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Broome Hotel Announces Reopening Featuring An-All New French-Mediterranean Bistro and Bar, New Interiors and Reimagined Rooms and Suites In The Heart of Manhattan’s Soho Neighborhood

Broome, a 14-room-and-suite boutique hotel on Broome Street in SoHo, Manhattan, announces the next chapter of the property, beginning with the opening of its new restaurant and bar in July 2026, followed by its newly reimagined rooms and suites in September 2026.

Beyond Bias: AI and the Reconstruction of Perception

Rita Jusztina Varga raises an uncomfortable question the industry is only beginning to grapple with: when AI summarizes guest reviews at scale, whose experience actually gets represented? Drawing on her own decade-old stay as a case study, she argues that AI bias in review aggregation systematically amplifies certain voices while quietly erasing others — and that the hospitality industry urgently needs to rethink how it collects, segments, and trusts feedback data.

How Brand Identity Evolves in an AI World

Martin Soler argues that AI does not threaten brand identity by making bad content — it threatens it by making an overwhelming volume of acceptable content, which over time erodes the distinctiveness that makes a brand worth remembering. In a world of infinite iteration, he contends, consistency and taste become scarcer and therefore more valuable, not less.

Post‑Stay, Pre‑Loss: Rethinking Travel Agent and OTA Commission Reconciliation

Sean Anderson makes the unglamorous but financially compelling case that post-stay commission reconciliation is one of the most overlooked revenue levers in hospitality. Using the example of a 400-property European group quietly overpaying up to $40,000 a month simply because no one was checking, he argues that the post-stay funnel deserves the same operational discipline as guest acquisition — because the money is already earned, and much of it is silently leaking away.

Shaner Hotels Announces Opening of 89-Suite TownePlace Suites by Marriott Lebanon PA

Located just a short drive from Lancaster and Hershey at 106 Blackford Blvd., the pet-friendly hotel is a short distance from the Lebanon Valley Expo Center, Lebanon VA Medical Center and Pennsylvania Renaissance Faire. Spacious suites feature fully equipped kitchens and signature Elfa® closets from The Container Store®. Hotel amenities include 24/7 fitness center, on-site laundry and business center. Guests also may enjoy the outdoor pool and patio providing cozy seating, fireplaces and Weber® grills. The TownePlace also is home to TowneTap, a unique, self-serve beer wall featuring local and craft beers alongside appetizing small plates.

Digital Labour: Rethinking Work in Hospitality

Stanislav Ivanov reframes the automation debate by shifting the unit of analysis from jobs to tasks — and in doing so, arrives at conclusions that challenge common assumptions. Physical tasks, he argues, are often harder to automate than cognitive ones, which means low-paid housekeepers may be safer from replacement than high-paid marketing managers, and the future of hospitality labour is not fewer people but differently assembled teams of humans and machines.

Actabl wants AI that won't make things up

We didn't go to HITEC 2026 for the demos. We went for the conversations. We sat down with exhibitors right there on the show floor. No script, no prepared questions, just one starting point: tell us what you do, in plain language. This is where it went with Jerimi Ford, Chief Innovation Officer at Actabl, and Rob Bahl, SVP AI Asset Management at Actabl, who'd recently joined the tech company from Marriott.

The Harborvale Opens Its Doors on Lake Champlain

The Harborvale, Autograph Collection officially opens today on the shores of Lake Champlain, debuting as Burlington, Vermont's premier 161-room lakeside retreat. Joining Marriott Bonvoy's exclusive Autograph Collection, the property seamlessly blends elevated hospitality and locally rooted experiences with striking waterfront views in the heart of the city. 

Let’s Get Rid of the CIO

Mark Fancourt delivers a blunt, experience-backed argument against the industry's growing temptation to hollow out technology leadership in the name of AI efficiency. With 37 years in hospitality and 13 as a CIO, he makes the case that adding AI on top of fragmented, underfunded, and poorly governed tech stacks does not simplify anything — it compounds the chaos, and removing the people who understand the system is precisely the wrong response.

Why AI in Hospitality Is Really About Human Sustainability

Davide Bernasconi reframes the AI conversation in hospitality around a problem the industry rarely names directly: operational hypercomplexity. As hotels become more digitally interconnected, the cognitive load placed on staff has quietly become unsustainable — and the most important thing AI can do is not replace people, but give them their cognitive bandwidth back.

Waldorf Astoria Hotels & Resorts to Debut in Miami Beach in Partnership with Reuben Brothers Following the Transformation of a Landmark Oceanfront Property

Hilton (NYSE: HLT) and Reuben Brothers today jointly announced the signing of a management agreement to transform a premier Miami Beach hotel into Waldorf Astoria Miami Beach, marking the brand’s debut in the market. Owned by Reuben Brothers, the resort will undergo a meticulous renovation and repositioning ahead of its Winter 2027 planned relaunch, at which time it will be managed by Hilton.