Veteran hotelier Ian Wilson argues that AI adoption in hospitality is largely superficial, with fragmented point solutions masking structural barriers rooted in brand fee models and owner data access.
The MLA's 2026 Stars of the Industry event at Fenway Park drew 450+ attendees and honored top hotel employees, managers, and programs across Massachusetts, including an inaugural Lifetime Achievement Award class.
Hyatt Hotels Corporation (NYSE: H) today announced the unveiling of Hôtel Palais de la Méditerranée as the newest addition to The Unbound Collection by Hyatt brand in France. Set along Nice’s legendary Promenade des Anglais, the historic hotel emerges as a reimagined expression of Riviera glamour, where Art Deco heritage, Mediterranean light and contemporary design converge.
The article argues that deploying networks of specialized AI agents across scheduling, pricing, maintenance, and guest services could lift hotel GOP margins by 19–25%, offering a structural edge for early movers.
A personal essay arguing that the removal of front desk staff in favor of tablets and virtual agents strips hotels of their core hospitality value, citing real examples from U.S. properties.
Accor has enrolled 32 Australian hotels in Welcome With Pride's LGBTIQ+ inclusion training program, targeting 50 by end of 2026, with staff reporting double-digit gains in confidence and engagement.
Label Gamelle, founded in Paris in 2020, employs homeless people and refugees as its first job in France, turning surplus food into 2,500+ meals daily while achieving 80% housing and employment outcomes within 18 months.
I think the age of AI makes reliable sustainability resources more important, not less. AI can be very useful for summarising, analysing energy or food-waste data, comparing options, and translating complex sustainability language into operational decisions. But it should not become the source of truth. For hoteliers, the most important shift is to move from “finding information” to verifying information and turning it into measurable action.
A role-by-role framework outlining specific, assessable AI skills for every hotel department, from front office and revenue management to housekeeping and HR, with a three-tier proficiency scale.
Annual reports are a key source of ESG information in hospitality, combining financial and non-financial data on sustainability performance. Increasing alignment with CSRD and frameworks like ESRS, GRI, IFRS improves comparability, though challenges remain around data reliability and aligning corporate- and hotel-level KPIs.At Hotelschool The Hague, the Business Resilience and ESG chair uses such data for applied research on resilience and sustainable transformation, combining document analysis and industry collaboration.
The Most Valuable Resources Are Still Human OnesFour years ago, the challenge was finding good information. Today it is filtering it.When it comes to accuracy, I keep returning to the Global Sustainable Tourism Council and UN Tourism.
I think the age of AI makes reliable sustainability resources more important, not less. AI can be extremely useful for summarising complex information, analysing hotel data, comparing options, and translating sustainability language into practical operational decisions.
Google's official GEO guide confirms AI search optimization is still core SEO, urging hoteliers to focus on unique content, technical hygiene, and accurate listings over AI-specific gimmicks.
HSMAI Europe's new Playbook outlines 20 strategic choices facing hospitality in 2026, covering AI, operational costs, talent, and technology complexity, available free to paid members.
HSMAI Europe's AI Advisory Board, chaired by TrustYou CEO Benjamin Jost, is translating AI hype into practical guidance on discovery, content strategy, direct booking, and hospitality tech architecture.
Wednesday brought the strongest editorial day of the week. Three HN interviews from EHL HumanX in Lausanne converged on one argument: technology is useful, but the moments that define hospitality are human ones. UK hotels posted revenue growth in Q1 but labour costs rose at nearly double the rate. And Pricepoint closed a $6.6 million seed round to automate hotel pricing in real time.
Legendary designer Adam Tihany argues emotion in hospitality spaces comes from control and storytelling, and dismisses technology at the table as harmful to genuine warmth and luxury.
EHL Dean Achim Schmitt argues hospitality's decades of comfort-driven complacency left it unprepared on talent and innovation, with retention, human connection, and competency-based education as the path forward.
UK hotels posted 2% TRevPAR growth in Q1 2026, but labour costs rose at nearly double that rate, compressing profit margins and widening the gap between revenue gains and operating expenses.
Cendyn outlines how hotels can adapt their content strategy for AI-powered search through Generative Engine Optimization, focusing on structure, authority, and traveler intent to drive direct bookings.
Trailborn Hotels & Resorts, The Official Hotel of the Great Outdoors™, today announced the opening of Trailborn Jackson Hole, the brand’s largest property to date and first all-season ski-in/ski-out resort. Located at the base of Snow King Mountain, just minutes from downtown Jackson and just a short drive to two of the country’s most visited national parks – Grand Teton National Park and Yellowstone National Park – the 203-room property marks Trailborn’s continued expansion into full-service, resort-style properties, introducing a new chapter for the brand with a fully immersive, year-round mountain experience and full-service spa.
Holiday Inn Kenilworth deployed Eccobell's AI voice agent, cutting reception calls by over 80% in the first week, with upsell commissions now exceeding the technology's cost.
To discover more content beyond these 20 pages, please use our search feature or browse by category.