One of the most important lessons we learned during COVID-19 was that hotthe el now has to start working with a customer where they are, not where the Hotel wants the customer to be.

Are Morch

Digital Transformation Coach for Hotels

Are Morch, Digital Transformation Coach

More in this category

Digital Marketing

More in this category

Content Marketing

More like this

Opinion

Metasearch costs are rising - here’s how hoteliers can prepare

Metasearch is fast becoming more crowded and expensive to participate in as travel demand rises and OTAs continue to capitalize on the opportunities. How exactly should hoteliers prepare?

Benjamin Klein

Product Marketing Executive at Triptease

Triptease

More in this category

Reputation Management

More in this category

Search Marketing

More like this

Opinion

Using Technology to Drive Personalized Pricing

Hotels are being forced to think more about the individual guest. How do you appeal to that guest through your web offering, through the pricing that you promote, through the way that you package services for that guest? How do you bring that guest ...

Chris Crowley

Senior Vice President Of Global Sales at Duetto

Duetto

More in this category

Information Technology

More in this category

Revenue Management

More like this

Opinion

Sustainability, Tech, Labor Challenges Drive Innovation in Hotel Industry

Exciting things are happening in the hotel industry, including advancements in sustainability, labor and technology.

Bob Rauch

President of RAR Hospitality

R.A. Rauch & Associates, Inc.

More in this category

Environment & Sustainability

More in this category

Human Resources

More in this category

Sales & Marketing

More in this category

Information Technology

More like this

Opinion

Q2 Traveler Insights Report: Enthusiasm for Travel Endures

For more than a year we have been tracking and sharing indicators of how travelers are looking and booking trips again in quarterly reports based on insights from our Expedia Group first-party data and custom research, to inform our partners’ market...

Jennifer Andre

Vice President, Business Development, Expedia Group Media Solutions

Expedia Group Media Solutions

More in this category

Online Travel Agencies (OTA)

More in this category

Consumer Trends

More in this category

Markets & Performance

More like this

Opinion

Press One To Do This, Two To Do That … Phone Tree Abuse!

We’ve all experienced it. We’ve called the customer support line, and a pre-recorded message answers stating, “Press one for this, two for that, etc., etc. Well, it happened to me again – the third time this week – and this is how it went down.

Shep Hyken

Customer Service and Experience Expert, Keynote Speaker and Bestselling Author

Shepard Presentations, LLC.

More in this category

CRM & Loyalty

More in this category

Guest Experience

More like this

Opinion

Why Self-Service is Hospitality’s New Normal

The hospitality industry has gone through a transformational phase over the past three years. During this phase caused by a global pandemic, hoteliers have had to navigate their businesses with more uncertainty than usual and adapt their approach to...

Jon Squire

CEO and Co-Founder, CardFree

CardFree

More in this category

Property Technology

More in this category

Consumer Trends

More like this

Opinion

Eulogy to the Marketing Plan

To complement last year's article, Death of the Marketing Plan, I offer you the Eulogy to the Marketing Plan as delivered during this year's Lightning Rounds at HSMAI Commercial Strategy Week. Enjoy!

Lori Kiel

Chief Commercial Officer (CCO) at Kessler Collection

Kessler Collection - Luxury Hotels

More in this category

Sales & Marketing

More like this

Opinion

Smart Hotel Energy Management System

Today, we live in a world of technology, and everything around us is being empowered by technology. Technological advancements have impacted different industries, including the hotel industry. These advancements have brought about practicality to ou...

Saikrishnan Ranganathan

Co-Founder and CEO of SensorFlow

SensorFlow Pte Ltd.

More in this category

Environment & Sustainability

More in this category

Property Technology

More in this category

Guestroom Technology

More like this

Opinion

How to become an upselling champion at the front desk

The hotel I have worked for, that is JW Marriott Indianapolis, had an incentive program to encourage front desk agents to upgrade standard rooms to premium rooms for an additional fee. If the agent managed to upsell the room from standard king to le...

Sultan Nurdaulet

Leadership Trainee at JW Marriott Indianapolis

sultanhotelier.com

More in this category

Revenue Management

More like this

Special Coverage

Hybrid Spaces in Hospitality

Explore

Opinion Articles

The Customer Experience Journey and Digital Transformation: A New Opportunity for Hotels

Metasearch costs are rising - here’s how hoteliers can prepare

Using Technology to Drive Personalized Pricing

Sustainability, Tech, Labor Challenges Drive Innovation in Hotel Industry

Q2 Traveler Insights Report: Enthusiasm for Travel Endures

Press One To Do This, Two To Do That … Phone Tree Abuse!

Why Self-Service is Hospitality’s New Normal

Eulogy to the Marketing Plan

Smart Hotel Energy Management System

How to become an upselling champion at the front desk

Your content on Hospitality Net?