Opinion Articles – Hospitality Net

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Dual-branded Hotels: Beware Expectations Of Significant Operating Efficiencies

By Robert Mandelbaum - Director of Research Information Services at CBRE Hotels

For the past four years the opening of dual-branded properties has been very popular among hotel developers. The perceived benefits of building a property with two or more brands are many:* Two reservation systems to channel business to the property* Two brands that will appeal to different demand segments in the market* Enhanced ability to maximize land density requirements* Efficiencies in the construction of the facility (ex.

Opinion16 NovemberCBRE HotelsReal Estate & InvestmentBrand Marketing

5 Things Marketers Should Give Thanks For

By Michael Del Gigante - Chief Executive Officer at MDG Advertising

'Tis the season to reflect and express gratitude.So, what should marketers be thankful for this year? Which evolutions, tactics, and trends impacted the field positively in 2018?There are countless options to choose from, but these five in particular stand out for both the scale of their influence this year and for their potential to continue to affect marketing for years to come.

Opinion15 NovemberMDG AdvertisingSocial MediaDigital Marketing

HX: The Hotel Experience 2018 and BD

By Linchi Kwok - Associate Professor at The Collins College of Hospitality Management

Over the Veterans Day weekend, I attended the HX: The Hotel Experience 2018 and the BD | NY: A Boutique Design Trade Fair with a group of students from the Collins College of Hospitality Management at Cal Poly Pomona at the Javits Center in New York City.

Opinion15 NovemberCAL Poly PomonaInformation TechnologyBoutique & LifestyleEvents & ConferencesLodging Industry

The Celebrity Secret - Putting Cape Town On The A-list

By Avukile Mabombo - Group Marketing Manager, Protea Hotels by Marriott

If you are the kind of person who likes nothing more than to cuddle up on the couch with the latest edition of your favourite tabloid to find out what the schlebz are getting up to, you'll know the answer to the question, 'What do Miley and Idris have in common?' The answer, of course, is Cape Town.

Opinion15 NovemberMarriottCape TownSouth AfricaCelebrity Hotels

5 Things Marketers Should Give Thanks For

By Michael Del Gigante

Opinion15 November

Another Bullet Dodged - The Life of a Hotel Doctor

By Mike Oppenheim - MD

The guest I had seen the previous day was found dead, I learned from the manager of a downtown hotel.A hotel doctor's worst nightmare is a patient dying in the room after he leaves. This has never happened to me although several died soon after I sent them to the hospital.

Opinion14 NovemberMike Oppenheim M.D.United States

The Imminent Hotel Labor Crunch

By Larry Mogelonsky - Owner of Hotel Mogel Consulting Limited and the founder of LMA Communications Inc.

Not necessarily specific to the hospitality industry and certainly not applicable to every geographic territory, but there appears to be a rising labor shortage that will come to affect all manner of jobs in a hotel workplace.

Opinion14 NovemberHotel Mogel Consulting LimitedHuman ResourcesHotelschools | UniversitiesRecruitment

Are You Unknowingly Running an Exempt-Employee Sweatshop?

By Bernard Ellis - President and Founder at Lodgital Insights LLC

This is the very essence of why people travel on their own dime. Visiting a full service hotel's public areas can be one of the most efficient ways to get a sense of a community's culture-how they celebrate, how they mourn, how they work, how they play--and many of us first got into this industry because we wanted to be in the middle of all that, and have our fingers on the pulse of our communities.

Opinion14 NovemberLodgital Insights LLCHuman ResourcesInformation Technology

Seamless Experiences For Cape Town's Visitors Echo Global Trend

By Danny Bryer - Area Director, Sales, Marketing and Revenue Management, Protea Hotels by Marriott

Travel's latest trends have been announced at World Travel Market London, with South African businesses being mentioned at the trade show for their role in innovation within the sector.According to the Euromonitor Megatrends Report 2019, global inbound international arrivals are expected to grow by 5% to 1.

Opinion14 NovemberCape TownSouth AfricaDestination MarketingMarket Segments

Are You Driving Positive And Profitable Guest Relationships?

By Terri Miller - Chief Executive Officer & Co-Founder at Concilio Labs

Welcome to the "Age of the Customer." As we witness the ongoing rise of digital trends, hyper-personalization, and value-driven marketing initiatives, we realize that it is increasingly the customer, not the company, driving business decisions.

Opinion14 NovemberConcilio Labs, Inc.Information TechnologyCRM & LoyaltyLodging IndustryGuest Experience

5 Reasons Why Businesses Will Need Chatbots in 2019

By Donna Moores - Blogger and CMO at Handmade Writing

Terms such as Blockchain, Artificial Intelligence, and connected clouds are largely spoken of and discussed among professionals and ordinary people, following the evolution of technology. Another major concept taking dominance in the business world is the use of chatbots.

Opinion13 NovemberHandmade WritingSales & MarketingChatbots, Robotics & AI