Emotion Meets Automation: The Technology-Powered Story of Ruby Hotels With Shiji Enterprise Platform
Lucas Höfer is the Group Director of Systems and Innovation Management at Ruby Hotels, a brand that provides what it calls “lean luxury.”
Lucas Höfer is the Group Director of Systems and Innovation Management at Ruby Hotels, a brand that provides what it calls “lean luxury.”
When the first ChatGPT demo was released in November 2022, like many people, it immediately caught the eyes of leadership at Brittain Resorts & Hotels. They saw an instant ability to rely on generative AI to make team members across the company more efficient.
Noble House, a collection of 18 diverse properties across North America, has been a Revinate customer for a decade, using Revinate Guest Feedback to manage online reviews and guest surveys, Cart Abandonment to convert unbooked Web visitors and Revinate Reservation Sales, RezForce and Lifecycle to nurture leads, coach agents and drive revenue on the voice channel. In March of 2019, the group added Revinate Marketing to its toolset, excited by the opportunity to unify all the data across the entire portfolio. Little did they know at the time of purchase that Revinate would soon become their most powerful driver of direct revenue.
Founded with the mission to provide long‐stay guests with a home away from home, Brera Apartments has consistently delivered high‐quality stays for business travellers, new job holders, and relocators. Every Brera apartment is equipped with a kitchen and strategically located near employers to facilitate convenience for guests, whose average stay lasts around 30 nights.
IPP HOTELS is a collection of 8 properties in Austria. Each one is unique and offers something different to travelers, whether it’s luxury amenities at Hotel Landgut & SPA Althof Retz or an affordable place to lay your head in Austria at Hotel I’m Inn Wieselburg or the arte Hotels in Vienna and Salzburg.
The boutique Seattle hotel Inn at the Market has shown a very strong return on investment (ROI) – increasing revenue by over 500% (full year 2022 vs. revenue through August 2023) – since they started utilizing the marketing capabilities of Amadeus’ Guest Management Solutions early in 2023. The hotel is flourishing, powered by its use of Amadeus’ full suite of solutions including Business Intelligence (BI); Guest Management Solutions (GMS); Media Solutions; and iHotelier® Booking Engine.
With six properties across Asia’s most exciting destinations, including Thailand, Cambodia, and the Philippines, Lub d delivers unforgettable, authentic, local experiences for the adventurous traveler. More than just a place to crash, Lub d hotels serve as a hub for like-minded guests to chill out, work together, play games, eat, drink, party, and relax.
Based in Garrel, the MOA Group GmbH manages Mercure Hotel MOA Berlin and Hotel Heidegrund in Garrel, Lower Saxony. The Mercure Hotel is one of the biggest Accor franchisees in Germany and regularly pilots new technology and services with Accor.
Aramark Destinations, a division of Aramark, delivers authentic, memorable experiences at national and state parks, specialty hotels, museums, and other destinations across the US. In partnership with its clients, Aramark Destinations strives to enhance the guest experience by offering industry-leading hospitality, environmental stewardship, interpretive programs, and recreation.
The Broadmoor is a legendary 700-room, Forbes Five-Star and AAA Five-Diamond resort in Colorado Springs with impeccable service and distinctive amenities. Here, the spirit of the West inspires the adventurer within, providing endless opportunities to explore the picturesque mountains, streams, and canyons.
This case study focuses on a hotel company aiming to boost bookings for their branded hotel in the United States. Prior to engaging with our services, the company had experimented with Google Ads but had not achieved the desired outcomes.
Located in the heart of Barcelona's Passeig de Gràcia, Mandarin Oriental, Barcelona is a blend of Spanish charm and Asian influence. It's a luxury hotel set in a renovated modernist building, with interior designs by Patricia Urquiola. Key features include an award-winning spa, a rooftop terrace, and multiple dining options including the two Michelin-starred Moments restaurant. The hotel combines elegance with contemporary aesthetics, creating a unique, stylish ambiance that stands out among others.
Capsule Hotel is an innovative hotel that operates in Lucerne, Basel and the Zurich airport, in Switzerland. The brand is mixing the best of both worlds by taking the revolutionary concept of a capsule hotel with the quality of Swiss products.
Founded in 1952, the Red Carnation Hotel Collection is a family-owned and operated portfolio of properties comprising 18 luxury properties around the world, each renowned for its dedication to providing exceptional guest experiences with a local flavour.
Royal Garden is a luxury hotel located in London in the iconic Kensington High Street. The hotel has 400 bedrooms with unparalleled views of the London skyline. The Royal Garden is proud of its awesome location in a borough with an array of shops and restaurants to suit every need and walking distance to three world class museums, Kensington Palace and adjoining Gardens. But hotel fame and success are not just about location, it is about being internationally recognised as London’s most flexible 5 Star Hotel offering excellent value where distinction in service comes naturally. The hotel staff of 300 employees works hard every day to make them feel at home taking care of each detail. Its green policy is constantly exploring new sustainable opportunities to reduce carbon print. All of this makes The Royal Garden Hotel the perfect choice for enjoying your business or pleasure stay.
A private equity firm had recently acquired a hotel management company and three hotels in El Paso – Holiday Inn, Hilton Garden Inn and Courtyard. This was their first venture purchasing lodging assets. The Managing Directory of the private equity firm was concerned about the initial performance of the Holiday Inn which was running a 40% occupancy in what had traditionally been a 75% market. He also was concerned about the capabilities of the Holiday Inn management team and the ability of the hotel management company to supervise and direct the recovery of their newly purchased asset. Cayuga was asked to perform an Operations Assessment & Financial Analysis to provide a third-party objective perspective.
This mid-sized hotel operating company had outperformed other similar businesses during the pandemic in total revenue per available room and needed a way to get the message out to the industry as a whole. They approached me for marketing consulting, with an emphasis on targeting hotel ownership groups and investors who might need their services in the future.
The Sudima Hotels brand has been operating since 2000 in New Zealand, and its unique approach to building and operating hotels has earned them the distinction of being the only carboNZero certified hotel chain in New Zealand.
The full-service resort located in the rolling hills of Appalachian Mountain region has been struggling with generating sufficient quality leads. The resort’s booking rate has been underwhelming, primarily because of its dependence on third-party systems like Cvent and RFPs. The sales team of only two members found themselves spending the majority of their time dealing with low-quality opportunities, leaving them with no time to pursue better prospects.
The Landmark London is a 5-star, luxury hotel located in downtown London. It’s known for its beautiful glass-covered atrium and lush palm trees — which are well documented by both travelers and locals on Instagram and travel review sites. Guests of the hotel experience quintessential London charm in the sumptuous surroundings of this magnificent Grande Dame hotel. Guests find luxury, sophistication, and serenity within the walls of this enchanting hotel. It’s a true oasis from the hustle and bustle of London.