Karen has more than 25 years of expertise in global hospitality technology and online distribution — including managing global accounts in travel and hospitality organizations such as Travelocity and lastminute.com ... So as we kind of saw the summer travel has a lot of family travelers coming in, so there is a demand for interconnection.
AI assistants and the shift in marketing teams Influence Society has already built AI assistants to support hotel marketing and sales. ... Humans are preventing adoption, not the AI, because leadership culture often gets in the way.
Search Innovations: Google recently released an AI-powered feature in Google Flights that makes it even easier for travelers to research and compare holiday trips. ... The more consistent the information, the more likely it is to surface in AI-powered search.
The causal AI identified demand gaps, determined optimal booking timing, and generated relevant content, achieving £1 million in revenue within one year through targeted email marketing with 20% open rates ... Foundation Model Advantage Signals addresses a critical gap in the AI landscape: while large language models like ChatGPT have limited hospitality-specific data (just 0.004%), Cloudbeds has spent over
The way travelers discover, evaluate, and book hotels is being rewritten in real time, and operators like us need to adapt quickly to stay relevant. ... But today’s travelers are searching in a new way through large language models (LLMs). These engines don’t return long lists of options like Google. Instead, they provide one or two direct answers.
Many hoteliers are still in the early stages of transitioning from traditional to AI-powered hotel segmentation. What matters most is getting started. ... Conclusion This is your year to take back control over your marketing and create a competitive advantage that will have even AI personal assistants shaking in their boots.
He has more than 20 years of experience in travel tech and AI, and he pioneered the AI-driven approach to hotel bookings to help hotels bypass traditional online travel agencies (OTA’s) for direct, personalized ... That’s the only way to win in the AI-native travel landscape. The next era of hotel distribution won’t be won by OTAs or legacy systems. It will be owned by hotels that embrace Agentic AI.
For this reason, I do not think that in five years' time we will still be speaking of vertical AI companies in travel. ... In the past I was general manager of a small group of boutique hotels in Rome and I worked in a large American web agency, but about ten years ago I left corporate life to create my own projects, Travel
Domestic tourism's role: A rise in domestic tourism, with a 0.8% increase in overnight stays, is helping to drive demand and offset a 3.2% decline in foreign travel. ... decline to 36.4 million in foreign nights spent in the country.
While that’s true, below the surface, we’re creating a new category called the AI travel agency , one that better meets the needs of the family traveler as well as creating the future of online bookings ... As of July 2025, Lake.com appears in 47% of AI-generated vacation rental responses in the U.S.
So, are AI agents doomed in travel? No. But I think the breakthrough won’t come from booking sites giving up their inventory or creating their own agents. ... So, while AI shopping agents may somewhat work in retail (but we can count on Amazon to make it extremely difficult), in travel they’ll likely remain the assistants’ assistants.
Travel and tourism is also an inclusive employer: more than half of workers in the sector are women, and small, family-run businesses make up the majority of market players. ... No industrial policy or forward-looking vision is complete without factoring in what travel can do not just for GDP, but for identity and resilience.
As Chief Commercial Officer, Kelly will lead Kasa's efforts in advancing AI-powered pricing, optimizing distribution channels, and building strategic corporate partnerships. ... She brings more than two decades of leadership experience in revenue strategy, analytics, and commercial transformation.
This is the red ocean of management , bleeding time, drowning in data, fighting fires. AI changes the game. ... AI is the lever that frees managers from drowning in data so they can lead with vision. Another pushback: “AI feels risky. What if it makes mistakes?”
Karen has more than 25 years of expertise in global hospitality technology and online distribution — including managing global accounts in travel and hospitality organizations such as Travelocity and lastminute.com ... So our next lunch amicala, how we call it in Switzerland, is about AI and how can we apply it in hotels. You know?
Platforms like TikTok aren’t just marketing channels – they’re ways to showcase brand personality, build community and inspire loyalty in a new generation of travelers. ... Revenue managers and hoteliers that embrace this shift will be the leaders in the new wave of hospitality. Want to see what the leading AI-powered revenue management tool looks like?
Assessing performance across Google’s digital marketing products for January – June 2025 versus the same period in 2024, the report warns that without investing in AI and utilizing visibility opportunities ... Designed to help hospitality marketers make informed decisions, the report empowers hoteliers to utilize AI in order to optimize spend, preserve visibility, and capture demand in an increasingly crowded
Tim Major Maestro’s strength lies in providing an all-in-one, flexible solution that evolves with the industry, he added. ... AI – Expanding AI within the PMS and building on GuestXMS concierge chat and Maestro User AI learning tools.
In a presentation at the Destination AI – Hospitality Summit 2025 titled: “ Agentic Hotel Distribution: Owning the AI Era of Travel ,” Brewer will explore how autonomous AI agents, real-time personalization ... He will challenge hoteliers to confront the seismic shift underway in travel distribution as booking migrates from websites and apps to AI-native platforms.
We like big numbers, so we celebrate stats like 675 million travelers enrolled in loyalty programs. Impressive, right? But let’s peel that onion. ... This is where AI could actually help.