Operations & Strategy

State of the Industry: Hotels face rising costs and flattening growth, but new travel trends provide optimism

Hotel properties struggled under rising costs that outpaced revenue growth in 2024, challenging economic growth and job creation. Despite these issues, potential lies ahead, driven by key trends in guest spending, shifting traveler behaviors, and upcoming major sports and entertainment events, according to the American Hotel & Lodging Association’s (AHLA) 2025 State of the Industry report produced in collaboration with AHLA Silver Partner Accenture.

Casa Brera, a Luxury Collection Hotel, Milan Debuts in the Capital of Culture and Fashion: A Masterpiece of Italian Design, Curated by Michelin-Starred Chefs and Unrivaled Luxury Hospitality

The Luxury Collection, part of Marriott International's portfolio of over 30 extraordinary hotel brands, announces that, as of today, Casa Brera, a Luxury Collection Hotel, Milan, following its recent opening in Autumn, joins the prestigious The Luxury Collection brand.

LGBTQ+ Tourism at ITB Berlin 2025: A growing presence and new impetus

From 4 to 6 March 2025, ITB Berlin is presenting an even larger and more diverse LGBTQ+ Tourism Pavilion in Hall 4.1, underlining the growing interest in and importance of the LGBTQ+ tourism market. Numerous new exhibitors and prestigious events such as the Gender Equality Award, as well as a new A3M survey and fascinating panel discussions at the Educational Hub and ITB Berlin Convention round off the show.

How to Select the Right Brand for Your Hotel

Hotel operators might choose to brand their property with a nationally recognized hotel chain affiliation for a plethora of reasons. Brands offer a level of security, standardization, and consistency, helping travelers know what to expect from one property to another.