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Marriott International Will Open JW Marriott Hotel in Trojena

Rooted in sophistication, the JW Marriott Hotel in Trojena will be a haven for luxury travelers who seek an ultra-premium escape paired with exceptional service and well-being experiences. The property will be situated in The Bow which is anticipated to be a futuristic water world which will combine nature with technology to make for a unique living environment. Immersed inside the Lake and surrounded by a mountainscape, the substructure will be designed to withstand the weight and pressure of the surrounding water while remaining spaces will be easily adaptable to allow for multi-season use including an atrium capable of hosting largescale events. Plans for the hotel include 500 luxury rooms and suites, and extensive entertainment and recreational offerings including a ballroom, meeting spaces, five dining venues, a fitness club, a kids club, swimming pools and a spa.

JW Marriott
Al Mafraq, Saudi Arabia
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Marriott International Signs Agreement to Open W Hotel in Trojena

The W Hotel in Trojena is anticipated to feature 236 guest rooms, including 47 suites, with uninterrupted views of the mountains and a freshwater lake. Design plans for the property comprise signature brand spaces including a Living Room, WET Deck, W Lounge, AWAY Spa and FIT fitness center. The hotel is also expected to offer four dining destinations and retail space. The property will be situated within the region's Lake Village which aims to deliver exclusive residential, hospitality and commercial experiences directly at the water's edge. The 2.8-kilometer-long architectural lake will be a destination that is expected to feature an enchanted forest and adventures on the waterfront. The Lake Village will also be home to a range of retail and dining offerings, fresh food and shopping markets and entertainment areas.

W Hotels
Al Mafraq, Saudi Arabia
Rebranding

Ennismore & Banyan Tree Group Ink Deal with Dubai Holding to Bring Banyan Tree to Bluewaters

Sébastien Bazin, Chairman & CEO Accor, signs the agreement with Amit Kaushal, Group CEO of Dubai Holding The first of many announcements marking the beginning of a larger hotel and brand development partnership between Accor and Dubai Holding, with multiple projects in the pipeline Ennismore and Banyan Tree Group, two global leaders in hospitality and part of the Accor Group, have inked a landmark deal with Dubai Holding, a diversified global investment company with an extensive portfolio of AED 130 billion worth of assets, to introduce a unique luxury lifestyle experience in the emirate. The multi-staged project on Bluewaters will welcome new brands to Dubai, starting with the opening of Banyan Tree Dubai in November 2023.

Banyan Tree
Dubai, United Arab Emirates
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Opening

Announcing the opening of SO/ Uptown Dubai

Making its stylish debut within Dubai's up-and-coming new smart district, SO/Uptown Dubai brings a slice of avant garde living, unique identity, and design narrative to DMCC's Uptown Dubai district with luxurious, sartorial guestrooms, distinctive dining experiences and breath-taking views of the city's skyline.

So/
Dubai, United Arab Emirates
Opening

Waldorf Astoria Makes Its Debut In Heliopolis, Egypt

Waldorf Astoria Hotels & Resorts, one of Hilton's (NYSE: HLT) iconic luxury hotel brands, today announced its expansion into Egypt and the African continent with the opening of Waldorf Astoria Cairo Heliopolis. The elegant hotel brings a welcoming atmosphere, unforgettable experiences, and seamless, personalised service to the Egyptian capital, providing a tranquil oasis, complete with beautiful botanical gardens, for guests to unwind away from the bustling streets of the city.

Waldorf Astoria
Cairo Governorate, Egypt
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The Address Opens Second Egypt Property in Marassi

Coast, marking the second hotel and resort in Egypt under the globally acclaimed "Address Hotels and Resorts" brand. Recognized for its unparalleled service, "Address" has established itself as a favored destination for travelers across the globe. Boasting branches in Dubai, Turkey, Saudi Arabia, and Bahrain, the luxury chain promises a truly memorable experience for every guest.

The Address
Marassi, Egypt
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Hilton Set to Bring its Hilton Hotels & Resorts and Canopy by Hilton Brands to Abha City

Hilton has signed two new properties under its flagship Hilton Hotels & Resorts and lifestyle Canopy by Hilton brands: Hilton The Point Residences and Canopy by Hilton The Point Set to open in 2026, the two hotels will bring Hilton's world-class hospitality to the Aseer Region Hilton (NYSE: HLT) announced it has signed two hotels under its flagship Hilton Hotels & Resorts and lifestyle Canopy by Hilton brands in Abha city's iconic The Point development. The properties have been signed with Red Sea Aseer Fund, a fund made up of unitholders from Red Sea Markets and the Tourism Development Fund, and a project developed by SEDCO Development and managed by Saudi Fransi Capital. The announcement follows the signing of Hilton´s Memorandum of Understanding with the Saudi Tourism Development Fund to develop iconic leisure tourism destinations in Saudi Arabia.

Hilton
Abha, Saudi Arabia