Revinate CMO discusses with Pyramid Global's Evan Crawford how connecting siloed guest data enables better personalization and revenue growth through AI-powered marketing.
Survey of 2,142 travelers shows 83% prioritize trust over price, with rewards programs and thoughtful service gestures driving value perceptions more than basic amenities.
Hotels are redesigning common spaces and programming to facilitate connections among solo travelers seeking social experiences, not just solitude.
Tambourine's Nevis rebrand drove mobile engagement up 84%, hotel leads up 75%, and restaurant leads up 2,281%.
The group invested in upgraded event spaces across Asia-Pacific, targeting millennials and Gen Z who now comprise 40% of conference participants.
IRIS promotes mobile ordering solutions for hotels to maximize F&B revenue during the 2026 FIFA World Cup across North America.
Adagio unveils its fourth annual European campaign featuring an oversized red suitcase to promote extended aparthotel stays with tiered pricing across France, UK, and Germany.
The May 2026 summit at Sandals Grande Antigua will focus on AI-driven marketing, conversion optimization, and reducing OTA dependency for Caribbean hotels.
Storey Hotel Management Group uses microsegmentation and strategic email timing to reduce cart abandonment and convert OTA guests to direct bookings.
The concept proposes engraved wooden bookmarks and key cards featuring mountain contours to create memorable guest touchpoints at resort properties.
A practical guide for independent hotels on joining consortia and TMC programs to gain corporate GDS visibility, including fees, requirements, and key deadlines for the 2027 season.
Mews Creative Director argues hotels must define their emotional brand territory before visual design work to create authentic guest experiences.
TrustYou presented its data-driven Excellence Award to Hotel Maistra 160 for achieving a 98.75 guest satisfaction score based on verified feedback.
Hotels.com launches "It's All in the Name" campaign with refreshed visual identity including new H logo and brand colors across digital channels.
The report identifies rudeness, inconsistent support, and time-wasting experiences as the primary drivers of customer defection based on survey data.
Hotels lose revenue during brand conversions because digital systems like OTAs and search don't automatically update, creating visibility gaps and booking confusion.
Langham won four HSMAI Adrian Awards including Platinum for its celebrity-driven storytelling campaign featuring Olympic champions and Grammy winners.
Hotels often pay for bookings from guests who already decided to stay there, with attribution models masking this "recycled demand" problem.
The article argues destinations must use AI-driven demand prediction and personalized marketing to compete for more selective travelers during economic uncertainty.
The partnership adds over 400 Meliá properties across 40 countries to ETG's RateHawk platform, connecting with nearly 120,000 B2B travel professionals.