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Why Brand is Everything in the Age of AI
Opinion

Why Brand is Everything in the Age of AI

In an era where artificial intelligence is rapidly redefining business landscapes, one fundamental truth remains unchanged: brand is everything.

Ivana Johnston
Ivana Johnston
Co-Founder and CEO, Puzzle Partner Ltd.
Puzzle Partner Ltd.
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Sales & Marketing
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Brand Marketing
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Chatbots, Robotics & AI
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Content Marketing
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Ivana Johnston
by Ivana Johnston
4 March 2025Puzzle Partner Ltd.Content Marketing
Why Brand is Everything in the Age of AI
Influencer Marketing 101: B2B Edition
Opinion

Influencer Marketing 101: B2B Edition

If you’ve been working in any B2C industry for the past 10 years, you’ve now heard the term “influencer marketing” (and probably rolled your eyes) more times than you can count. The number of online influencers in every B2C industry, in every corner...

Jennifer Nagy
Jennifer Nagy
President of JLNPR Inc.
JLNPR Inc.
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Social Media
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Digital Marketing
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Content Marketing
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Jennifer Nagy
by Jennifer Nagy
24 February 2025JLNPR Inc.Content Marketing
Influencer Marketing 101: B2B Edition
Supplier News

HSMAI Honors Cendyn with Five Adrian Awards

Cendyn, a global integrated hotel technology and services company, announced today it was honored in three categories for travel marketing excellence by the Hospitality Sales & Marketing Association International (HSMAI) during the annual Adrian Awa...

Cendyn™
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Awards and Accolades
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Email marketing
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Digital Marketing
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Content Marketing
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HSMAI Honors Cendyn with Five Adrian Awards19 February 2025Cendyn™Content Marketing
HSMAI Honors Cendyn with Five Adrian Awards
Opinion

Content Marketing - hotelier’s least utilized tool to increase direct bookings

Content marketing includes content and descriptions about the property, its amenities, services, calendar of events, destination, activities and attractions that are being delivered to targeted audiences through various communication and media chann...

Max Starkov
Max Starkov
Hospitality & travel technologist and digital strategist
Hospitality Net
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Content Marketing
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Max Starkov
by Max Starkov
18 February 2025Hospitality NetContent Marketing
Hospitality Net
Supplier News

Vagabond Inn Launches New Website to Enhance Guest Experience

Vagabond Inn, a renowned hotel chain with properties across the Western United States, has announced the launch of its newly redesigned website, https://www.vagabondinn.com/. This digital transformation marks a significant milestone in the company’s...

Milestone Inc.
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Information Technology
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Digital Marketing
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Content Marketing
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Vagabond Inn Launches New Website to Enhance Guest Experience10 February 2025Milestone Inc.Content Marketing
Vagabond Inn Launches New Website to Enhance Guest Experience
6 Game-Changing Sales Strategies for Hotel Pros in 2025
Opinion

6 Game-Changing Sales Strategies for Hotel Pros in 2025

Ditch the cookie-cutter approach. It’s time to stand out, sell smart, and win big in the year ahead. As someone who lives and breathes the hospitality industry, I’ve seen firsthand how rapidly things are changing. From groundbreaking technologies to...

Cory Falter
Cory Falter
Partner at Lure Agency | President HSMAI San Diego | Host of the InnSync Show
Lure Agency
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Sales & Marketing
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Digital Marketing
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Brand Marketing
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Content Marketing
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Cory Falter
by Cory Falter
6 February 2025Lure AgencyContent Marketing
6 Game-Changing Sales Strategies for Hotel Pros in 2025