The launch marks a major evolution in how Customer Alliance helps hotels manage and use guest feedback. ... What changes is the foundation around them: a new AI-first architecture designed to make guest feedback easier to structure, analyse, connect, and use across hotel teams, systems, and future AI initiatives
& Stay Warschauer Platz Berlin, poised to become the new flagship hotel of the brand with >350 keys combining hotel and stay concepts, scheduled to open in 2028. ... Guests will experience a fully digital and frictionless journey – from booking and WhatsApp-based check-in to AI-powered concierge services and smart in-room functionalities.
German hotel group Heimat-Liebe-Hotels implements Canary's mobile-first platform featuring Mobile Check-In and AI messaging to streamline operations while maintaining local authenticity. ... With Canary, Heimat-Liebe-Hotels is digitizing key touchpoints across the guest journey with Mobile Check-In, AI Guest Messaging, Dynamic Upsells and Digital Compendium.
TrustYou and Apaleo's joint solution enables hotels to provide 24/7 AI-powered guest communication across all channels from booking to post-stay. ... guest memory and preferences across stays and channels Reduce operational complexity through autonomous AI agents The biggest AI disruption in 2026 isn't a feature; it’s the Continuous Conversation
She learned that 15 to 20 hotel groups are already deploying agents in live environments, with adoption moving faster than anything previously seen in hotel technology. ... “Hotels were asking, ‘Do you use AI in your system?’ — and when I said, ‘For what exactly?’ the conversation stopped.
Valpas technology prevents bedbugs in real-time and provides verified cleanliness data that ChatGPT can now access for hotel recommendations. ... How travelers search for hotels has permanently changed The shift to AI-assisted hotel discovery is well underway. What is less discussed is how far beyond price and location those searches now go.
Anything they build in AI has to meet that standard before it ships. ... Night audit in 2025 looks like night audit in 1985 Klaus has a son working in a hotel.
Apaleo's founder demonstrates live hotel booking through ChatGPT, with 15-20 hotel groups already deploying AI agents in production. ... At ITB Berlin, Simone Puorto spoke with Uli Pillau, Founder of Apaleo, about open platforms, what agentic AI actually means in practice, and why the hotels moving fastest on this are not the large chains
At ITB Berlin, Simone Puorto spoke with David Poprawka, Innovation Strategist for Hospitality at Infor, about augmented reality in hotel operations, why the industry has failed AI more than AI has failed ... They will be built, together with operators, in the doing. His framing: in 2026, every company is a startup, regardless of how long it has been in the market. AI is not failing hospitality.
The guest exists in too many places at once The current state of guest communication in most hotels is a collection of disconnected fragments. A booking confirmation sent from a no-reply address. ... Everything a hotel knows about a guest, consolidated.
Get the foundations right before chasing AI Both Simon and Andrew were measured about AI. Walking the ITB floor, every product has AI in its headline. ... Andrew's point was grounded: hotels that do not yet fully use the PMS they already have are not ready to extract value from AI.
Stripe's James Lemon discusses payment infrastructure challenges in hotels and why AI booking technology is more complex for travel than retail. ... At ITB Berlin, Simone Puorto spoke with James Lemon, Hospitality, Travel and Leisure Global Lead at Stripe , about the state of payments infrastructure in hotels, why AI booking is harder to build for
Access Hospitality's Navigator uses natural language AI to query unified hotel data, eliminating the need to toggle between multiple systems. ... AI as an enabler, not a threat Nicola pushed back on the narrative that AI threatens human interaction in hospitality. Her view: AI should free staff to focus on what they are actually there to do.
A new hotel launching in the market starts with more paid activity to build awareness, then gradually shifts toward organic as direct booking segments develop and win-back campaigns take over. ... New channels need to be built, new ways to reach guests and convert them directly before OTAs, which are already investing heavily in AI, establish the same kind of dominance they did 25 years ago with
We stopped by the TRYBE stand at ITB Berlin, where Simone Puorto spoke with CEO Ricky Daniels about contactless check-in, the best-of-breed versus all-in-one debate, and what hotels should actually expect ... Six years in, no legacy debt, a technical co-founding team, and a culture of AI curiosity across every department.
One company reported 15 to 20 hotel groups already deploying agents in live environments, with the speed of adoption unlike anything seen before in hotel technology. ... Valpas makes the case that bedbug prevention is now a hotel discovery issue, not just an operational one. Sixty percent of bookings apparently start in an AI system now.
Hotels need to control their own narrative before AI does it for them In previous iterations of online travel, a lot of hotel information was cached and filtered through intermediaries who were not necessarily ... MCP (Model Context Protocol) is emerging as a way for hotels to structure and control how they appear in AI-enabled search.
Most hotel AI tools operate in isolation. They can answer questions, but they don't know who is asking. ... They get a response that reflects what the hotel already knows about them. The problem with most AI in hospitality isn't the AI, it's the data behind it.
The beta preview marks a practical step in Mews’ agentic AI roadmap, moving beyond AI as an assistant toward AI that can execute complex operational workflows safely and at scale. ... Advancing agentic AI The new capability builds on Mews’ acquisition of AI company DataChat in October 2025, which added deep semantic-layer expertise to the platform.
Apaleo will also be used at the Hotel Europäischer Hof in Munich, which Cocoon Hotels will assume operations on February 15, 2026. ... The first two Cocoon hotels went live on Apaleo in under six weeks, much faster than typical hotel PMS migrations.