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The 2026 Hotel Profit Story Will Be Won in the Space Between Demand and Discipline
Opinion Article
May 27

The 2026 Hotel Profit Story Will Be Won in the Space Between Demand and Discipline

Q1 2026 U.S. hotel data from ~5,000 properties shows ADR up 6%, RevPAR up 8.7%, and GOP margin up 4 points, but the Q2-Q4 forecast signals a revenue reset with RevPAR expected to fall 1.3%.

Sarah McCay Tams
By Sarah McCay Tams, Head of Editorial, Actabl
United States
Q1 2026 Major U.S. Hotel Sales Survey & Lodging Sector Overview
Opinion Article
May 11

Q1 2026 Major U.S. Hotel Sales Survey & Lodging Sector Overview

Q1 2026 saw 110 U.S. hotel transactions totaling $4.6 billion, with Florida and New York accounting for 55% of deals despite geopolitical energy shocks.

Daniel Lesser
By Daniel Lesser, President & CEO, LW Hospitality Advisors LLC (LWHA)
United States
Logo 'HVS International'
Opinion Article
May 6

Resilience on Display: Chicago Tourism Gains Momentum

Chicago welcomed 55.3 million visitors generating $20.9 billion economic impact in 2024, with O'Hare hitting record 85 million passengers in 2025.

Brian ArevaloEmeldina Paratusic
By Brian Arevalo and Emeldina Paratusic
Chicago, United States
Logo 'HVS International'
Opinion Article
April 24

Detroit Hotel Market Update: Why Investors Are Betting on Motown

Analysis shows over 1,200 luxury rooms opening through 2028, supported by GM's headquarters move and $2+ billion in downtown development projects.

Angela LahtiNico Cooper
By Angela Lahti and Nico Cooper
Detroit, United States
Logo 'HVS International'
Opinion Article
April 8

Philadelphia Lodging Market: Post-Pandemic, Today, and Beyond

Philadelphia occupancy lags 8% below 2019 levels while facing FIFA World Cup room cancellations, but 2026 events including America's 250th anniversary could drive recovery.

Jerod Byrd
By Jerod Byrd, Senior Vice President, Partner and Director of Operations of the HVS Philadelphia Consulting and Valuation division, HVS
Philadelphia, United States
Logo 'HVS International'
Opinion Article
March 23

Sedona’s Lodging Market: Resilience and Pricing Power

HVS analysis shows Sedona's hotel market has stabilized after pandemic volatility, with strong pricing power supported by supply constraints and diverse leisure demand.

Zabada Abouelhana
By Zabada Abouelhana, Project Manager in the HVS St. Louis office, HVS
Sedona, United States
HVS Takeaways: Optimism Dominates at Hunter Conference 2026
Opinion Article
March 20

HVS Takeaways: Optimism Dominates at Hunter Conference 2026

HVS reports strong luxury hotel performance and growing investor confidence, with cap rates stabilizing at 8-8.5% and high hopes for FIFA World Cup 2026 impact.

Courtney Vris
By Courtney Vris, Senior Project Manager and Leader HVS Atlanta office, HVS
Atlanta, United States
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Hospitality Financial and Technology Professionals (HFTP)
Hospitality Financial and Technology Professionals (HFTP)
Top 5 travel destinations in the USA with the strongest hotel pricing growth in 2026
Opinion Article
March 11

Top 5 travel destinations in the USA with the strongest hotel pricing growth in 2026

Park City leads with 19.89% pricing growth while 75% of US hotel markets saw rates decline in early 2026.

Laure Cremers
By Laure Cremers, Content Specialist, Lighthouse
United States
Logo 'HVS International'
Opinion Article
March 2

HVS Las Vegas Casino & Hotel Market Outlook 2026

HVS analysis shows Las Vegas hotel performance shifting from volume-driven to premium experience-focused demand in 2026.

Shannon Okada
By Shannon Okada, Managing Director of Gaming with HVS, HVS
Las Vegas, United States
Logo 'HVS International'
Opinion Article
February 27

HVS U.S. Market Pulse: February 2026

HVS projects 2.2% U.S. hotel RevPAR growth in 2026, with cap rates declining to 8.3% as more distressed properties sell.

Rodney Clough
By Rodney Clough, President - HVS Americas, Denver, HVS
United States
Room Supply Constraints Limiting Convention Growth in Hartford
Opinion Article
February 20

Room Supply Constraints Limiting Convention Growth in Hartford

Hartford lost 1,300 hotel rooms since 2019, forcing the convention center to relocate major events like the NERVA tournament to Providence due to insufficient lodging capacity.

Jimmy Radwan
By Jimmy Radwan, Associate, HVS
Hartford, Connecticut, United States
A Two-Speed Industry: How Bifurcation Reshaped U.S. Hotel Performance in 2025
Opinion Article
February 19

A Two-Speed Industry: How Bifurcation Reshaped U.S. Hotel Performance in 2025

RevPAR fell 6.3% to $118.26 in 2025, with luxury segments outperforming while economy hotels missed budget by 12.8%.

Sarah McCay Tams
By Sarah McCay Tams, Head of Editorial, Actabl
United States
From Global Connections to Domestic Realities: Navigating the USA's Evolving Hotel Landscape
Opinion Article
February 16

From Global Connections to Domestic Realities: Navigating the USA's Evolving Hotel Landscape

International visitor spending in the US is projected to fall from $181 billion in 2024 to $169 billion in 2025, forcing hotels to pivot to domestic tourism.

Justin Taillon
By Justin Taillon, Professor & Department Head, Highline College
United States
Logo 'HVS International'
Opinion Article
January 30

Colorado Springs Hotel Market: Recovery, Headwinds, and Growth Potential

HVS analysis examines Colorado Springs' hotel market recovery amid government travel cuts and new supply challenges, with long-term optimism driven by tourism investments and airport expansion.

Ryan Mark
By Ryan Mark, Senior Project Manager at HVS Denver, HVS
Colorado Springs, Colorado, United States
Minneapolis
Opinion Article
January 29

Minneapolis–St. Paul Hotel Recovery Remains Tepid

The Twin Cities market lags national recovery with RevPAR remaining $20 below U.S. average, driven by weak corporate travel and legacy oversupply from 2016-2021.

Tanya Pierson
By Tanya Pierson, MAI, Managing Director at HVS Minneapolis, HVS
Minnesota, United States
Ad HITEC 2026
Visit HITEC 2026 in San Antonio!

HITEC is the center for the latest conversations on hospitality technology. Come and see the technology shaping the industry.

Hospitality Financial and Technology Professionals (HFTP)
Hospitality Financial and Technology Professionals (HFTP)
Lw Hospitality Advisors Llc Lwha
Opinion Article
January 27

2025 Major U.S. Hotel Sales Survey & Lodging Sector Overview

LW Hospitality Advisors tracked 392 major US hotel sales totaling $15 billion in 2025, with average sale prices down 13% year-over-year despite increased transaction volume.

Daniel Lesser
By Daniel Lesser, President & CEO, LW Hospitality Advisors LLC (LWHA)
United States
Logo 'HVS International'
Opinion Article
January 22

Three Things to Watch for Los Angeles Hospitality in 2026

Los Angeles occupancy remains below pre pandemic levels due to entertainment strikes, soft leisure demand, weak international travel, and 2025 wildfire disruptions. However, the region’s diverse economy positions it for recovery, aided by the 2026 FIFA World Cup. Entertainment production and international air travel are expected to stabilize, while ADR should grow.

Kirsten Smiley
By Kirsten Smiley, Senior Vice President, Southern California Region Director, HVS Los Angeles, HVS
Los Angeles, California, United States
U.S. Travel Association (USTA)
Opinion Article
January 8

The Government Shutdown’s $6 Billion Toll on Travel and the U.S. Economy

The 43-day shutdown caused 88,000 fewer trips daily as unpaid aviation workers created staffing shortages and national park closures suppressed demand.

Joshua Friedlander
By Joshua Friedlander, Vice President, Research, U.S. Travel Association
United States
Houston Hotel Submarket Performance: Nominal Gains and Real-Dollar Context
Opinion Article
December 17, 2025

Houston Hotel Submarket Performance: Nominal Gains and Real-Dollar Context

HVS analysis shows Houston hotel submarkets posted 15% RevPAR growth in 2024 but remain only modestly above 2019 levels when adjusted for inflation.

Bunmi Oyinloye
By Bunmi Oyinloye, Senior Vice President, Leader - Houston Office, Houston, HVS
Houston, Texas, United States
Grand Rapids, Michigan: A City on the Rise
Opinion Article
December 5, 2025

Grand Rapids, Michigan: A City on the Rise

HVS analysis highlights strong hotel demand growth driven by $1+ billion in upcoming developments including amphitheater, soccer stadium, and airport expansion.

Angela Lahti
By Angela Lahti, Associate, Tampa - St. Pete, HVS
Grand Rapids, Michigan, United States
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Visioning a Post-COVID Era in CRM & Loyalty

Henri Roelings
By Henri Roelings
Expert Views (5)
Mikael Fries
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The COVID-19 pandemic has imposed a new set of challenges for hoteliers, making it critical to ensure that they are leveraging the right tools and technology such as CRM solutions. NextGuest's new Customer Data Management Platform provides an unmatched centralized platform where various data sources are integrated, providing hoteliers with one single source of truth.

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