"Hotels have an extraordinary advantage over OTAs." - DBS Paris 2019 Day One Wrap-Up
After months of anticipation, the Direct Booking Summit EMEA opened its doors this morning - and if the first day is anything to go by, this could very well be the best event yet. Hundreds of innovation leaders gathered in the heart of Paris for the biggest event in hospitality, with 25 influential figures within the industry presenting keynotes, panels and debates across a wide range of fascinating topics. With many common themes including cultivating brand loyalty, optimizing the customer experience and the importance of prioritizing long-term success, there was an abundance of valuable, engaging and practical advice for hoteliers to apply to their own organizations.