have yet to effectively market this niche tourism segment, especially to international tourists. For instance, due to the government’s conservation efforts, Project Tiger achieved its goal of more than doubling the tiger population in the country, four years in advance – a milestone that should have been leveraged to attract more tourists to the country.This niche tourism market is more evolved and developed in Africa, which has been able to effectively market “The Big 5” (Lions, Leopards, Black Rhinoceros,

Dhwani GuptaDipti MohanMandeep Lamba
By Dhwani Gupta, Dipti Mohan, and Mandeep Lamba
India
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Hospitality Net
Hospitality Net
Ad Guide
The next-gen metrics that move hotel P&L

Hotel tech has changed what's possible – and measurable. RevPAR and ADR aren't enough; discover the metrics that really matter. 

Mews
Mews
C9 Hotelworks Ltd.
Press Release
January 17, 2023

Thailand Tourism Forum Pushes Innovation Centrestage as Industry Leaders Debate The Future of Hospitality

As Thailand’s tourism industry powers its way into an accelerated period of recovery, with international arrivals pouring in and China poised to create the next big wave, what’s the ensuing step for the Kingdom? The world has changed over the last three years so how is Thailand innovating to reshape the sector or is it back to the days of mass tourism?

C9 Hotelworks Ltd
C9 Hotelworks Ltd.
Thailand
Hotelogix
Supplier News
January 16, 2023

Philippines' Coco Grove Beach Resort adopts Hotelogix for streamlined operations and rapid expansion

Hotelogix, a globally leading cloud-based hospitality technology provider, said that the Philippines' Coco Grove Beach Resort has adopted its muti-property management system. With this, the hospitality entity aims to streamline group operations with centralised control and grow its portfolio by adding new properties.

Hotelogix
Hotelogix
Philippines
Logo 'HVS International'
Opinion Article
December 19, 2022

HVS Monday Musings: India’s Airport Lounges Industry is Set to Grow

India is expected to become the world's third-largest aviation market by 2024-25 and is investing heavily in expanding its airport infrastructure to improve internal connectivity, especially to Tier 2, 3 & 4 cities. The country’s operational airport count has significantly increased from 50 in 2000 to 153 in 2020, with plans to build an additional 100 by 2024.

Dipti MohanMandeep Lamba
By Dipti Mohan and Mandeep Lamba
India
skift.com
External Article
December 16, 2022

The New Chinese Traveler Won’t Be Receptive to Old Marketing Strategies

Marketers beware: Prior ways of marketing to Chinese consumers, including travelers, won’t work as well today because their preferences changed during the pandemic.

skift.com
skift
China
Ad Guide
The next-gen metrics that move hotel P&L

Hotel tech has changed what's possible – and measurable. RevPAR and ADR aren't enough; discover the metrics that really matter. 

Mews
Mews
airbnb
Press Release
December 7, 2022

The one-and-only Hobbiton from The Lord of the Rings is now on Airbnb

For the first time ever, fans from around the world can explore the faraway lands of their favorite holiday films with an exclusive overnight stay at the original Hobbiton™ Movie Set. Russell Alexander is inviting guests to his family’s property to live like Bilbo Baggins and retreat to The Shire™ for an overnight stay at Hobbiton, as featured in the famed The Lord of the Rings and The Hobbit film trilogies.

Airbnb Inc
Airbnb
New Zealand
Logo 'HVS International'
Opinion Article
November 21, 2022

India’s G20 Presidency Can be a Game-Changer for the Tourism Industry

India is slated to take over the G20 group of nations' presidency for a year, beginning on 1st December 2022 and ending on 30th November 2023. During this period, the country is expected to host over 200 meetings at 56 locations, across metropolitan cities like Delhi and Mumbai, and state capitals like Lucknow, and important tourist and historical sites like Udaipur, Agra, Varanasi, and Hampi, among others. Hosting these G20 meetings will put a spotlight on several lesser-known tourism destinations and heritage sites in the country, bringing them to the forefront of the global tourism map.

Dipti MohanMandeep Lamba
By Dipti Mohan and Mandeep Lamba
India
Hong Kong Polytechnic University
Press Release
November 21, 2022

Hong Kong Poly Research: Staycationers Behaving Badly

COVID-19 has changed how we holiday: out with crowding into airports to fly to distant resorts; in with staying close to home. Although this might seem an effective way to support local tourism while containing the virus, research by Ph.D. student Mr Wilson Au, Dr Nelson Tsang and Dr Clare Fung of the School of Hotel and Tourism Management (SHTM) at The Hong Kong Polytechnic University reveals a downside of “staycationing”. In Hong Kong, many holidaymakers confined to local hotels during the pandemic have begun to behave badly, taking a toll on staff’s mental health. This timely study highlights the need for hotels to remove incentives for staycationers to cause trouble and create an environment that brings out the best in guests.

School of Hotel and Tourism Management Shtm at the Hong Kong Polytechnic University
Hong Kong PolyU
Hong Kong (SAR)
InterContinental Hotels Group (IHG)
Press Release
November 15, 2022

IHG Hotels & Resorts signs third major sporting partnership in as many months

IHG Hotels & Resorts, one of the world’s leading hospitality groups, has announced the renewal of its partnership with the PGA of Australia which sees IHG continue as Major Partner of the PGA of Australia, the Official Partner of the PGA Tour of Australasia and the Official Partner of the 2022 and 2023 Fortinet Australian PGA Championship. This is the third major sporting partnership IHG has signed this year, following the high-profile signings of Rugby Australia and SANZAR.

IHG Hotels & Resorts
IHG
Australia
IDeaS - A SAS Company
Supplier News
November 9, 2022

Pulse Hotels & Resorts Partners with IDeaS to Gain Market Share through Automated Data Analysis

IDeaS, a SAS company, the world’s leading provider of hotel revenue management software and services, announced today Pulse Hotels & Resorts has adopted G3 RMS across four of its Maldives-based properties to deliver accurate forecasting, better manage operational resources, and gain market share.

IDeaS - A SAS Company
IDeaS
Maldives
Langham Hotels International
Press Release
November 7, 2022

Langham Hospitality Group launches bold new hotel brand for Millennial and Gen Z travellers

To celebrate its 20th anniversary, Langham Hospitality Group has launched a bold new hospitality brand – Ying’nFlo – boasting affordability, a modern spirit, and a colourful look and feel.

Langham Favicon
Langham
Hong Kong (SAR)
InterContinental Hotels Group (IHG)
Press Release
October 11, 2022

IHG Hotels & Resorts Survey reveals guests’ value personalised hotel experiences

A pan – India survey commissioned by IHG Hotels & Resorts as part of the launch of their “Guest How You Guest” global loyalty campaign revealed insightful results, to better understand how consumers like to enjoy their time as a hotel guest.

IHG Hotels & Resorts
IHG
India
Marriott International, Inc.
Press Release
September 23, 2022

Marriott Bonvoy Launches New Campaign In China Starring Renowned Actress Shu Qi

Marriott Bonvoy, Marriott International’s award-winning travel program, unveiled the launch of the second phase of its ‘Power of Travel’ campaign starring actress SHU Qi as the brand ambassador in Asia Pacific. Released in China, the new campaign highlights the power of travel through the exploration of love and relationships, and ushers in a new chapter in travel.

Marriott
Marriott
China
Quo
Press Release
September 21, 2022

Maldives Tourism at an ‘Inflection Point’ Says QUO CEO

Decisions stakeholders make today will define the next era of Maldives tourism, said QUO CEO David Keen during the keynote address at the sixth annual Hotelier Maldives GM Forum. He defined Maldives as a global icon and benchmark for tourism globally and suggested now is the time to form a road map to sustain its pre-eminent role.

Quo
QUO
Maldives
Page 5 of 20
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HN Original
World Panel

Is SEO the most overrated discipline in hospitality?

Simone Puorto
By Simone Puorto
Expert Views (14)
Adam Mogelonsky
Adam Mogelonsky

Not true! The first rationale is that SEO now has significant overlap with AEO and GEO in terms of helping serve all the channels that will be important for AI travel search visibility. So, a focus on what drives SEO will inevitably aid in AI-driven hotel recommendations and, in the future, AI bookings.Next is the argument against SEO as a 'set it and forget it' exercise.

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