Spain Becomes Europe’s High-Value Travel Champion as Global Visitor Spend Reaches Record US$2TN
Spain ranks third globally with $130.1B in visitor spending and $1,344 average spend per traveller, outperforming Europe's $1,068 average.
Markets & Performance
Greek Hospitality Industry Performance - 1st Quarter 2026
Greece's Q1 2026 hotel sector shows mixed performance with Athens RevPAR up 4.5% despite geopolitical tensions and rising operational costs from energy inflation.
Market Beat Germany - FY 2025
German hotel investment reached €1.9 billion in 2025, up 50% year-over-year, while RevPAR declined slightly to €78.8 despite occupancy gains.
By Christine Mayer and Christine Folz
Marketbeat Greater Paris - FY 2025
Greater Paris hotel investment volume reached €1.9 billion in 2025 with 75 properties traded, while RevPAR held steady at €115.7.
The Silent Twilight of The Greek "Filoxenia"
Small Greek hotels face closure as operational costs rise 30% by 2026 and short-term rentals now exceed total hotel bed capacity.
By Philia Tounta, General Manager, Apokoros Club Hotel & Villas
MCE, Paralympics, and Fashion Week push Milan hotel room rates to March record
CoStar data shows Milan hotels achieved record March performance with EUR202.42 ADR, driven by Fashion Week, MCE tradshow, and Winter Paralympics.
Paris hotel room rates jumped during eventful March
CoStar data shows Fashion Week and concerts drove record March performance, with ADR reaching €438 and occupancy hitting 88%.
Madrid Market Spotlight - FY 25
The comprehensive annual performance analysis shows strong profit growth driven by room revenue gains, despite rising labor costs and new hotel supply additions.
By Bruno Hallé and Albert Grau
Robust Investor Confidence: 86% of Investors Back European Hotel Investment in 2026
Cushman Wakefield survey of major investors finds Southern Europe and gateway cities most attractive for hotel investment this year.
Formentera Market Pulse - Premium Demand Within a Supply-Constrained Island
HVS analysis reveals Formentera captures Spain-leading hotel rates through scarcity-driven positioning, with RevPAR reaching €218 despite minimal supply growth.
London Market Spotlight - FY 25
London hotels maintained 46.8% GOP margin despite RevPAR declining 0.9% through efficient cost management and utility savings.
By Carl Ridgley and Andrew Horder
Marketbeat UK - H2 2025
UK hotel investment fell 23% to £4.9bn in 2025, with single-asset deals rising 37% while portfolio activity dropped due to financing constraints.
By Francesca Madden and Anastasia Cooper
GBTA Welcomes EU Approval of Package Travel Directive and Exclusion of Business Travel
GBTA supports EU Parliament's exclusion of business travel from revised Package Travel Directive, providing regulatory clarity for corporate travel services.
ITB Berlin 2026: The industry sets an example for dialogue and resilience in uncertain times
The 60th anniversary event generated €47 billion in business deals despite Middle East flight disruptions, featuring Angola as host country and announcing Maldives for 2027.
Milan hotels post highest Winter Olympic occupancy peak since 2010
CoStar data shows Milan averaged 83.4% occupancy during the Winter Olympics, with luxury properties posting RevPAR gains of 321.9% year over year.
The UK hotel sector stages second-half comeback in 2025, supported by sustained growth in leisure and wellness demand, says Knight Frank
UK hotels recovered from first-half challenges with 3.8% H2 RevPAR growth in regional markets and 6% leisure revenue increases.
London’s Hotels Maintain Strong Profitability Despite Softer RevPAR in 2025
Central London hotels achieved 46.8% GOP margin and £135.5 GOP per room through disciplined cost control, despite 0.9% RevPAR decline and ongoing wage pressures.
German Outbound Travel Confirms Europe’s Strength and the Rise of Culture-Nature Destinations
Data Appeal and Mabrian analysis shows Germans increasingly favor European destinations combining cultural heritage with natural beauty, with Italy capturing nearly 20% of German stays across six regions.
The World’s 50 Best Hotels 2026 to Take Place in Paris
The prestigious awards ceremony moves from London to Paris for the first time since 2023, with extended voting periods and new Academy leadership.
Latest WTTC research shows that at least £14 billion would be lost from the UK economy if daily visitor taxes are introduced
Study of 2,502 travelers shows 29% of international visitors and 39% of UK residents would avoid destinations with visitor taxes.