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Audubon International Green-Lights Esencia to Pursue Signature Platinum Certification
Press Release

Audubon International Green-Lights Esencia to Pursue Signature Platinum Certification

Reuben Brothers and Three Rules Capital proudly announce that Audubon International– the environmentally focused non-profit organization offering members numerous certifications and conservation initiatives to protect the areas where we all live, wo...

Audubon International
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Environment & Sustainability
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Luxury Travel
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Audubon International Green-Lights Esencia to Pursue Signature Platinum Certification 7 March 2025Audubon InternationalPublic Relations
Audubon International Green-Lights Esencia to Pursue Signature Platinum Certification
Marketers need to be Optimistic
Opinion

Marketers need to be Optimistic

Marketing, at its core, is about making people want something. It’s about shaping perceptions so that customers actively seek out a product or service. Yet, time and time again, when diving into product research or company data, the first thing peop...

Martin Soler
Martin Soler
Partner at Soler & Associates
Soler & Associates
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Martin Soler
by Martin Soler
20 February 2025Soler & AssociatesPublic Relations
Marketers need to be Optimistic
Brand Marketing for Hotels: How should we define it?
Opinion

Brand Marketing for Hotels: How should we define it?

Brand marketing in hotels is a slippery concept. Performance marketing? That’s clear—Google Ads, metasearch campaigns, retargeting, cost-per-click strategies. It’s a numbers game, a direct response approach where you invest a dollar and expect ten b...

Martin Soler
Martin Soler
Partner at Soler & Associates
Soler & Associates
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Sales & Marketing
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Online Travel Agencies (OTA)
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Brand Marketing
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Martin Soler
by Martin Soler
13 February 2025Soler & AssociatesPublic Relations
Brand Marketing for Hotels: How should we define it?
Supplier News

SuitePad Announces New Partnerships and Strategic Focus Shift for International Growth

SuitePad is refining its focus on large hotels and chains, restructuring its teams to accelerate international growth and deepen global partnerships. With 80% of new business already coming from hotel chains and a 20% increase in team size over the ...

SuitePad GmbH
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Guest Experience
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SuitePad Announces New Partnerships and Strategic Focus Shift for International Growth11 February 2025SuitePad GmbHPublic Relations
SuitePad Announces New Partnerships and Strategic Focus Shift for International Growth
The Legacy of Dr. Michael D. Olsen of Virginia Tech: Top world hospitality education leaders are disciples of Dr. Olsen’s Strategic Management teachings
Press Release

The Legacy of Dr. Michael D. Olsen of Virginia Tech: Top world hospitality education leaders are disciples of Dr. Olsen’s Strategic Management teachings

Dedicated to Dr. Michael D. Olsen, the new Strategic Management Kendall-Hunt Publishers textbook co-written by Dr. Fred DeMicco ( a former Ph.D. student of Dr. Olsen) and with contributions from former Ph.D students of Dr. Mike Olsen, covers strateg...

ProntoCare
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Education & Professional Development
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Hotelschools | Universities
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The Legacy of Dr. Michael D. Olsen of Virginia Tech: Top world hospitality education leaders are disciples of Dr. Olsen’s Strategic Management teachings 9 December 2024ProntoCarePublic Relations
The Legacy of Dr. Michael D. Olsen of Virginia Tech: Top world hospitality education leaders are disciples of Dr. Olsen’s Strategic Management teachings
Press Release

The Priority for Hotels in 2025 Is Total Profitability

Like every other calendar year before it, entering 2025 presents a series of challenges and opportunities for every hotel organization. Labor issues persist, the need for integrated technology continues to become pivotal for operations and guest dem...

Hotel Mogel Consulting Limited
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Finance
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The Priority for Hotels in 2025 Is Total Profitability 8 November 2024Hotel Mogel Consulting LimitedPublic Relations
The Priority for Hotels in 2025 Is Total Profitability
Press Release

New Book: Hotel Tech 101: How Everything Works Together (…And Does It?)

The hospitality technology space is a very convoluted environment that is hard for hoteliers to navigate. So, when making a decision to upgrade their tech stack and trying to select the right solutions from a dazzling mosaic of vendors, hospitality ...

Ira Vouk Hospitality 2.0 Consulting
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Information Technology
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New Book: Hotel Tech 101: How Everything Works Together (…And Does It?)14 October 2024Ira Vouk Hospitality 2.0 ConsultingPublic Relations
New Book: Hotel Tech 101: How Everything Works Together (…And Does It?)
Explore Global Careers in Hospitality and Beyond with AHA Vietnam and Club Med
Press Release

Explore Global Careers in Hospitality and Beyond with AHA Vietnam and Club Med

"Career" has taken on a new meaning for young professionals today. A 2022 McKinsey report highlighted that young people now prioritize well-being and job compatibility, seeking roles that align with their values. For them, a “successful career path”...

Australian Hospitality Alumni Network Vietnam
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Events & Conferences
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Hotelschools | Universities
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Recruitment
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Explore Global Careers in Hospitality and Beyond with AHA Vietnam and Club Med17 September 2024Australian Hospitality Alumni Network VietnamPublic Relations
Explore Global Careers in Hospitality and Beyond with AHA Vietnam and Club Med
Supplier News

Crotonville Conference Center Welcomes Wider Audience Through New Partnership with Lure Agency

San Diego, CA, August 1, 2024 – Lure Agency, a leader in hospitality B2B marketing, is thrilled to announce a new partnership with Crotonville Conference Center. This iconic corporate learning and development venue, historically known as GE Crotonvi...

Lure Agency
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Content Marketing
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Crotonville Conference Center Welcomes Wider Audience Through New Partnership with Lure Agency 6 August 2024Lure AgencyPublic Relations
Crotonville Conference Center Welcomes Wider Audience Through New Partnership with Lure Agency