Chattanooga Ranks in the Top Five of Secondary Markets for the First Time in 2024

Cendyn’s Sales Intelligence platform, previously known as Knowland, shares its monthly data findings for hoteliers to gain insight into the top locations selected by today’s meeting planners. Cendyn reports that Las Vegas ranked first in the top 25 markets with 34.2 percent year-over-year (YoY) growth, positioning it in the top five markets for eight consecutive months; however, Chattanooga, Tenn. ranked in the top five secondary markets for the first time, coming in second with 62.7 percent meeting volume growth. Louisville, Kentucky, headed up secondary markets with 80.4 percent YoY growth. This data is sourced from Cendyn’s Sales Intelligence platform, designed to help hoteliers protect and grow their revenue base.

U.S. hotel commentary - August 2024

U.S. hotel revenue per available room (RevPAR) rose 3.9% year over year (YoY) in August, following a lackluster July. Growth was driven by average daily rate (ADR), which increased 2.3%. For the first time since February, the ADR increase was nearly equal to the monthly rate of inflation (2.5%). After two months of declines, occupancy improved by 1ppt to 66.9%, which was 4.1ppts below August 2019.

September 2024 Hotel Industry Outlook: Anticipating Accelerated Growth

Lower inflation, continued job creation, and the anticipated benefits of the recent cut in the federal funds rate provide a foundation for optimism about the U.S. economy. In the lodging sector, as different markets and segments continue to post varying results, we anticipate the overall trend of positive, albeit muted, growth to persist in the near term.

Hotel Performance Outlook for Denver: Growth Picking up through 2026

For Denver hotels, the first five months of 2024 were somewhat volatile, with March declines being offset by April gains. This trend can be partially attributed to Easter falling in March this year. After two months of RevPAR declines in Denver in June and July, August was a stellar month for the city’s hotels, with the RevPAR increase nearing 10%. However, the declines in June and July resulted in little growth for the city in the summer of 2024, as overall RevPAR growth through August is less than 0.5%.

U.S. Open Serves Up Growth for New York Events Industry Increasing Year-over-Year Volume by 30.2 percent in August, Knowland Reports

Knowland, the world’s leading provider of data-as-a-service insights on meetings and events for hospitality, reported that New York ranked second among the top 25 markets, with over 30 percent year-over-year (YoY) meeting volume growth driven primarily by sports tourism for August. Las Vegas ranked first with 36 percent YoY growth. This data is sourced from Knowland’s sales intelligence platform designed to help hoteliers protect and grow their revenue base.

Parking and EV Stations Charge U.S. Hotel Performance

Parking revenues have increased by 23.1% from 2019 to 2023, based on a sample of U.S. properties in CBRE’s Trends® in the Hotel Industry database, which is more than four times greater than the growth rate for total hotel revenues during that period. Not only is parking a growing source of revenue, but it is relatively profitable as well. In 2023, parking department profit margins for the CBRE sample were 61.3% of total department revenue, while the average profit margin for all other-operated departments was 58.7% at those hotels.