Hotel Rebrandings

Esperanza Lake Resort Joins Design Hotels and Unveils a Refreshed Identity

Design Hotels' newest member in Lithuania, Esperanza Lake Resort, is reopening this month following a three-year renovation and redesign. An expanded 1,000-square-meter wellness center is complemented by a refined private beach, 15 hectares of private forest, two renewed restaurants, and panoramic views of one of the country's most protected and untouched natural sanctuaries: Aukštaitija National Park.

A Riviera Icon Reimagined: Le Beauvallon Opens Its Doors to Guests for the First Time in Nearly a Decade

Le Beauvallon, which first opened in 1914, distils the essence of the Cote D'Azur lifestyle: a striking Belle Epoque palace, 10 acres of terraces and gardens with palms and umbrella pines overlooking the Bay of Saint-Tropez, a glamorous Mediterranean beach club, and a private pontoon for yacht tenders. Occupying a beachside location and adjacent to the renowned Golf Club de Beauvallon, the hotel is only eight minutes by boat from the vibrant heart of 'St Trop' on the other side of the bay.

Mandarin Oriental to Manage San Clemente Palace Hotel In Venice

Mandarin Orientalhas announced that it will manage and rebrand the San Clemente Palace Hotel in Venice, Italy. Situated on its own exclusive five-hectare private island, this serene, historic retreat seamlessly combines the seclusion of a resort with effortless access to the cultural heart of Venice. Enjoying unique views of the Venetian lagoon, just an eight-minute boat ride from San Marco Square, the hotel is surrounded by curated gardens and the peaceful waters of La Serenissima.

Discover Meliá Costa Atlantis, Northern Tenerife’s New Coastal Gem

​Following a comprehensive renovation, Meliá Costa Atlantis reopens as the latest addition to the Meliá Hotels & Resorts portfolio, marking a new chapter for premium hospitality in northern Tenerife. Formerly operating under the Sol brand, the hotel has undergone a complete transformation, part of a strategic repositioning by GMA Corporate for Atom Hoteles Socimi, involved an investment of nearly €4 million, to usher in a new era of elevated guest experiences, positioning itself as a benchmark in hospitality, wellness, and authentic connection with the Canary Islands' natural environment.

Mandarin Oriental Exceptional Homes Expands Portfolio with Iconic Umbrian Estate, Castello di Procopio

Mandarin Oriental Exceptional Homes proudly announces the addition of the magnificent Castello di Procopio to its curated portfolio. This exceptional 8-bedroom estate marks the brand's first property in the sought-after area of Umbria, Italy, offering guests a unique opportunity to immerse themselves in the region's rich culture while enjoying Mandarin Oriental services and experiences.

Accor to Manage Victoria Golf Resort & Spa, Portugal

Accor, a world-leading hospitality group with over 5,600 properties across more than 110 countries and 45+ brands, is pleased to announce it has taken over the management of Victoria Golf Resort & Spa, a landmark hotel on southern Portugal's picturesque Algarve coast. Effective April 30, 2025, the 260-room hotel, just a 30-minute drive from Faro International Airport in Vilamoura, will become Victoria Golf Resort & Spa, Managed by Accor.

Switzerland Welcomes Room Mate Hotels as Geneva Property Marks Strategic Entry into Europe’s Luxury Hospitality Surge

Switzerland is the latest destination to join Room Mate Hotels' expanding European footprint, as the Spanish boutique brand launches its first property in Geneva—signaling a calculated move into the continent's high-end hospitality market. This strategic entry reflects Room Mate's broader ambition to grow in affluent, design-conscious city centers across Europe. Backed by strong financial growth, new ownership, and a robust refurbishment program, the Geneva debut positions Room Mate to tap into Switzerland's premium tourism sector while reinforcing its identity as a stylish, guest-centric alternative in the luxury hotel landscape.

Mandarin Oriental Expands its Parisian Presence with the Iconic Hôtel Lutetia on the Left Bank

Today marks a significant milestone as Mandarin Oriental officially assumes management of the legendary Hôtel Lutetia, unveiling its new identity as Mandarin Oriental Lutetia, Paris. As the only Palace hotel on the Left Bank, this celebrated landmark now joins Mandarin Oriental, further enhancing the Group's presence in the French capital with an exceptional hospitality experience on both sides of the Seine.

Aethos takes over Nobu Hotel London Shoreditch

Aethos, Europe's fastest-growing hospitality brand and members' club, is set to make a bold entrance into London this summer. The highly anticipated acquisition of the Nobu Hotel London Shoreditch building by Limestone AG marks a new chapter for Aethos, bringing its signature blend of vibrant culinary concepts, well-being, and community-driven hospitality to one of the capital's most dynamic neighbourhoods.

The Ruby Group Expands in Germany with Landmark Project in Berlin

The Ruby Hotels brand, founded by CEO Michael Struck, continues its European expansion with a major new project in Berlin, seamlessly combining Lean Luxury design with a carefully restored landmark building. The conversion of the former hotel property at Kurfürstendamm 227 will introduce a 375-room Ruby Hotel spanning floors 5 to 11, with vibrant public areas on the 3rd floor and a rooftop terrace on the 12th floor, offering panoramic views over Berlin's famous shopping and cultural boulevard.