Revenue Steady as Costs Shape Margins Across Europe & Spain
Eastern and Southern Europe lead profit growth while Western and Northern regions face margin pressure from rising labour and operational costs.
Eastern and Southern Europe lead profit growth while Western and Northern regions face margin pressure from rising labour and operational costs.
Opening on 12th March 2026, Mallorca will welcome Aubamar Palma Resort in Playa de Palma, a new five-star destination debuting as Mallorca's newest benchmark for contemporary luxury hospitality.
Officially opening its doors in late March 2026, Nômade Temple Madrid marks the Nômade brand's first European opening, bringing its philosophy of celebratory healing, cultural immersion, and shared experience to the heart of the Spanish capital. Following its two established properties in Tulum and Holbox, Nômade Temple Madrid represents a significant new chapter for the brand, one that redefines experiential luxury within an urban context.
Meliá signed 51 new hotels representing 9,200 rooms in 2025, with 78% of pipeline properties in premium and luxury segments across 44 countries.
European hotel markets show revenue growth slowing to 2.5% while costs rise, with Spain's GOP margins highlighting the shift from recovery to operational efficiency focus.
The integration enables charge-to-room functionality and unified financials, addressing disconnected systems between property management and POS platforms.
Domes Resorts has marked its first entry into the Spanish market by taking over the operations of Baobab Suites in Tenerife, located in Costa Adeje, one of the island's most emblematic areas. Baobab Suites comprises 125 suites, three restaurants, several private pools, a spa, a Saplings Kid's Club and consistently high guest satisfaction scores, achieving 92% on TripAdvisor. The property has also recently introduced a new wellness and sports area, including four paddle courts, a beach volleyball court, power biking facilities, and dedicated yoga and Pilates areas, enhancing its lifestyle offering and supporting a seamless balance between relaxation and recreation.
The acquisition expands Dubai Holding's ownership portfolio to 34 hotels and strengthens Jumeirah's European presence alongside properties in London, Capri, and Geneva.
Mandarin Oriental is delighted to announce the upcoming opening of Mandarin Oriental Punta Negra, Mallorca. Located in Calvià near the elegant Puerto Portals, the resort offers captivating Mediterranean views, framed by Aleppo pines and the dramatic coastline. The stunning new property features 131 stylishly appointed rooms and suites, an array of innovative restaurants and bars, a signature wellness sanctuary, extensive leisure facilities and curated guest experiences.
Meliá Hotels International, Spain's leading hotel company, has announced the upcoming addition of the Holiday World Resort complex to its portfolio. Located in Benalmádena, one of the most iconic and popular destinations on the Costa del Sol, the three hotels and premium apartment complex that make up Holiday World Resort will become part of Meliá's offering in Málaga as of next March.
Trinity's third European acquisition since 2023 adds to a portfolio including The Standard London and Park Hyatt Zurich as the firm builds scale across luxury and lifestyle segments.
Opening in May 2026, ANNUA Signature Hotels proudly announces the forthcoming opening of Gran Hotel Margalida, the brand's fifth and most eagerly anticipated Mediterranean destination to date. Following the celebrated openings of César Lanzarote, Son Xotano in Mallorca, and Amagatay and Morvedra Nou in Menorca, Gran Hotel Margalida marks a new chapter for ANNUA shaped by cinematic design, elemental beauty and immersive, slow-paced luxury.
Hilton (NYSE: HLT) and Higuerón Developments today announced the signing of Waldorf Astoria Marbella, bringing the iconic Waldorf Astoria brand to Spain's Malaga Province. Opening in 2029, the new resort will offer a contemporary expression of Marbella's Andalusian setting, reflecting Waldorf Astoria's signature design ethos and service throughout. Guests will also experience the brand's Personal Concierge.
Nobu Hotel Ibiza Bay is pleased to announce the appointment of Alejandro Lopez as its new Commercial Director, joining the team in November 2025 ahead of the hotel's re-opening next spring. Lopez brings over a decade of experience in luxury hospitality, having led commercial teams and shaped market strategies in both independent and internationally recognised hotels.
After half a century away from the hospitality scene, one of Spain's most storied hotels is welcoming guests once again. Gran Hotel Taoro, widely regarded as the region's first grand luxury hotel, has officially reopened in Puerto de la Cruz, in the north of Tenerife, following a meticulous three year restoration.
UMusic Hospitality president Jordi Solé explains how Universal Music Group's hotel brand uses curated music experiences to create emotional connections and differentiation.
Appetite amongst investors for Iberia’s hotel sector is surging, according to research from international real estate advisor Savills. The Savills Investor Sentiment Survey 2025 ranked Spain as the top destination for investors this year, with hotels emerging as a preferred asset class, up 21 percentage points compared to previous year.
Hotel Riu Palace Calypso, located on Jandía beach in the Canary Islands, has just opened its doors following a full refurbishment that has expanded its dining options, redesigned all its spaces, improved accessibility and enhanced sea views from all parts of hotel, including all the rooms. Through the renovation, the hotel has been upgraded to RIU Palace's top-of-the-line option and has been adapted to be part of RIU's Adults Only concept.
Ennismore, the fastest-growing lifestyle hospitality company, is pleased to announce the signing of The Hoxton, Madrid, which is set to open in 2026. The hotel will be located in Madrid's bustling historic centre, on Plaza de Santa Ana, and comes as the brand's second destination in Spain, following the success of The Hoxton, Poblenou, which opened in Barcelona in 2022. The Hoxton, Madrid will be Ennismore's first property in the Spanish capital, adding to its growing network across Europe.
UN Tourism has renewed the UN Tourism QUEST certification for the Fundació Turisme Responsable de Mallorca (Spain), recognising the organisation's ongoing commitment to excellence in destination management and governance.