O site do seu hotel é onde ocorre a primeira interação entre clientes potenciais e a sua marca. É fundamental que o design e o layout sejam atrativos, de modo que a interação seja simples e eficiente.
Key hotel markets in South America are still struggling to regain profitability due to inflation, pandemic-driven gaps in travel, and lessened impact from events, according to STR‘s February 2022 P&L data release.
O desenvolvimento de táticas de marketing deve ser algo constante e contínuo para quem trabalha na indústria hoteleira. Uma estratégia de marketing cria oportunidades de conexão com seu público através da elaboração de conteúdo de impacto junto ao seu mercado-alvo. Além disso, uma combinação equilibrada de inbound e outbound marketing permite que você interaja com um público ainda maior.
OTA Insight, the global leader in cloud-based hospitality business intelligence, has today announced the opening of its new office located in Sao Paulo, Brazil, to accommodate rapid growth in Latin America (LATAM) and leverage the area’s rich talent pool.
Hilton announces its expansion into southern Brazil with the opening of Hilton Porto Alegre - the first Hilton hotel in the state of Rio Grande do Sul. Owned by Pateo Moinhos de Vento Administração e Participações Ltda, a Zaffari group company, and managed by Hilton, the 170-room hotel is conveniently located in the Moinhos de Vento neighborhood, one of the city's most upscale and trendy areas, with limitless dining, shopping and entertainment just steps away.
Encapsulating the city's storied past and innovative future, the landmark new hotel marks a São Paulo renaissance.
Located in the heart of São Paulo´s new Financial District, JW Marriott Hotel São Paulo will make its long-awaited debut in Brazil´'s largest city.
Knowing you might not have time to watch our full webinars, we are pleased to continue our series of COVID-19 webinar summaries. In this latest edition, we talk performance in Brazil.
Rosewood São Paulo, a metropolitan oasis mirroring the energy and heritage of Brazil, will open on December 15, heralding Rosewood Hotels & Resorts' entrance into South America and setting a new standard for luxury hospitality in São Paulo. Centrally located next to the lively Avenida Paulista, Rosewood São Paulo will be part of Cidade Matarazzo, a stylish new lifestyle development that is transforming a century-old property while preserving its historical attributes. Spearheaded by entrepreneur Alexandre Allard, highly recognized for his involvement in the renaissance of the House of Balmain and designed by leading international figures including the Pritzker Prize-winning architect Jean Nouvel and visionary designer Philippe Starck, Rosewood São Paulo will anchor the cultural mecca. Furthermore, the introduction of six unique food and beverage outlets will establish the hotel as a top destination for robust dining and entertainment experiences in São Paulo.
Brazil’s hotel industry has surpassed its 2019 comparables in average daily rate (ADR) for two of the last three months, according to September 2021 data from STR.
After a difficult winter, Brazil’s hotel occupancy is once again on the rise, reaching 44% in August 2021, or about 74% of the 2019 comparable. While occupancy recovery has been slow, the country’s rebound in average daily rate (ADR) has been strong, with monthly rates even exceeding 2019 levels earlier this year. August ADR reached BRL295.05, which was just 3.4% below 2019, as shifts in demand and supply have helped drive impressive ADR performance.
Marriott International, Inc. today announced it has signed a franchise agreement with Hotéis Deville to introduce the first Westin Hotels & Resorts in São Paulo, Brazil. Slated to feature 187-rooms and suites, the property expects to welcome its first guests in the spring of 2024.
Light Human Hotels, the award-winning and experiential brand inspired by the millennial spirit, confirms the first collection of hotel openings, all to be managed by leading international hotel management company, Kew Green Hotels. Light Human Hotel Curitiba will open in Brazil from 2023.
Aiming to bring a completely different breath to the hospitality sector in São Paulo, Almenat Hotel opens its doors marking the first from the brand in South America.
A premiere for Kempinski Hotels: For the first time in the 125-year history of the international luxury hotel group, a resort with residences and a hotel in South American Brazil will complement its portfolio. Built in 1978 according to plans by Oscar Niemeyer´s disciple Edgar Graeff, two masters of modernism, the hotel is known far beyond the borders of the Serra Gaúcha region, as it was here, among other outstanding events, that the signing of the Mercosur Treaty took place in 1992. Situated on a cliff in Canela with a breathtaking view over the Vale do Quilombo Eco Reserve, the developers, together with Kempinski Hotels, plan to open the most outstanding luxurious inland resort in Brazil. By carrying the spirit of this well-known hotel icon into the present and after an extensive renovation and modernisation, it is foreseen that it will welcome the first guests by 2024.
Casai , a tech startup serving the hospitality market in Latin America, is today announcing the acquisition of the Brazilian operations of Q Apartments , a global leader in the corporate serviced apartment industry. This acquisition will allow Casai to multiply its Brazilian portfolio immediately and leverage its expertise in short-stay operations to meet the quickly recovering demand in the B2B segment. In addition, Casai will become the primary operating partner for Q Apartments’ business throughout the rest of Latin America.
Hard Rock Hotels today announced plans for development of eight hotels with approximately 3,000 rooms in several key cities throughout Brazil, including Sao Paulo, Fortaleza, Ilha de Sol, Campos do Jordão, Foz do Iguaçu, Jericoacoara, Natal and Recife. The hotel properties, developed and owned by Brazil-based real estate developer VCI S.A., will be managed by the Hard Rock Hotel brand, which is renowned for the top-notch guest experiences it provides travelers around the world. The addition of these properties under Hard Rock's diverse hospitality portfolio marks the continued international expansion of the brand with an increased emphasis on prime South American locations.
Rosewood São Paulo, the ultra-luxury hotel set to open in fall 2021 as Rosewood Hotels & Resorts' first South American property, is pleased to welcome Silvio Araujo as director of sales and marketing. In his role, Silvio will be responsible for developing and executing innovative sales and marketing strategies for all aspects of the new hotel, including its six bars and restaurants, eight distinctive event spaces and an outpost of Asaya, Rosewood's lifestyle community that provides encouraging experiences for growth and self-discovery.
Marriott International, Inc. today announced it has signed an agreement with PGA Hotel Management Group to introduce the first Westin all-inclusive resort to South America. Expected to welcome its first guests in September 2021, the Westin Porto de Galinhas will serve as the first Westin Hotels & Resorts-branded property in Brazil after undergoing an extensive renovation.
Today marks the official entry of Six Senses Botanique into the Six Senses portfolio. This emerald gem is located 2.5 hours from São Paulo and 3.5 hours from Rio de Janeiro. It lies at the confluence of three river valleys in the heart of the Mantiqueira Mountains, known as the "mountains that weep" due to the abundance of springs and rivers. For Six Senses Botanique, however, there is plenty to be happy about.