Beijing Hotel Market’s Strong Olympic Performance
The Beijing hotel market has put in a strong performance for the opening days of the 2008 Beijing Games, seeing off a pre-Olympics lull according to data compiled by STR Global. During the early days of August, the market was recording average room rates of about RMB 1,500 and occupancy levels below 60 percent. However, as expected, market performance began to recover from 6 August, and recorded a dramatic improvement on the day prior to the Opening Ceremony (7 August) and largely held this performance level of the opening weekend and into the first week of the Games.