[REPORT] Leisure and Hospitality Employment
While the overall U.S. jobs market has now surpassed pre-pandemic levels, the Leisure & Hospitality (L&H) industry still remains far behind in its recovery of lost, and desperately needed, jobs.
Reports
AHLA Foundation Issues 2022 Report on Diversity of Hotel Industry’s Public Company Boards
The American Hotel & Lodging Foundation (AHLAF) – a philanthropic organization that aims to elevate, educate and empower the hospitality workforce – today released the 2022 “Diversity of Hospitality Industry Public Boards” research report. Aiming to create an industry “as diverse as the guests we serve,” this research aligns with AHLA’s 5-year, $5 million commitment to advance DE&I across the hospitality arena.
Report: Hotels’ Recovery Continues, Workforce Challenges Remain
Midway through 2022, the hotel industry continues to make strides toward recovery, with nominal hotel room revenue and state and local tax revenues projected to exceed 2019 levels by the end of this year, according to the American Hotel & Lodging Association (AHLA)’s 2022 Midyear State of the Hotel Industry Report. Hotel room revenue is projected to surpass $188 billion by the end of 2022, eclipsing 2019 figures on a nominal basis. When adjusted for inflation, however, revenue per available room (RevPAR) is not expected to surpass 2019 levels until 2025.
5 insights into the 2020 forecast for US hotels
The odds of the U.S. economy entering a recession in 2020 have fallen to around one in four, according to Tourism Economics President Adam Sacks, but an inevitable slowdown in economic growth is a reality that the travel and hotel industries will have to live with for the foreseeable future.
Hotel Values Moderate, Cap Rates Stable
Despite increasing concerns about a global economic slowdown, the trade war, and geopolitical risks, the U.S. hotel transaction market remained healthy and active in 2019. According to preliminary data generated by Real Capital Analytics (RCA), total sales volume declined by 15%, from $43.6 billion in 2018 to $37.1 billion in 2019, though as will be illustrated, the decline was due primarily to lower portfolio sales activity.
By Suzanne Mellen, Senior Managing Director - Practice Leader, San Francisco, HVS
Luxury Hotels: Elevated Occupancy and Expenses
Despite the relatively high cost of construction and complexity of operations, developers are still attracted to owning and managing luxury hotels. As of August 2019, STR reports that just 0.7 percent of the hotels (2.3% of rooms) in the United States are chain-affiliated luxury hotels. Concurrently, the STR pipeline report shows that 1.2 percent of the properties (2.9% of rooms) either under construction or planned for development meet this criterion.
By Mark Woodworth and Robert Mandelbaum
Context matters: HSMAI members on signs of a downturn
Where the industry stands in terms of a downturn remains a question for many, and sales and marketing experts are no exception. During a recent think tank held in conjunction with the Hospitality Sales and Marketing Association International's Sales Leader Forum near Dallas, Allison Handy, SVP of sales, marketing and revenue optimization at Prism Hotels & Resorts, posed this question: "Is our industry creating its own recession?"
U.S. Hotel Interest Coverage
According to the March 2019 edition of CBRE's Hotel Horizons® forecast report, RevPAR growth for the U.S. lodging industry will be limited to under 2.5 percent through 2020. Further, CBRE is projecting a 0.6 percent decline in RevPAR for 2021 as CBRE expects the economy to slow down during the year. The combination of modest increases in revenue and rising operating expenses (especially labor) make hotel owners and operators nervous about their ability to enjoy profit growth the next few years.
By Jack Corgel and Robert Mandelbaum
HVS Market Pulse: Detroit, MI
Detroit's image of a proper rust-belt city in the depths of despair during the Great Recession and the subsequent filing of bankruptcy in 2013 has been reshaped into an inspiring story of resilience and resurgence. Detroit's economy is strong, with unemployment decreasing every year since 2014 and an employment base that continues to diversify. While the economic mainstays—General Motors, Ford, and Fiat Chrysler—still thrive in the city, other major employers belong to the financial and healthcare sectors; moreover, the technology sector continues to grow.
By Brandon Leversee, Vice President with HVS Detroit, HVS
HVS Market Pulse: Minneapolis - After the Super Bowl
Surrounded by the beauty of lakes and the Mississippi River, Minneapolis is home to many Fortune 500 companies and more than 11,000 hotel rooms. High quality of life, diversity of employers, and leisure attractions continue to entice demand and an ensuing level of hotel development to the area.
By Tanya Pierson and Justin Westad
Slowing U.S. Hotel Growth Could be Worst in 10 Years
Growth in the booming U.S. hotel industry is cooling off, data tracker STR forecasts, setting the stage for the lodging industry's worst stretch since 2009.
2019 United States Hotel Industry Outlook
We live in interesting times. Each day, we cannot be sure which way the stock market will swing, with its volatile nature and seemingly knee-jerk reactions to the trade and policy headline of the day. If the stock market serves as a leading indicator of times to come, the economy in 2019 is likely to slow in comparison to the one to which we've become accustomed. Despite this trajectory, other factors still signal that the hotel industry isn't likely falling off a cliff anytime soon.
By Rodney Clough, President - HVS Americas, Denver, HVS
U.S. Lodging Performance Fell Short Of Budget In 2017
In 2017, the actual achieved levels of occupancy, average daily rate (ADR), total revenue and profits for U.S. hotels were less than their respective budgeted amounts. After a five-year period (2011 through 2015) of extremely accurate budget projections, this marks the second consecutive year that owners and operators failed to meet their operating goals.
By Robert Mandelbaum, Director of Research Information Services, CBRE Hotels
Hotel Industry – Q4 2018 and Beyond
Many of us who attended The Lodging Conference this past month heard Bernard Baumohl, Chief Economist for the Conference Board, provide his economic forecast. He covered topics in his usual fast, effective and entertaining style. Some interesting takeaways were that business spending is not up much, oil is going to see oversupply and is up markedly due to politics (not the market), and GDP will be up 3 percent this year, 2.2 percent next year and 1.4 percent in 2020, according to the Consensus Forecast.
By Bob Rauch, President of RAR Hospitality, R.A. Rauch & Associates, Inc.
North American Hoteliers Kick Off Second Half of 2018 with Continued Steady Rates and Bookings; Q2 2019 Shows Signs of Softness
TravelClick, a leading global provider of data and revenue-generating solutions for hoteliers, today released new data from the Company's August 2018 North American Hospitality Review (NAHR). According to this data, the second half of the year has stable rates and bookings across all travel segments, up 1.80 percent in average daily rates (ADR) and 0.51 percent in bookings in the third quarter when compared to the prior year. Group travel in Q3 is also up 1.81 percent in ADR and 0.50 percent in bookings, and the transient segment overall is up 1.80 percent in ADR and 0.52 percent in bookings in the same time period.
Ten Years Later: Has The U.S. Lodging Industry Really Recovered?
Lodging is a cyclical industry meaning that it passes over time through four distinct phases: peak, contraction, trough and expansion. Most industry participants believe that 2007 was the previous peak of the current business cycle following six years of expansion from the 2001 industry recession. According to STR, the demand for lodging increased for six consecutive years from 2002 through 2007, while average daily room rates (ADR) grew in excess of 4.5 percent during the latter four years. Per CBRE Hotels' Trends® in the Hotel Industry survey, gross operating profits (GOP) were growing at a 10 percent annual pace leading up to 2007.
By Keval Rama and Robert Mandelbaum
To Q3 and Beyond: Hotel Industry Forecast for San Diego, Arizona, Colorado, and Other U.S. Markets
U.S. Economy
By Bob Rauch, President of RAR Hospitality, R.A. Rauch & Associates, Inc.
HVS Market Pulse: Greater Phoenix, AZ
Following several years of strong RevPAR growth leading up to Super Bowl XLIX in 2015, growth in the Phoenix market has slowed somewhat. ADR growth was modest in 2016, as much of the market experienced a post-Super Bowl correction, but ADR rebounded in 2017. Occupancy growth has remained relatively modest since 2016, slowing even more in 2017 but remaining positive. Year-to-date data through May 2018 illustrate modest increases in both occupancy and ADR, resulting in moderate RevPAR gains.
By Michael Smithson, Senior Project Manager at HVS Phoenix, HVS
HVS Market Pulse: Tucson, AZ
The Tucson lodging market often lives in the shadow of its bigger sibling, Phoenix. And while meeting and group demand in both markets is driven by Arizona's idyllic weather during the winter and spring, differences in local dynamics paint significantly different pictures in terms of leisure and commercial demand.
By Michael Smithson, Senior Project Manager at HVS Phoenix, HVS
Cost Controls Perpetuate U.S. Hotel Profit Growth In 2017
U.S. hoteliers enjoyed an eighth consecutive year of increasing profits in 2017 despite another slowdown in the rate of revenue growth. According to the 2018 edition of Trends® in the Hotel Industry, total operating revenue increased by 2.0 percent in 2017 for the average hotel in its survey sample. Fortunately, by limiting the growth in operating expenses to 1.9 percent, managers at the Trends® properties realized a 2.2 percent increase in gross operating profits (GOP) for the year.
By Robert Mandelbaum, Director of Research Information Services, CBRE Hotels