The Smart Hotelier’s Guide to 2016 Digital Marketing Budget Planning
By Max Starkov and Sara O'Brien
By Max Starkov and Sara O'Brien
HeBS Digital is excited to announce the launch of the new Rooms Showcase Module. The newest addition to the award-winning smartCMS, the module allows the hotelier to seamlessly improve the user experience and encourage conversions by creating a rich media "storefront" for the property's accommodations.
ORLANDO, Fla. – A new "playbook" available to GBTA Convention 2015 attendees helps travel managers influence the spending decisions of their travelers. Up your game: Build a social community of travelers explains the value of building a social community among business travelers and shows how to create a shared sense of purpose to influence them.
FCm Travel Solutions, one of the world's leading corporate travel and expense management consultancies, is partnering with TripIt® from Concur®, the world's highest-rated travel-organizing app, in roll-out of its new "TripIt for TMCs" program. This new program will allow for an enhanced integration of trip data between FCm and TripIt; making it easier for travelers using TripIt to contact FCm in the event of a trip disruption or issue.
As threats to global travelers increase in countries throughout the world, Global Rescue has developed an app to help keep travelers safe and support enterprises in meeting their legal Duty of Care responsibilities. The Global Rescue app puts critical medical, security and other essential real-time travel intelligence at travelers' fingertips. In an emergency, the app also puts travelers in immediate contact with Global Rescue's medical and security teams which are comprised of the paramedics, physicians and military special operations veterans who staff the company's global operations centers.
EVA Air focuses on quality service and safety with extra emphasis on passenger comfort and convenience for business and leisure travel. It has more flights from North America to Taipei with more one-stop connections throughout Asia than any other airline.
Global Hospitality Services are leading the way when it comes to expertise of hotel systems, with an innovative approach to developing partnering hotel's sales reach, and first-of-their-kind white label services.
Anvil, the globally renowned travel risk management company, will unveil its latest travel safety application at the GBTA Convention in Orlando later this month. Entitled TRIS (Threat and Risk Intelligence Service), the ground-breaking new tool will enable corporations to provide an unparalleled level of employee safety and asset protection.
At a recent press conference, Hotel Schani Wien and hetras, plus a number of selected project partners, presented a new hotel room-booking system to the world. As of now, Hotel Schani Wien guests have complete free reign and can select rooms by floor, the direction it faces and its view for themselves. This SMART solution is yet another trend-setting innovation that puts Hotel Schani Wien at the forefront of modern hotel design.
Booking.com today partners with more than 600,000 accommodation providers to offer travelers around the world the best places to stay for every budget. Now with the launch of BookingSuite, Booking.com is extending its distribution expertise to accommodation providers so they can more effectively grow their businesses and brands.
For over ten years, OTA (online travel agency) giants such as Expedia, Priceline and Booking.com have been attacked by hotel franchise chains for being too expensive. A report filed today by hotelauthority.com asks if it is possible the OTAs have been framed. The report suggests that franchise chains such as Wyndham, Choice, Accor and IHG have used OTA costs to divert attention from franchise fees.
Magnuson Hotels announced today its 250th Wyndham franchise conversion, the Magnuson Grand Hotel Maingate West at Orlando FL. Formerly the Ramada Maingate, the 444-room hotel has upgraded its brand presence to increase exposure via Magnuson Hotels' growing consumer awareness and global portfolio of nearly 2,000 hotels.
Situated in the center of beautiful Zephyrhills, Florida, the award-winning Magnuson Hotel Zephyrhills was one of the first hotels in the Magnuson Hotels brand. In fact, they just celebrated their six-year anniversary with Magnuson Hotels on August 1st. Before their switch to the Magnuson brand, the hotel had been running under the Best Western flag for thirty years.
Located in the heart of Yuba City, California, the Bonanza Inn Magnuson Grand Hotel has been part of the Magnuson family for almost five years. Back in August of 2009, Anthony Propps, the owner of the 121-room Bonanza Inn, decided it was time to leave Best Western and take back control of his hotel by switching to the Magnuson Brand.
LOS ANGELES, Jul. 29, 2014 – Orbitz for Business, the corporate travel brand of Orbitz Worldwide Inc. (NYSE: OWW), today announced from the Global Business Travel Association's annual conference that usage of its mobile solution by corporate travelers has increased nearly 60 percent in the last 12 months.
Every year, more than 1.2 million people are killed on roads around the world, according to the World Health Organization. Yet more than half (57 percent) of respondents in a recent International SOS poll said their organization does not have a road safety policy.
BCD M&I (www.bcdmi.com) today announced the acquisition of Universal Meeting Management, Inc. (UMM), a leading corporate meeting and event management company with expertise in servicing the health care provider (HCP) sector and a growing customer base in the High Tech market. The move enhances the southeastern presence for BCD M&I and increases its service offerings to include proprietary technologies geared toward the HCP sector and a talented staff of meeting professionals with years of experience.
EmpireCLS Worldwide Chauffeured Services (EmpireCLS) has partnered with ECPAT-USA as the first global ground transportation company to join the Tourism Child-Protection Code of Conduct (the Code), an industry-driven initiative to provide awareness, tools and support to its partners to prevent the sexual exploitation of children.
People looking to book groups, meetings and events at hotels will find new ways to make decision- making and booking easier than ever at Kimpton Hotels & Restaurants starting today. A new suite of technology solutions and experiential delights aimed at taking some of the guess work out of finding the right environment and allowing customers to book any time of day or night – even on short notice – is the latest from the boutique innovator long known for its guest-centric philosophies that make travel, groups, meetings and events easier. With a new one-stop-shop online booking tool and a proprietary sales app, Kimpton is further defining its commitment to create truly unique and customized events for its guests. The new, user-friendly tools make the groups and meetings experience more seamless for guests from start to finish and allow them to enjoy a more visual experience in selecting a location. Offering on-demand booking meets the increasing desire for guests to be able to quickly book a meeting space, day or night.
Is your corporate travel management program feeling tired and inflexible? If so, it might be time to kick it into high gear and take your business travel to the next level. Using benchmarking data from over 22,000 corporate programs, Orbitz for Business has developed a comprehensive fiscal fitness test to help companies learn about their travel spend level and identify areas where savings can be achieved. Travel program metrics such as online adoption rate, policy compliance, hotel optimization and program utilization are analyzed and combined to produce a custom "Fitness to Travel" report.