Middle East - Latest

Agentic AI – The Single Biggest Impact Of AI On Hospitality

Hospitality is on the edge of its next great transformation, and this time it is not mobile driving the change. It is AI. Just look at the numbers. In April 2025, ChatGPT recorded over five billion visits, while traffic to Google declined. This shift marks more than a trend. It signals a complete rethinking of how travel is researched, planned, and booked. And at the center of it all is Agentic AI, the technology that may soon redefine the entire guest journey, from inspiration to reservation.

The United Nations of Hotel Tech (A Cautionary Tale in Three Acts)

Let’s be honest. Hotel tech is a mess. Not a quirky, fix-it-with-duct-tape mess, but a full-on, integration-induced identity crisis. Every time a vendor tries to connect to a PMS, a developer cries. The industry has spent years chasing standards, frameworks, and white papers, only to end up with a Frankenstein stack of systems that barely speak to each other. And for what? So we can proudly say we built a digital house of cards that collapses the moment someone updates an API?

Why the Future of Hospitality Excellence Will Be Defined by Digital

Luxury in hospitality is no longer defined by marble floors or high thread count sheets. It is measured by how seamlessly your digital ecosystem meets guest expectations. The modern traveler is not impressed by a fruit basket or a bathroom phone. They are looking for instant connectivity, intuitive digital touchpoints, and a smooth journey from booking to check out. In this new era, your hotel’s ability to deliver digitally is not a bonus. It is the baseline.

Wellness Experience Data as a Goldmine for Real Hospitality

It’s easy to think wellness is just another bolt-on, like bath salts or green juice in the minibar. But the truth is, wellness isn’t just a trend. It’s a trillion-dollar shift in how people travel, spend, and stay. And if you are in hospitality, it’s your business to care. Not just in the fluffy “feel good” sense, but in a data-driven, revenue-boosting, loyalty-building kind of way. Because when guests start choosing hotels based on how they feel after check-out, you will want to be the one showing them measurable results.

Should Hospitality Tech Vendors aim to become an one-stop-shop or best-of-breed plug-in?

Hospitality Tech Vendors: one-stop-shop or best-of-breed plug-in?

From a technology perspective, the hospitality industry will continue to have a PMS-centric hotel tech stack approach. Today's PMS is the hotel 's command center for rooms and F&B management, sales and catering, distribution, availability, pricing, reservations, guest interactions, issue resolution, housekeeping, reporting, billing, guest communications, etc. and is often described as the central nervous system of the hotel operations.

Expert Views (13)
View all Answers
Expert Views (8)
View all Answers

Miraval Resorts & Spas Unveils Luxury Residences as Part of the Upcoming Opening of Miraval The Red Sea

Miraval Resorts & Spas, an industry leader and pioneer in transformative wellbeing and personal growth within the luxury hospitality space, in collaboration with Red Sea Global, a visionary developer shaping the future of regenerative tourism in the Kingdom of Saudi Arabia, proudly announces the launch of Miraval The Red Sea Residences. This collection of only twenty exclusive beach villas are designed for holistic living with a dedicated focus on wellbeing and life in balance.

Minor Hotels Enhances Dubai Portfolio with Palm West Beach Addition

Minor Hotels, a global hotel owner, operator and investor, has signed a strategic hotel management agreement for a prominent beachfront property on Dubai’s iconic Palm West Beach in collaboration with valued partners, Seven Tides. Effective by 1st August 2025, the addition of this new resort and serviced residences—currently operating as Dukes The Palm, a Royal Hideaway Hotel—to Minor Hotels’ managed portfolio further strengthens the group’s growing footprint in the United Arab Emirates and establishes it as the largest operator on the Trunk of the Palm.

From Opulence to Oasis: How BLINK Design Group Reimagined Caesars Palace Dubai as a Banyan Tree Sanctuary

BLINK Design Group has released new images of its striking two-phase transformation of the former Caesars Palace Dubai into Banyan Tree Dubai. The first phase, which took just one month, offered a subtle yet strategic refresh, breathing new life into pivotal public spaces - from the arrival experience and lobby lounge to the all-day dining destination - infusing each with a refined sense of place. The second design chapter, one year in the making, marked a more transformative evolution, reimagining the wellness offering at every level. Here, the Banyan Tree Spa, gym, and salon were meticulously redesigned as part of the property's metamorphosis from Caesars Palace to the serene sophistication of Banyan Tree.

Expert Views (10)
View all Answers

Wyndham and Le Park Concord to Launch 100 Super 8® Hotels Across Saudi Arabia in Landmark 10-Year Deal

Wyndham Hotels & Resorts, the world's largest hotel franchising company with approximately 9,300 hotels spanning more than 95 countries, has entered into an exclusive development agreement with Le Park Concord Company to launch its iconic Super 8® by Wyndham brand in the Kingdom of Saudi Arabia. With plans to open 100 hotels over the next ten years, the agreement reinforces Wyndham's long-term commitment to quality, accessible and sustainable hospitality development in the region.

You have reached the last article

To discover more content beyond these 20 pages, please use our search feature or browse by category.