10 Hotel marketing KPIs (and how to use them!)
Opinion

10 Hotel marketing KPIs (and how to use them!)

Behind exceptional hospitality, hoteliers make strategic decisions every day using the best data they have available to continuously improve the guest experience and drive returns for their business.

Karen Stephens
Karen Stephens
Chief Revenue Officer at Revinate
Revinate, Inc.
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Revenue Management
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Email marketing
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Lodging Industry
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Guest Experience
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Karen Stephens
by Karen Stephens
9 April 2024Revinate, Inc.Email marketing
10 Hotel marketing KPIs (and how to use them!)
Why hotels should follow new sending requirements for marketing emails and what happens if they don’t
Opinion

Why hotels should follow new sending requirements for marketing emails and what happens if they don’t

If you’re a regular reader of Cendyn’s informational articles on hospitality marketing, chances are you caught our previous piece on Gmail and Yahoo’s new sender requirements. If not, feel free to hit that link; it’s a convenient primer on the lates...

Haydee Fernandez
Haydee Fernandez
Associate Director, Customer Benchmarking & Recommendations at Cendyn
Cendyn™
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Sales & Marketing
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Haydee Fernandez
by Haydee Fernandez
8 April 2024Cendyn™Email marketing
Why hotels should follow new sending requirements for marketing emails and what happens if they don’t
Case Study

Guest-centric marketing: Belmont Hotel Manila’s secret to direct booking success

Belmont Hotel Manila is a 4-star hotel strategically located across from the airport, NAIA Terminal 3, and within the renowned entertainment destination of Newport City in Manila. It is a “home away from home” for local and international business tr...

Revinate, Inc.
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Sales & Marketing
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CRM & Loyalty
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Guest-centric marketing: Belmont Hotel Manila’s secret to direct booking success 2 April 2024Revinate, Inc.Email marketing
Guest-centric marketing: Belmont Hotel Manila’s secret to direct booking success
4 email campaign examples for Ramadan and Eid al-Fitr
Opinion

4 email campaign examples for Ramadan and Eid al-Fitr

Ramadan is a special time for Muslims, with over 2 billion people worldwide joining in the celebration. It’s about coming together with loved ones, enjoying those daily Iftar gatherings, and wrapping it all up with the joyous festivities of Eid al F...

Karen Stephens
Karen Stephens
Chief Revenue Officer at Revinate
Revinate, Inc.
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Email marketing
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Lodging Industry
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Guest Experience
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Karen Stephens
by Karen Stephens
26 March 2024Revinate, Inc.Email marketing
4 email campaign examples for Ramadan and Eid al-Fitr
How to effectively use email marketing in hospitality in 2024
Opinion

How to effectively use email marketing in hospitality in 2024

You send dozens or hundreds of emails to guests every day. You check your open rates, CTR and even unsubscribe rate and see that things are not going as good as they were before. Is there anything you could be doing differently?

Anna Randow
Anna Randow
Global Sales Director at Bookboost
Bookboost
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Sales & Marketing
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Digital Marketing
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Guest Experience
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Anna Randow
by Anna Randow
26 March 2024BookboostEmail marketing
How to effectively use email marketing in hospitality in 2024
Case Study

The fast road to recovery: How Triumph Hotels drove $17M in lifetime revenue and beat 2019 by 25%

Triumph Hotels is a multigenerational hotel ownership and management company with the primary objective of maximizing returns for clients. The collection consists of six luxury hotels in diverse neighborhoods of New York.

Revinate, Inc.
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Sales & Marketing
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The fast road to recovery: How Triumph Hotels drove $17M in lifetime revenue and beat 2019 by 25%19 March 2024Revinate, Inc.Email marketing
The fast road to recovery: How Triumph Hotels drove $17M in lifetime revenue and beat 2019 by 25%
Case Study

How The Slate, a Phuket Pearl Resort, drove revenue through personalization in their email marketing

Travelers looking for the perfect Instagram photo can find it at The Slate, an avant-garde resort on the island of Phuket, located in southern Thailand. The hotel blends rich culture and traditions with bold design and fearless imagination to create...

Revinate, Inc.
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Sales & Marketing
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CRM & Loyalty
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How The Slate, a Phuket Pearl Resort, drove revenue through personalization in their email marketing12 March 2024Revinate, Inc.Email marketing
How The Slate, a Phuket Pearl Resort, drove revenue through personalization in their email marketing
Supplier News

SkyStem’s Ally Mason Recognized in Sociable 50 under 50 for Marketing Innovation!

SkyStem LLC, a leading provider of automated month-end close and account reconciliation software, is pleased to announce the company’s Marketing Lead, Ally Mason, has been featured in The Sociable’s ‘50 under 50 Marketing Leaders Shaking up the Indu...

Skystem
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SkyStem’s Ally Mason Recognized in Sociable 50 under 50 for Marketing Innovation! 5 March 2024SkystemEmail marketing
SkyStem’s Ally Mason Recognized in Sociable 50 under 50 for Marketing Innovation!
Case Study

The iNua Collection

Ireland’s largest regional hotel group, The iNUA Collection, includes 10 beautiful 4- and 5-star hotels across the island of Ireland. Its sustainable practices and the guest experience are what separate The iNUA Collection from other hotel brands. E...

Revinate, Inc.
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Sales & Marketing
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The iNua Collection 5 March 2024Revinate, Inc.Email marketing
The iNua Collection