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AI at Explore 2026: what partners need to know

Across the two-day partner conference in Las Vegas, the announcements and product demos pointed to the same shift: that AI is embedded across traveler experiences, partner workflows, developer tools, and ... Travelers want to know that a trusted travel company has their back if something goes wrong. And that’s why nearly 70% of travelers still turn to trusted travel companies over AI chatbots and agents.

Marriott International Introduces Ask Bonvoy™ a New AI-Powered Search Experience Transforming Travel Exploration

Grounded in Marriott's own data and backed by the power of Marriott Bonvoy's portfolio of offerings, Ask Bonvoy is designed to meet travelers in a modern way at every point in their journey, whether they ... Marriott actively collaborates with numerous tech companies and is partnering with Google on its forthcoming Google AI Mode travel product and with Open AI on its Ad Pilot Program.

Marriott’s Connect 2026: Resilience, Revenue, and a Renewed Focus on Owners

Year to date performance has generally been better than many expected, and the industry has so far avoided the major disruptions that have impacted travel demand in previous years. ... That sentiment was reflected not only in the presentations but also in conversations happening in hallways, networking sessions, and owner meetings.

FIFA World Cup 2026 Sets New Benchmark for Trusted, Seamless Travel Across Borders

Meanwhile, more than 1.6 million travellers enrolled in Trusted Traveller Programmes (TTP), including Global Entry, NEXUS and SENTRI, allowing expedited entry across the three host nation borders. ... From Germany’s early focus on visa facilitation to the trusted traveller solutions seen in 2026, we are witnessing the emergence of a new model for travel.

Cloudbeds and Journey launch strategic partnership to challenge dominant loyalty programs of chains and OTAs

The AI Guest Engine: Unlike static loyalty programs, Journey uses AI-powered intelligence to help hoteliers better understand guest behavior, preferences, and intent. ... The chains taught the world to stay in the same room over and over. We reward people for choosing the places worth remembering, and for the first time, independents set the terms.

HCN to Debut its Commerce Media Network at HITEC; White Paper to Reveal Revenue Potential for Hotels

As the world leader in guestroom tablets following the June 2025 acquisition of Crave Interactive, HCN’s platform has evolved into an AI-powered digital concierge, a guest communication hub, room controller ... “Travelers spend billions of dollars annually at their destinations, making purchase decisions while staying in hotels,” Bidner said.

CEO Perspective: Industry Outlook Improves, But Pressure Remains

AI Is Driving Demand – And Raising New Questions At NYU, some hotel leaders pointed to AI-driven investment as a contributor to economic growth and travel demand. That's not difficult to see. ... Many of those workers are staying in hotels, particularly in secondary and tertiary markets. In some places, AI is already creating measurable hotel demand.

Luxury U.S. Hotel Group Increases Monthly Time Savings To More Than 3,000 Hours With RobosizeME Automation

Wilmington, Delaware – RobosizeME , a leading provider of AI-enabled workflow automation solutions tailored to hotel groups, today announced that a luxury-focused U.S. hotel group has surpassed 3,000 ... The automation deployment includes solutions supporting commission reconciliation with travel agencies and online travel agencies, complimentary room management, travel partner billing, purchase order

Colliers 2026 Hospitality Outlook on Market Trends, AI Adoption and World Cup Demand

Hotel rates are expected to remain largely flat as competition and price-sensitive travelers drive selective discounts, with modest growth of 1.35% signaling a gradual, disciplined recovery in pricing ... AI adoption is accelerating in hospitality, improving operations, guest services and revenue management, with venture capital investment fueling innovation and broader implementation.

Lotte Hotels & Resorts and Highgate Announce Strategic Partnership Across the Americas and Asia

Highgate will take over management of the 909-room Lotte New York Palace Hotel in June 2026, anchoring a broader partnership covering hotel operations, global distribution, AI technology, and talent exchange ... Both firms believe this is a structurally underexploited opportunity in global hospitality and intend to address it together. Technology and AI in hospitality.

Kasa Makes Its Boston Debut at Fenway, Expanding Its National Portfolio to One of America's Most Sought-After Cities

Launched in partnership with Samuels & Associates, the property marks Kasa's debut in Boston, bringing its proven hospitality operating platform to one of the most high-demand, under-supplied cities in ... Set in the vibrant Fenway district, Kasa Boston at Fenway brings Kasa's signature experience to the full spectrum of modern travelers: business and leisure guests, extended-stay visitors, corporate groups

Sirma Showcases Connected AI for Real Hospitality Operations at HITEC 2026, San Antonio

Sirma Group will exhibit at HITEC 2026 in San Antonio (June 15-18), showcasing its Vela AI agent and Travel Hospitality 360 Connect framework for enterprise-wide operational intelligence. ... Sirma Group Holding (Sirma) , a European technology group specializing in enterprise digital transformation and AI, will bring its hospitality expertise and enterprise AI vision to HITEC 2026 in San Antonio