U.S. hotel commentary - December 2024

December RevPAR was up 4.4%, which was the country’s largest year-over-year (YoY) gain since March 2023. That elevated growth was attributable to a compressed holiday season as well as the lingering effects of two major hurricanes in the fall. Two of the four full weeks in December produced double-digit RevPAR gains.

Navigating the US Hospitality Landscape in 2025: Strategies for Growth Amid Dynamic Market Conditions

The U.S. hospitality industry stands on the cusp of a transformative period in 2025. While the road ahead presents challenges, it also offers promising opportunities for growth driven by economic stabilization, evolving traveler expectations, and a return to foundational revenue strategies. As stakeholders across the sector prepare to navigate this dynamic landscape, PwC US's latest Hospitality Directions sheds light on key trends shaping the industry's trajectory in the coming year.

Halifax Hotel Market Revitalization

The Nova Scotia lodging market, particularly in Halifax, has experienced rapid growth in the years following the pandemic. With welcoming immigration policies and a perceived lower cost of housing, the province has seen substantial population growth and increased capital investment, fueling lodging demand. In 2024, provincial RevPAR levels are projected to reach 128% of their 2019 benchmark, driven by rising ADR and an enhanced hotel supply.