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Hotels and the Perfect Storm: Prioritising the most critical actions

Risks affecting the hospitality industry are not only related to inflation, war, and geopolitics. Science has proven that climate-related risks and biodiversity loss are a threat to the fabric of society. The convergence of global systemic risks has a name: 'global polycrisis'[1]. The hospitality industry operates in a volatile, uncertain, complex, and ambiguous environment. Thus, it is challenging for hotel owners, operators, and leadership teams to adapt to the constantly changing circumstances.

Glenn Mandziuk
View by Glenn Mandziuk, President & CEO, Sustainable Hospitality Alliance
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The Long Run: Lessons in navigating the Perfect Storm

In times of uncertainty, many businesses focus on their internal operations to survive. However, the climate and biodiversity crisis as well as the 'perfect storm' cannot be tackled in isolation, ignoring neighbours, other stakeholders, and the environment we are part of. “Everything that we achieve collectively at The Long Run is about protecting ecosystems, restoring, and regenerating landscapes, and connecting habitats. This is more important than ever in the current climate — there are increasing pressures on resources and so land use and management is critical to protect wildlife, ecosystems, and communities.” (Michael Dyer, the MD of Borana Conservancy, Kenya).

Dr. Anne-Kathrin Zschiegner
View by Dr. Anne-Kathrin Zschiegner, Executive Director, The Long Run
Maribel Esparcia Pérez
By Maribel Esparcia Pérez
Expert Views (12)
Florian Kaefer
Florian Kaefer, PhD, Founder & Editor, Sustainability Leaders Project, The Place Brand Observer

The more crises we experience the more important it is to be resilient as a business or destination. And the best way to be resilient is to be sustainable ecologically, socially and economically. Ecological sustainability means energy independence and maintenance of the very assets that tourism relies on.

Stefan Gössling
Stefan Gössling, Research Professor, Linnaeus University

We are in the middle of various interrelated crises that affect tourism, but most people tend to forget that tourism has been intregal in causing these very crises. Tourism is ten percent of greenhouse gas emissions. Oil and gas have been sourced from the worst places, cheap beating responsible.

Natasha Montesalvo
Natasha Montesalvo, Director of Research and Policy and Principal Consultant – Destinations, Strategy and Insights, EarthCheck

One of EarthCheck's favourite sayings is you can't manage what you don't measure. Investing in a system that enables understanding of pressure points and consequently overspend, drives performance and value. Data-driven decision-making turns tactical implementations into savings that are good for business and good for the planet.

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Good for business, good for the planet

One of EarthCheck's favourite sayings is you can't manage what you don't measure. Investing in a system that enables understanding of pressure points and consequently overspend, drives performance and value. Data-driven decision-making turns tactical implementations into savings that are good for busienss and good for the planet. 

Natasha Montesalvo
View by Natasha Montesalvo, Director of Research and Policy and Principal Consultant – Destinations, Strategy and Insights, EarthCheck
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