What to Do If Your Email Is Hacked
I think I could count on my hand the people I know who have NOT had their email hacked. Maybe they found a four-leaf clover when they were kids!
By Alex Merton-McCann, Cyber Safety Ambassador, McAfee
Explainer Articles
What does a Hotel Manager do?
Hotel Managers have one of the most challenging yet rewarding jobs in hospitality, and that's why the job is not for the faint-hearted. The role attracts those who have high ambition, a passion for service, and are natural-born leaders. A career in hotels can be exciting, luxurious, and lead you to travel the world. Whether you work in a boutique hotel or a multinational chain, the day-to-day challenges can be similar. So, just how do you embark on a career in hotels and attaining the Hotel Manager title?
Enhancing Hospitality: The Dynamics of Multi-Property Management
In the hospitality industry, managing multiple properties transcends simply expanding the number of locations; it involves elevating the guest experience to new heights. At the core of this strategy is the creation of a unified guest profile, ensuring that guests enjoy a seamless experience across different venues within the same hotel chain. This integration is not just convenient but essential for fostering guest loyalty and enhancing satisfaction.
By Alexandra Fjällman, Chief Marketing Officer, Atomize AB
What is hospitality management?
Hospitality. An industry as diverse as the culinary delights that grace its establishments’ tables. A customer-oriented mindset is the guiding principle of the industry. Then there is management which stands for leadership and responsibility. Put the two together, and you get “hospitality management”.But what is hospitality management? Where might it take you in terms of your professional career? How much might you earn in the hospitality management profession? And what would a Hospitality Management degree entail?
Foundation to Finishing: Construction Management's Vital Role in Hotel Development and Revitalization
It’s not surprising hotel construction is often a demanding and exciting process, as hotels need to have the comfort of a home and the durability for heavy usage of a restaurant on the scale of an office building. In the dynamic realm of hotel development, success hinges on a multitude of factors, with construction management emerging as a pivotal force shaping project outcomes. This article delves into the profound impact of construction management on hotel development, renovations, and Property Improvement Plans (PIPs), shedding light on its growing importance in an increasingly competitive market.
By Marc Fugnitto, Vice President of Project Management, Interior Image Group (IIG)
What is the Hospitality Industry? All your questions answered
The hospitality industry is a large subsection within the service industry and is comprised of four main areas: Food & beverage, travel & tourism, lodging, and recreation. As examples, the F&B category includes restaurants, bars, and food trucks; travel & tourism covers different forms of transportation and travel agencies; lodging varies from hotel resorts to hostels; recreation refers to leisure activities such as sports, wellness, and entertainment. While all sectors are interconnected and reliant on each other, many of these hospitality sectors are quickly evolving due to new technologies and changing customer mindsets.
What is a distribution strategy?
The ways in which businesses get their products and services to customers continue to rapidly evolve. An effective distribution strategy is critical for any business looking to get its products or services to customers efficiently. With 91% of companies reporting their distribution strategy as a key factor impacting overall performance, defining the right strategy for your business has never been more important. An effective strategy considers factors like customer demographics, buying journeys, and emerging booking platforms.
By Jochen de Peuter-Rutten, Consultant, EHL
What is the triple bottom line and how does it work?
In a world where corporate greed and profiteering have been cited as two of the primary drivers behind the ongoing cost-of-living crisis that’s increasing financial hardship across Europe, the idea that businesses could exist for any reason other than profit seems hard to fathom.
What is a real estate analyst? A comprehensive overview
Next in our exclusive series dedicated to unlocking the doors to your future is one of the most dynamic and lucrative roles in the industry: real estate analyst. Get ready to dive into the captivating world where every property holds a story, and every investment opportunity is a chance to shape communities and futures.
Hotel brands: Who owns what?
Are you fascinated by the glitz and glamour of the hotel industry? Do you dream of a career where you could work anywhere from a quaint boutique property to a soaring glass-walled skyscraper? With over 18 million guest rooms worldwide, the hotel sector offers boundless opportunities for ambitious hospitality professionals.
Hotel sustainability: A full guide for hotel owners
Hotel sustainability refers to the practices and policies that hotels implement to minimise their environmental impact, promote social responsibility, and ensure economic viability.
Generative AI and Neural Net Fundamentals
There are two answers to the question of how generative AI models work. Empirically, we know how they work in detail because humans designed their various neural network implementations to do exactly what they do, iterating those designs over decades to make them better and better. AI developers know exactly how the neurons are connected; they engineered each model’s training process. Yet, in practice, no one knows exactly how generative AI models do what they do—that’s the embarrassing truth.
By Jason Bryant, Vice President Strategic Growth Initiative, Oracle Hospitality
Machine Learning Basics for Hotel and Correlation versus Causation Modeling
There are many definitions of machine learning (ML). For purposes of this explainer, ML is the scientific study of algorithms and statistical models that computer systems automatically use in real-time to effectively perform a specific objective function (such as optimizing revenue) without using explicit instructions. Instead, ML relies on patterns and inference. All this is performed using a feedback loop so that each successive iteration further increases precision of the models, which drives and improves the objective function.
By Jason Bryant, Vice President Strategic Growth Initiative, Oracle Hospitality
Communication in the hospitality industry
Communication in the hospitality industry is the cornerstone of delivering exceptional guest experiences and smooth operational functionality. It encompasses a wide range of interactions, from front-of-house dialogue with guests to back-of-house coordination among staff. It’s about exchanging information, but also building relationships, understanding guest needs, and ensuring an effective workflow within the hotel team.
The hospitality industry’s key historical metrics
Performance benchmarking is paramount in the hospitality industry, and whether measuring success against yourself, the competition or a specific segment of the market, the process involves foundational historical metrics.
RevPAR vs. TRevPar
If you work in the hotel business, acronyms are part of the job. Among the many shorthand terms we use, two are particularly important for measuring performance. Their names might strike a similar chord, but delving into these respective metrics reveals crucial distinctions.
What does it mean when a chef becomes a MOF?
For those outside of France, the hospitality industry, or both, the initials MOF may not ring a bell, but those three letters hold an incredible amount of significance. To be a “Meilleur Ouvrier de France” or "Best Craftsman of France" as you'll soon discover, is a very prestigious title indeed. Here's how it happens.
Customer service excellence in the luxury segment: How to stand out
The luxury sector is growing steadily and creating great opportunities for brands to enter the market or grow their audience. But it’s no longer all about being flashy and pricey, today’s luxury shopper is more influenced by personalization, innovation, conscious consumerism, and an emotional experience. So while today’s luxury industry is broader and more accessible than ever before, it’s also more challenging. To meet the high expectations of today’s discerning luxury buyers and stand out from the crowd, brands must achieve customer service excellence.
By Breandan Ritaine, Junior Consultant, EHL
Cool jobs you could have in the future - What is a Brand Manager?
Welcome to a series that's all about your future and the exciting possibilities waiting for you in the professional world! If you've ever wondered what cool jobs are out there, you're in the right place. We're kicking things off by unveiling the secrets behind one of the most creative gigs – Brand Management.
Data-driven marketing strategy for hospitality: Best practices & tools
Today, in the best marketing teams, nothing is improvised. Data is the most valuable asset for these teams, and decisions, strategies, and campaigns are based on it. Marketers in the hospitality industry have embraced this trend, but the data and skills to use it wisely are still lacking in many teams and companies in the sector.