Opinion Articles

How job seekers can succeed in AI-assisted hiring

As artificial intelligence (AI) has revolutionized how businesses recruit and select talent, job seekers must also adapt to this new reality. This week, we shift the focus from how companies and HR managers can lead the process to how job seekers can use AI strategically to enhance their success in the job application process while maintaining authenticity, integrity, and self-awareness.

How Task Force Marketing Helps Hotels Bridge Staffing Gaps

The hospitality industry has long relied on task force professionals to fill leadership gaps in operations, finance, and revenue management. As we approach 2026, that same concept is gaining momentum within marketing and communications. It’s especially true in this discipline where continuity, strategy, and agility are essential to maintaining brand strength and driving revenue.

Strategic Hospitality Workforce Redesign: Unlocking New Opportunities

The digital shelf has fundamentally reshaped how hospitality products are presented and sold, and this transformation extends far beyond just revenue channels; it presents an unparalleled opportunity to radically redesign our workforce and job roles. In an environment where every product is digitally accessible and discoverable, the focus shifts from siloed departmental functions to a holistic, across-property experience management strategy. This isn’t just a strategic luxury; it’s a genuine requirement for delivering a comprehensive customer experience, unlocking significant revenue growth, and achieving true operational cohesion in hospitality.

Leveraging Mentorship for Hospitality Career and Industry Advancement

When Dana Kelly, Owner of Penrose Hospitality Solutions, found herself wanting to pivot her career from working in behavioral health to a role in the hospitality industry, she didn’t know where to start. Setting out in an industry in which she had few connections or business acumen, Dana sought out tools to help ease the transition, leading her to NEWH, Inc.’s Martha’s Mentors program. It’s here that she was paired with Jeanne Varney, Senior Lecturer at the Peter and Stephanie Nolan School of Hotel Administration at Cornell University and Past International President of NEWH, Inc.

How Can Hotels Step Up Their Recruitment Game?

The global hospitality industry is forecast to see its labour demand climb in the coming years, but persisting labour shortages and other challenges in hiring and retaining employees could make it very difficult to meet these needs. Hotels should implement innovative strategies to overcome the current barriers to successful recruitment.

What Type of Business Do You Want to Run? The Choice Between Cohesive and Disconnected Hospitality

The hospitality industry is continually presented with the alluring, yet often ambiguously defined, promise of “all-in-one” technology platforms. This term of reference for ‘all-in-one‘ can mean so many things and are highly topical to the specific business footprint itself. While discussions often orient towards the front of the house, back-of-house ‘all-in-one’ has been a multi-decade aged capability that is frankly underutilized. The crucial point is that there is no inherent limitation to the breadth of what ‘all-in-one’ can encompass; the only true constraint is the depth of product capability within it. This is the essence of an all-in-one hospitality platform.

As Nights Grow Darker: Using Gender Impact Assessments to Protect Female Employees in the Hotel Industry

When the lights dim and hotel guests settle down for the night, a different reality often emerges for female workers. For many women – especially shift workers – fewer daylight hours brought about by winter can increase risk of harassment, intimidation, or violence.

Why Hospitality Education Needs a Reality Check

For much of the late twentieth century, hospitality education was a model of how academia could work hand in hand with industry. The UK led the world in creating postgraduate programmes that balanced academic rigour with real-world relevance, producing graduates equally at ease in boardrooms and hotel kitchens. These programmes nurtured qualities such as leadership, resilience, creativity, and good people management, essential to an industry built on human connection.