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Supplier News

Marketing multi-location hotels: The ultimate guide

Hotel chains with strict brand guidelines often deliver some of the most consistent marketing in the industry — a major benefit for travelers who value reliability. But when corporate dictates the same voice for every hotel, the messaging can feel g...

Lighthouse
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Marketing multi-location hotels: The ultimate guide27 March 2025LighthouseOnline Travel Agencies (OTA)
Marketing multi-location hotels: The ultimate guide
Supplier News

RateTiger Earns Expedia Group 2025 Elite Connectivity Partner Status

We are excited to announce that RateTiger has been recognized as an Expedia Group Elite Connectivity Partner for 2025. This distinction highlights our commitment to providing a robust and seamless software connection that enables hotels to maximize ...

eRevMax Ltd.
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Awards and Accolades
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RateTiger Earns Expedia Group 2025 Elite Connectivity Partner Status26 March 2025eRevMax Ltd.Online Travel Agencies (OTA)
RateTiger Earns Expedia Group 2025 Elite Connectivity Partner Status
Supplier News

Songkran Grows in International Appeal, Fuelling Surge in Hotel Bookings: SiteMinder

Thailand’s Songkran festival has cemented itself as a drawcard for international travellers, with overseas guests now accounting for 86% of scheduled hotel check-ins between 10-17 April. The figure represents a 15 percentage point increase from actu...

SiteMinder
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Big Data
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Songkran Grows in International Appeal, Fuelling Surge in Hotel Bookings: SiteMinder25 March 2025SiteMinderOnline Travel Agencies (OTA)
Songkran Grows in International Appeal, Fuelling Surge in Hotel Bookings: SiteMinder
Opinion

Why hospitality is ignoring the Pareto Principle?

The Pareto Principle, also known as the 80/20 rule, suggests that approximately 80% of outcomes or results come from about 20% of the causes or inputs, emphasizing the importance of focusing on the vital few to achieve significant results.

Max Starkov
Max Starkov
Hospitality & travel technologist and digital strategist
Hospitality Net
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Max Starkov
by Max Starkov
25 March 2025Hospitality NetOnline Travel Agencies (OTA)
Hospitality Net
Supplier News

Tripadvisor’s 2025 Transparency Report reveals strong review submissions and improved fraud detection

Tripadvisor®, the world’s largest travel guidance platform, today released the fourth edition of its Transparency Report, exploring the company’s ongoing efforts to ensure its platform remains a trusted source for global travel guidance.

TripAdvisor
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Markets & Performance
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Tripadvisor’s 2025 Transparency Report reveals strong review submissions and improved fraud detection19 March 2025TripAdvisorOnline Travel Agencies (OTA)
Tripadvisor’s 2025 Transparency Report reveals strong review submissions and improved fraud detection
Supplier News

New Zealand Sustainability Leader Sudima Hotels Adopts SiteMinder as It Overhauls Technology Stack, Seeks New Efficiencies

New Zealand’s Sudima Hotels has adopted SiteMinder, the world’s leading hotel distribution and revenue platform, to drive new efficiencies and elevate the revenue-generating capabilities of its seven premium hotels.

SiteMinder
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New Zealand Sustainability Leader Sudima Hotels Adopts SiteMinder as It Overhauls Technology Stack, Seeks New Efficiencies18 March 2025SiteMinderOnline Travel Agencies (OTA)
New Zealand Sustainability Leader Sudima Hotels Adopts SiteMinder as It Overhauls Technology Stack, Seeks New Efficiencies
Supplier News

HiJiffy integrates with Expedia Group to simplify the management of travellers’ messages

HiJiffy, the leader in AI-powered communication solutions for hotels, is excited to announce a new partnership with Expedia Group. This integration allows hoteliers to streamline all traveller messages from Expedia Group directly in their HiJiffy Co...

HiJiffy, S.A
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Reputation Management
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Chatbots, Robotics & AI
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Guest Experience
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HiJiffy integrates with Expedia Group to simplify the management of travellers’ messages 5 March 2025HiJiffy, S.AOnline Travel Agencies (OTA)
HiJiffy integrates with Expedia Group to simplify the management of travellers’ messages
Opinion

David vs Goliath or how independents can beat the OTAs at their own marketing game

In 2024 Expedia spent on marketing $6.8 billion, which represents 49.6% of revenue, while Booking Holdings spent $7.3 billion which was 31% of revenue. These two mega OTAs spent on marketing a total of $14.1 billion. In total, last year the two mega...

Max Starkov
Max Starkov
Hospitality & travel technologist and digital strategist
Hospitality Net
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Sales & Marketing
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Max Starkov
by Max Starkov
4 March 2025Hospitality NetOnline Travel Agencies (OTA)
Hospitality Net
Supplier News

SiteMinder Outlines Rising Need for Accessible Hotel Revenue Management as Dynamic Revenue Plus Expands to Northern Hemisphere

SiteMinder, the world’s leading hotel distribution and revenue platform, has identified the five key factors behind the rising demand for accessible revenue management solutions in the global accommodation industry.

SiteMinder
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Revenue Management
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SiteMinder Outlines Rising Need for Accessible Hotel Revenue Management as Dynamic Revenue Plus Expands to Northern Hemisphere 4 March 2025SiteMinderOnline Travel Agencies (OTA)
SiteMinder Outlines Rising Need for Accessible Hotel Revenue Management as Dynamic Revenue Plus Expands to Northern Hemisphere
Press Release

HomeToGo Unveils Top U.S. Cities for St. Patrick’s Day Value Vacations, Based on Search and Price Insights

HomeToGo, the marketplace with the world’s largest selection of vacation rentals, revealed the most in-demand yet value-packed St. Patrick’s Day destinations across the U.S., using exclusive search and price data. For travelers who want to experienc...

HomeToGo
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HomeToGo Unveils Top U.S. Cities for St. Patrick’s Day Value Vacations, Based on Search and Price Insights 4 March 2025HomeToGoOnline Travel Agencies (OTA)
HomeToGo Unveils Top U.S. Cities for St. Patrick’s Day Value Vacations, Based on Search and Price Insights