Marriott put a conversational AI product in front of 283 million loyalty members. Amadeus announced a full AI strategy expansion. ... Marriott is building its own conversational AI layer rather than ceding that interface to third-party platforms, which puts it ahead of most hotel brands in the race to own AI-mediated guest discovery.
Hotels are competing for attention not only against other hotels, but also against airlines, loyalty programs, OTAs, retailers, streaming services, and every other brand trying to earn space in a crowded ... In this guide, you’ll discover how AI is reshaping email marketing for hotels and what steps you can take to protect inbox visibility, improve guest engagement, and maximize the performance of your campaigns
Your employees go home, ask an AI a vague, badly-worded question, and get a clear answer in seconds. ... In hospitality, Ladera.ai is doing the same thing to one of the most fragmented data environments in business.
If a hotel cannot be clearly understood by an AI system, it becomes far harder to surface in an AI‑driven journey. ... At a practical level, MCP gives AI systems a way to access relevant context from hotel technology stacks in a controlled and usable format.
I use AI every day and it makes my work better and faster, so I walked in excited about what is coming. ... And the Hotel Yearbook "AI Everywhere" launched here, the technology edition given over entirely to AI, with 40 expert articles, 26 solution snapshots and a hospitality AI glossary.
Ask Bonvoy is launching in beta and will initially be available in U.S. ... Ask Bonvoy will launch in beta and will initially be available in U.S.
Texas, United States — Aven Hospitality, an independent global technology leader in the hospitality industry that powers how hotels sell, distribute, and deliver guest experiences, has today introduced ... modernized user interface designed to deliver an optimal guest experience Enables hoteliers to better leverage future AI capabilities through best-in-class component libraries The new Booking Engine integrates
In one four-star hotel case, more than EUR 100,000 in city tax went uncollected over three years because it was not included in OTA VCC payments. ... Automated monitoring is designed to help hotels detect and address such gaps in near real time. Hotel teams are under pressure to do more with fewer resources, and finance processes are no exception.
But all of this lives in the operational layer. AI improves how work flows; it does not decide whether people stay. ... AI can reduce check‑in friction, automate confirmations, and even handle simple guest queries.
In boardrooms across the globe, executives look at charts tracking touchscreens, mobile check-ins, and robotic room delivery. ... We see this play out globally as platforms look to automate the entire customer journey—a trend analyzed deeply in our breakdown of what you must take away from Marriott-Google AI Direct Booking .
As visibility in AI search becomes critical, Amadeus is introducing Performance Manager – AI Search helping hotels structure content to improve discoverability in AI-generated results and laying the foundation ... “AI is reshaping how travelers discover, shop, book, and experience hotels across every channel, from AI assistants and search platforms to hotel-owned touchpoints.
evolving needs of hotels, resorts, and hospitality brands worldwide. ... and partnering with leading B2B software, AI, data, and technology-enabled services companies based in both North America and Western Europe.
With it, a call can be transferred to a hotel property, department, or individual extension with a few keystrokes—whether it’s the front desk in Coronado or a chef in Kansas City. ... About BluIP BluIP is a global carrier and leader in AI-powered communications for hospitality, healthcare, and enterprise.
Already live within the booking engine and in use by hotels across multiple countries, the MCP gives hotels access to a new direct booking channel within the AI platforms travelers are increasingly using ... As a result, travelers using ChatGPT, Claude and other AI platforms can move seamlessly from trip planning to booking, leveraging real-time hotel data and availability.
Hospitality Net Launches the 2026 Hotel Yearbook at HITEC 2026 The 2026 Hotel Yearbook "AI Everywhere" launched today at HITEC in San Antonio, compiling 40 expert articles, 26 AI solution snapshots, and ... Share your perspective → Only 16% of Hotels Appear in AI Recommendations HotelWorld AI's Q1 2026 Visibility Index, released at HITEC today, finds that only 16% of hotels appear in AI-generated recommendations
That sentiment was reflected not only in the presentations but also in conversations happening in hallways, networking sessions, and owner meetings. ... Andrew now strives to ensure that every property in Newport Hospitality Group’s portfolio receives the best possible hotel management expertise.
Utilizing advanced AI technologies, hoteliers can gain valuable insights and benchmarking across properties. ... Beyond tipping, TIPMO was created to help hospitality employees gain faster access to their earnings and participate more fully in the financial system.
According to the latest HotelWorld AI Visibility Index from HotelWorld AI, this shift is creating a new competitive battleground for hotel brands. ... The study found that only 16% of hotels currently appear in AI-generated recommendations, meaning that 84% remain effectively invisible to travellers using AI to plan their trips.
. — Inn-Flow , the leading back-office platform built for hotels, is showcasing key investments in automation and AI at HITEC 2026, taking place in San Antonio, June 15-18. ... Inn-Flow's latest investments in AI and automation are designed to modernize the hotel back office by connecting the work, data and decisions that drive profitable operations.
Oscar Ganuza, appointed in April as senior VP Revenue for Europe, will play a key role in the company's next growth phase in the region. ... The platform enables hotels to drive qualified demand, improve rate accuracy and parity, increase direct bookings and unlock additional ancillary revenue opportunities through AI-powered guest engagement