A podcast-based reflection on hotel cross-selling argues that data quality and guest qualification matter more than offer volume, with guest profiles and selective automation enabling more meaningful interactions.
Cendyn webinar covers how AI assistants like ChatGPT and Gemini are reshaping hotel discovery, and what content strategies marketers can use to stay visible in AI-generated recommendations.
Dream Inn Santa Cruz's Director of Sales and Marketing shares how human-led reservations, pre-arrival outreach, and storytelling convert OTA visitors into direct bookers and build multi-generational guest loyalty.
Hotels chasing AI visibility should first fix digital fundamentals: quality content, reviews, social presence, and accurate listings before optimizing for ChatGPT or LLM-based discovery.
Aparium Hotel Group's SVP of Brand and Marketing argues emotional connection and "reading the room" remain irreplaceable by AI, sharing how lifestyle hotels build authentic, neighborhood-rooted guest experiences.
Revinate webinar explores how hotels can optimize phone booking conversion rates and track voice channel metrics to maximize revenue from high-intent callers.
Adam Mogelonsky discusses strategies for hotels to capture FIFA World Cup demand while building long-term direct booking systems that extend beyond the event.
Sleeping Bear Hotels reduced OTA bookings from 60% through operational streamlining, strategic partnerships, and direct booking focus.
Elite Hotels CMO argues hotels should invest in brand building to drive pricing power and direct bookings instead of cutting marketing spend.
Revinate webinar examines how hotels can replace generic email blasts with data-driven campaigns to increase direct bookings and revenue.
Diego Calvo shares how Concept Hotel Group achieves 43% direct bookings by prioritizing cultural storytelling and brand identity over traditional marketing tactics.
Revinate CMO discusses with Pyramid Global's Evan Crawford how connecting siloed guest data enables better personalization and revenue growth through AI-powered marketing.
Airbnb co-founder discusses how nature-based stays drive rural economic development and the platform's AI innovation strategy at ITB 2026.
Michael Grove will analyze the gap between hotel revenue growth and profit margins using global data, sharing strategies to optimize both metrics.
The report analyzed 2.8 billion emails and 4.3 million calls globally, revealing newsletters achieve 33.6% open rates and cart abandonment campaigns convert at 5-6%.
Hospitality leaders discuss treating phone calls as revenue opportunities rather than cost centers, using unified guest data to boost direct booking conversion.
Bradley Spillman discusses how Whittlebury Park uses data and digital tools to market three distinct business lines while expanding into new segments like families.
In this episode of Pillow Talk Sessions, Ulrich Pillau, Co-Founder and CEO of Apaleo, joins host Jessica Gillingham to explore how digital acceleration, AI integration, and platform openness are redefining what it means to operate in the hospitality space — and why legacy thinking may be the industry’s biggest risk.
UMusic Hospitality president Jordi Solé explains how Universal Music Group's hotel brand uses curated music experiences to create emotional connections and differentiation.
The holiday rush is here, and last-minute bookings don’t have to mean missed opportunities.