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Hotel Rebrandings

Rebranding

LEVA Hotels Enters North Africa with Casablanca Launch

Casablanca’s evolving hospitality landscape is set to welcome a new player this summer as LEVA Hotels enters Morocco with the launch of LEVA Casablanca, through a strategic management agreement with Ismail Oukrid, COO of the Group, Ares Invest, Oukrid Family Office. Formerly known as the Washington Hotel, the property is set for an official transition on 1st June 2026 and will undergo a phased refurbishment, allowing it to remain fully operational for guests throughout the transformation. This centrally located 106-key, 4-star property in the lively Mers Sultan district will be reimagined as a design-led, lifestyle-focused destination.

LEVA Hotels & Resorts
Casablanca, Morocco
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Rebranding

The Radisson brand enters Cape Town with the newly rebranded Radisson Hotel Cape Town Foreshore

Radisson Hotel Group brings the renowned Radisson brand to South Africa's "Mother City" with the rebranding of Park Inn Cape Town Foreshore to Radisson Hotel Cape Town Foreshore. Strategically located just minutes away from the International Convention Centre (CTICC) and the famous Victoria & Alfred Waterfront, Radisson Hotel Cape Town Foreshore marks the Group's third Radisson property in South Africa.

Radisson
Cape Town, South Africa
Rebranding

Nobu Hotel Marrakech to Open in Marrakech' fashionable ‘Golden Triangle'

Nobu Hotels has announced a 23rd January opening for Nobu Hotel Marrakech - the global lifestyle brand's first hotel venture into Africa. An all-suite property, Nobu Hotel Marrakech will be home to 71 spacious suites, destination dining including Nobu Restaurant and Bar and a panoramic Rooftop with guest pool, stylish restaurant, and sushi bar. For wellness, the hotel will also house one of Nobu Hotels' largest spas.

Nobu
Marrakesh, Morocco
Rebranding

Meliá Presents the Future Meliá Collection in Ngorongoro

The hotel overlooks the Ngorongoro Crater, "the eighth wonder of the world" and an area with the world's largest concentration of lions, elephants, leopards, buffalo and rhinos This fourth hotel in Tanzania allows Meliá to extend its portfolio of hotels in African nature reserves, along with the Gran Meliá Arusha, the Meliá Zanzibar and the Meliá Serengeti Lodge The Meliá Collection is a group of exclusive hotels whose uniqueness, personality and strong local roots are their key value proposition. The addition of this new hotel means the Meliá Collection now has 9 hotels in 7 countries Meliá Hotels International has announced the addition of a new hotel in the Ngorongoro crater in Tanzania, a special conservation area in which tourism is only possible if its ensures the utmost respect for the natural environment and local communities.

Melia
Ngorongoro, Tanzania
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Rebranding

Iconic Winston Hotel in Johannesburg to tranform into the Park Hyatt Johannesburg

Hyatt Hotels Corporation (NYSE:H) announced today that a Hyatt affiliate entered into a management agreement with an affiliate of the Millat Group for the Winston Hotel in Rosebank, Johannesburg, to join the Hyatt portfolio as an affiliated hotel. The hotel will be available on Hyatt's booking channels in the upcoming weeks. Following an extensive refurbishment, the hotel is expected to rebrand to Park Hyatt Johannesburg in early 2023, marking the re-introduction of the Park Hyatt brand to South Africa, signifying Hyatt's focus on growing its luxury brands in the destinations that matter most to travelers, World of Hyatt members, customers, and owners.

Park Hyatt
Johannesburg, South Africa
Rebranding

Hyatt Announces Plans for First Hyatt Hotel in Cape Town

Hyatt Hotels Corporation (NYSE: H) announced today that a Hyatt affiliate has entered into a management agreement with South African real estate company, Millat Properties, for the first Hyatt-branded hotel in Cape Town. Hyatt Regency Cape Town, a 137-room hotel, is expected to open in December 2020, bringing the total number of Hyatt-branded hotels across Africa to eight, with two in South Africa. Hyatt affiliate has entered into a management agreement with South African real estate company, Millat Properties, to open the first Hyatt hotel in Cape Town. Hyatt Regency Cape Town, a 137-room hotel, is expected to open in December 2020, bringing the total number of Hyatt hotels across Africa to eight, with two in South Africa. The new Hyatt Regency Cape Town will be rebranded from the former Hilton Cape Town City Centre.

Hyatt Regency
Cape Town, South Africa
Rebranding

Rotana enters Morocco with the management of Marrakech’s iconic five-star Palmeraie Resort

Making its foray into Morocco's hospitality sector, Rotana, one of the leading hotel management companies in the region with hotels across the Middle East, Africa, Eastern Europe, and Turkey, has signed a management agreement to operate the iconic Palmeraie Resort in the country's major economic centre Marrakech, under its new name, Palmeraie Rotana Resort

Rotana
Marrakech, Morocco