Hotels.com Get a Room 2026 Forecast: Searches Skyrocket 445% for Summer’s Total Solar Eclipse
Hotels.com data reveals travelers are booking eclipse destinations 18 months early, with some locations seeing 445% search increases.
Press Releases
Hospitality Creator Summit to Launch at HITEC 2026, Ushering in a New Era of Influence and Innovation for the Global Hospitality Industry
The invite-only event launches June 15, 2026, featuring The Creator Lab for real-time content production on the HITEC show floor.
Why We Gather: Hilton Reveals Behavioral, Emotional and Cultural Drivers Defining 2026 Meetings and Events
Hilton's research of 3,000+ attendees across the US, UK, and India reveals that 84% want to bring their authentic selves to work events, while 67% feel less engaged without proper downtime.
Choice Hotels International Launches New Global Campaign Centered on Travel Values
Choice Hotels partners with Keegan-Michael Key for its third consecutive year to launch a multi-channel campaign across TV, digital, and social platforms through 2026.
KAYAK Predicts: Well-th trips, next gen destinations, and small-town escapes to define travel this year
KAYAK, the world's leading travel search engine, has dropped its 2026 'What the Future' (WTF) Report, offering a look at the destinations and travel behaviors that will shape the year ahead. Along with exclusive community data from TikTok, the report focuses on the places and patterns that matter before they become mainstream news. In its second edition, the WTF report uses billions of KAYAK user queries to spotlight overlooked destinations offering lower prices, fewer crowds and more flexibility.
ALL Accor unveils the 8 trends set to redefine experiential travel in 2026
Accor's study of 4,300 travelers across nine countries reveals eight emotion-driven travel trends for 2026, with 25% wanting searches to start with mood rather than destination.
Millennium Hotels & Resorts and IHCL Join Hands on a Global Loyalty Partnership
The partnership connects MyMillennium's 145+ hotels with Taj InnerCircle, offering members reciprocal 10% discounts across both global portfolios.
Millennium and IHCL
W Hotels Introduces a New Season of Hotel Tales: a Global Storytelling Series Spanning Music, Taste, Culture, and Connection
W Hotels launches Hotel Tales season two featuring celebrity collaborations at five properties across four continents, promoting newly transformed and opened locations.
Will AI Kill Your Brand? 8 Shifts to Build Winning Brands in the AI Era
A marketing agency outlines strategic shifts brands need to make to remain competitive in an AI-driven landscape.
HSMAI Announces 2025 Top 25 Extraordinary Minds in Hospitality Sales, Marketing, Revenue Optimization, and Distribution
The 25 honorees represent major hotel brands and companies, with recognition ceremony set for February 2026 at New York Marriott Marquis.
HSMAI Europe Announces Strategic Partnership with TrustYou for 2026–2027
TrustYou will sponsor HSMAI Europe's Commercial Strategy Conference for two years and provide guest intelligence data insights across European events and educational programs.
HSMAI (USA) and TrustYou
1 Hotels Mission Membership™: a Transformative Loyalty Program
The program donates 1% of qualifying spend to environmental nonprofits chosen by members and offers sustainability-focused perks instead of traditional points.
Hilton and Explora Journeys Announce Luxury Ocean Travel Partnership with Debut of Hilton Honors Adventures
Hilton's 235 million Honors members will earn and redeem points on Explora Journeys luxury cruises starting summer 2026, launching the new Hilton Honors Adventures program.
Rail Tourism Awards 2025: Honouring the most inspiring campaigns that connect Europe by rail
European Travel Commission and Eurail honor 23 campaigns promoting rail travel, with winners from Switzerland Tourism, Rail Europe, Slovenske železnice, and Sweet/Silverrail.
Barriere Hotels Are Now Becoming Barriere Collection: a New Era for One of France's Most Iconic Luxury Hospitality Brands
The French luxury group is restructuring its century-old portfolio into four distinct collections: Signature (Fouquet's ultra-luxury), Heritage (iconic resorts), Address (boutique Maison Barrière), and Premium (business-leisure).
Cordis Sets A New Pulse With Global Campaign Featuring Amber Liu
Langham's Cordis brand partners with singer Amber Liu for its 10th anniversary campaign promoting authentic, passion-driven travel experiences.
Storey Hospitality Wins Hotel Visionary Award
Storey Hospitality won for using predictive analytics and direct guest messaging to achieve a 20% revenue increase from recaptured guest interest.
RIU Awards USA & Canada Celebrates its Eighth Edition in Mexico
The awards ceremony at Riu Palace Pacifico recognized 90 top-performing travel agents from USA and Canada, with winners including Inteletravel and Red Label Vacations.
Workers are quitting their jobs in favour of careers on the road as new research from The Social Hub lifts the lid on life as a digital nomad in Europe
The rise of digital nomad visas across Europe is encouraging more people to quit their jobs and take on new careers in other countries, new research commissioned by hospitality brand The Social Hub – which offers hotels with coworking spaces across Europe – has uncovered.
U.S. Travel Welcomes Introduction of VISIT USA Act to Restore Brand USA Funding Ahead of Major Global Events
The VISIT USA Act, introduced in Congress Wednesday, would restore critical funding to Brand USA—America’s destination marketing organization—as the nation prepares to host a decade of global events including the 2026 FIFA World Cup, America 250 and the 2028 Summer Olympics.