Case Studies

How Parkhotel Adler drove direct revenue by upgrading its technology stack

Family-run for 16 generations, Parkhotel Adler is one of the world’s oldest historic hotels in the world. The hotel, which consists of five buildings from different eras, a lake, and a park, is located on the outskirts of Hinterzarten, where it blends harmoniously into the landscape of the High Black Forest. Guests, many of whom return every year, come to enjoy hiking, Nordic walking, and mountain biking in wonderful nature.